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  • 2 months ago
University of Michigan is the latest to add advertising to their stadium.
Transcript
00:00is a legend of this arena and i know how i feel about certain things but did you see the
00:07news
00:07about the big house yes you did yes i did well then why don't you you could just roll this
00:12out
00:12then i wanted your take on the whole signage thing you know obviously this isn't the halo
00:17incident no this is i i just god the tom goss reset but you you might i figured you may
00:25have
00:25an issue with this um actually believe it or not i don't because i understand the way college
00:31football is just like you've talked about it for two years basically and we've been seeing slowly
00:39some things into games into venues and i even mentioned yesterday that progressive is going
00:45to have their logo or whatever it's gonna say progressive on the actual turf in like 18 stadiums
00:50yeah michigan has signed a an agreement with i believe a meyer coca-cola and uh google gemini
00:58uh to have signage inside the big house and there was somebody had on online some you know renderings
01:06of it and it's going to be you know i mean the end zones you know on padding but on
01:14on the on the brick
01:15basically and if that's all it is i have i have no problem with i understand the same thing with
01:22like patches on on the jerseys as long as the as long as it's not too obtrusive it's not it's
01:27not
01:27that big of a deal it doesn't bother me but it really doesn't well no no and that's okay i
01:32don't i
01:33don't think people have to feel any type of way no it's just very interesting is for so long
01:37we accepted the nfl as being this commercialized product but in the last few years remember
01:44the the the red wings had a garbage can on their their jersey yeah that bothered very fitting whatever
01:49it was the garbage company the meyer on the helmets yeah uh we've seen the nba with the patches which
01:54i don't think a whole lot about it but it was a big thing at the moment during the playoffs
01:58baseball they all had strauss on their helmets yes with college football it always just seemed there
02:05was a safe space that these cathedrals were going to be left alone right i look as much as i
02:10joke
02:10about it and as much as i don't like them look michigan is a very traditional university and the
02:16big house is a very traditional place the idea that you're going to get the increased signage you're
02:22you're going to get a jersey patch who are we kidding oh i'm sure they are but as long as
02:26it's not like
02:26you know like a nascar thing you know what i mean there are ways to do it but there's exactly
02:32right
02:33look what i compare it to is we work in a commercial space where we have commercials that play in
02:40between segments yes okay we don't have commercials in the middle of the segment we have segments that
02:45are sponsored which is that's that's fine yes my point is we don't come back from break and you're
02:50wearing a uh you know 1-800 roofing hat correct like college sports in general are are going so far
03:00right in all of this like i won't be shocked in the near future if nhl arenas don't look like
03:06the
03:06swedish league i mean they got logos oh i know everything in that league oh i understand you're
03:11seeing it creep up more and more and more you're also seeing the television broadcasts that if you're
03:17not at a basketball game you could be tricked into believing there are certain things on the court that
03:22aren't really there right but they're super imposed now so while you're watching the game ads are
03:28popping up massive advertisements along the baseline out on the elbow absolutely i just would i want to
03:34know from people whether the amount of ads are starting to to annoy you oh it's starting to get
03:41to you because you know the other thing that's gotten to people and i'm with them uh it's like guys
03:46i don't need bob reefer's same game parlay it's the bottom of the sixth and i'm just watching baseball
03:52yeah it's gotten way over the top i know look as far as in two four eight five three nine
03:5897 97 as
03:59far as the big house goes look bo always said you know we kick off at 12 if you bring
04:04a camera fine
04:04i don't care hey look we're eons away from that uh i'd be more upset if they actually had you
04:13know
04:13friday night games than i would be from having you know coca-cola on the end zone as long as
04:20it's not
04:20on the i don't want to see it on the field per se then i might be a little more
04:25upset i mean
04:28it's changed anyway there are people who are upset when they reconfigured the whole stadium when they
04:32even put suites up that's why but that's why i asked yeah and i don't know if we'll get those
04:36calls
04:37i don't know if people even view these things in the same arena but for instance you have corbin i
04:44hate
04:44you um yeah oh yeah there you go you know what corbin i love you so no corbin just brought
04:50in a
04:50picture of an oklahoma state jersey where the big 12 basically hoard themselves out to monster
04:55energy drink so there's a patch there and now there's a secondary patch so oklahoma state has
05:00two patches on the right that are all sailed now look no one's yelling this isn't no eagles wig
05:07this is something different but do you feel like it's getting out of hand or is it bothering you
05:16look some people get upset when there's a dj in a stadium a lot of spartan fans get pissed
05:21they want the band they don't want a dj some fans get pissed about light shows something hey
05:27college has always been distinctly different correct look now it is distinctly not you're
05:34right it's more like the nfl and yeah there are certain things that i don't like in michigan games
05:38when they you know i like the dogs like they have at michigan state i don't mind i love seeing
05:44dogs
05:44catch frisbees that's fine but i don't need to see the kids trying to you know guys trying to field
05:49punts and all this other stuff you know and then and the djing not okay no i'm whatever that part
05:57i'm
05:57more of a traditionalist there's no yelling about it no i know i wanted to ask but they're gonna have
06:01but they're gonna have they probably do already a big 10 patch anyway just for the conference so they
06:07would do it like the big 12 one for oklahoma state that corbin brought in it's not obtrusive because
06:11they're gonna have because most of these schools have their conference logos on it anyway yeah but
06:15but again there's i think it's a level of there there were things that were acceptable right a swoosh
06:20is acceptable right the conference patch is acceptable a sticker on the helmet with a program
06:26slogan it's acceptable pride stickers there are things that we have been kind of coached on that
06:33this is okay but we're seeing a different set of things well here's the here's the thing the way
06:38it's changed now with and it goes into everything else with the big the money involved in college
06:43sports with the nil with the transfer port and all that and with what certain schools like like indiana
06:50what they did turn it around i mean if you're gonna want your school to compete for a national
06:58championship in the playoffs you're gonna need money to get these players and if that's okay with you
07:05then you're gonna have to accept this because that's they do this to fundraise that's why they're
07:10doing it that's also another part of the problem which is fans are still being asked to pay for the
07:15players but it's a different that's a different conversation yeah i just from the people right and
07:19whether you're a spartan a wolverine the only reason we brought this up is it is the big house
07:24making that announcement where are you at with it i mean i'm i'm not gonna lie to my audience and
07:30say
07:30i like all of it i don't um i'm not i'm not ignorant to where we are i just right
07:37you feel
07:37like everything is slipping away and i i guess what line could your school cross where you'd go okay
07:43now that's enough yeah look if they touch the helmet at michigan you know if they sell a patch on
07:49that
07:49jersey i think there'd be a lot of people upset look red wing fans were very upset about that whole
07:53recycling thing or garbage cup whatever it was right you know do i i'll admit it do i like it
07:59on the
07:59new york yankees jersey no i do not no but that's i know i'm in a distinct minority i don't
08:05you know
08:05look for this even in michigan i don't like it but it's it's not gonna it's not gonna ruin your
08:11day
08:11exactly let me be very clear because it's not gaudy you know what we need to start doing you know
08:16how
08:16like if you take a little kid bowling they do bumper bowling yeah for adults we need to have
08:20intellectual bumpers yes because if you don't people end up in the gutter right no one is saying
08:25this is ruining your day or you're never going to a game again and let me put up the intellectual
08:30bumper bowling for people and by the way when i was a kid bowling we didn't have bumper bowling
08:36just if you threw a gutter ball you threw a gutter ball what's the deal can you work with me
08:40yeah i'm
08:41dealing in principle no i understand that my my biggest issue if you're asking me it's not a patch
08:47it's not a dj it's not a logo on the field it is what the networks paid for the games
08:55and what they're doing with not only the amount of commercial breaks but the depth of the stop set
09:03right then i want to add one other thing because i think this is super important when the ncaa
09:10got changed the clock rules it was never about pace of play no it was about being able to create
09:20more stop sets college football games lasting four hours four hours forget about the people that are
09:29there and i feel for you yeah but i i haven't done that routine in a decade of being a
09:34paying customer
09:36at home you honestly it's like you're watching ben her but at least you feel like it's hour six of
09:43texas and oklahoma but at least at home you can switch around during the break and at least i'll
09:49never forget they used to do it and you had no idea how long the break was now they put
09:53up that
09:53stupid damn clock it's a 240 these breaks are 240 and they count them you know they count it down
10:00it's like really look i'm i'm i'm making the point i i put up the bumpers for people because i
10:05don't
10:05want people being like what are you so we're not yelling no we're just identifying that this is now
10:11reaching the shore you know and now the big house is going to look a little different i mean how
10:15many
10:16how many um how much signage is going up what i saw is a rendering i have no idea near
10:21the palatial
10:22stony suite uh no i do not have a sweet suite i sit in the end zone okay so on
10:29the end zones you know
10:30they have padding so the players don't run into the wall so those paddings basically you're going
10:35to have yeah look but you know whatever it's more for me about what tv is doing to it yeah
10:41it's more
10:41about the in-your-face gambling stuff it's more about the stop sets for our games look right the
10:49commercialization of sports has reached a point we talked yesterday a little bit about the nfl
10:54and how did you by the way did you see pro football talk today no mike florio here was his
11:00take on it
11:00i know we're kind of like blurring the lines okay i want your take on this in a minute he
11:05said
11:05the nfl's future is going to be 40 teams playing 20 games tell on take a stop take a moment
11:15breathe
11:15and i want you to just ponder ruminate
11:18yeah
11:18yeah
11:18okay
11:18yeah
11:18yeah

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