00:11Hi, I'm Jeremy Lang.
00:17We're about to have some models over for casting.
00:19Probably a bit of fitting.
00:21Oh, there is one as we speak.
00:24That's going to sound totally staged, but it was actually like...
00:30Jeremy, this is Flo from Supreme.
00:32Wicked.
00:34Can you bring your hair down in front of your ears?
00:36It's so tall.
00:38So great, what a good hair color.
00:51Thank you very much, Paul.
00:52Have a nice day.
00:52You too.
00:53Bye-bye.
00:56She is fabulous.
00:58Yes.
01:01That's a yes.
01:02That's a yes.
01:02It's a we hope.
01:05Hopes and dreams.
01:06She's really great.
01:08Great personality.
01:09Like in the best possible way.
01:12In the best possible way.
01:13We're here in my temporary New York HQ.
01:17I'm based in Toronto, but we come down here for Fashion Week and we save for about a month.
01:24It has a pretty wicked view.
01:25All of the 14-year-old Latvian girls are pretty enthralled by the Empire State Building right
01:31there.
01:31And we can always tell the traffic on 6th Avenue and see if our appointments are going to be
01:36late.
01:36It has a really nice waterfall out front.
01:38Everyone loves a water feature.
01:39I've been making clothes since I was 13.
01:41My mother used to sew a lot and I learned from watching her.
01:44Then I guess in the last couple of years started to work on the collection and we've been growing
01:48since then.
01:50This season seems really exciting because we just had a feature in Vogue in July.
01:53And so people who previously didn't call us back sort of have started to.
01:57Typically it's sort of like a clean aesthetic.
01:59There's a simplicity but also a complexity primarily in the construction.
02:03I'm a bit of a fabric freak I guess.
02:05This is a dress in a rock.
02:07We call it a rock fabric.
02:09In the back you have these wedges that aren't quite wings but they form almost like a buttress.
02:13And so a lot of the ideas for spring that we're working with are coming from this idea
02:17of an arctic palette but the arctic in spring.
02:19Apparitions of light on the one hand with sort of rocky textures and smooth glacier textures.
02:25Because we come down from Toronto and we do all the work up there and because we're here
02:28nine days before the show there's like actually very little for me to do.
02:32We have to do castings but half of, well 90% of castings is just waiting for people to come.
02:37So I usually just finish some hems or work on sewing some crystals on.
02:42Well I like the weird kind of, the weird girls.
02:46Unconventional beauties. Misfits.
02:48In like a totally gorgeous way.
02:51Like the, like um, like belle lèdes, the French expression.
02:55It means beautiful uglies.
02:56Les belles lèdes, that's the kind of, that's my woman.
03:00Hi, come on in.
03:04Nice to meet you.
03:06Nice to meet you.
03:09Where are you from?
03:10Osandia.
03:19Such straight hair.
03:21It's like orange.
03:23It's like Mandarin colors.
03:25Here you can see the wedge construction.
03:27And then this horizon line, like at the waist, these reflected rays.
03:33Hi.
03:34Thanks a lot.
03:36Ah, more models.
03:38Hi, come on in.
03:39Nice to meet you.
03:42So we're gonna see, see this model and continue on with the casting.
03:46Thanks for dropping in.
03:48Hello.
04:01Cheers.
04:01Thanks a lot.
04:02Cheers.
04:02Cheers.
04:04Cheers!
04:04Cheers!
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