00:00MrBeast just landed one of the biggest gigs on television. Report stage Jimmy Donaldson,
00:04the world's most subscribed YouTuber, is officially joining ABC Shark Tank as a guest
00:08shark for season 18 launching this fall. He'll be working alongside his own Beast
00:12Industry CEO Jeffrey Holzenbold, plus Mindy Kaling and former NFL player JJ Watt.
00:17And while some are joking MrBeast will make founders compete for the investment cash,
00:21we see this partnership as part of a bigger picture of where TV networks are headed.
00:24Because Shark Tank just posted its lowest ratings in franchise history last season,
00:28and with guest stars like Erin and Sarah Foster, alongside the diary of CEO Stephen Bartlett,
00:33it seems this season is leaning harder into content creators and podcasters more than ever before,
00:38a strategy some are comparing to what worked for ABC's Dancing with the Stars. In other words,
00:43it looks like once again broadcast networks are turning to the stars of YouTube to save their
00:47traditional TV ratings. But what do you think this means for the future of TV?
00:50Share your thoughts below and follow it to Trending for more updates.
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