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  • 17 years ago
For years,Lamborghini couldn't keep up with its competitor,Ferrari. The company was not living up to its potential. And then along came Stephan Winkelmann.The managers of Audi,Lamborghini’s parent company,sent him to headquarters in Italy. There the German executive had to overcome many hurdles,but he finally brought Lamborghini back on track to success. Report by Christoph Kober.

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