00:00You know we are a sports town and a soccer town at that over the past like 10 years we've
00:04really
00:05invested in soccer so we're excited but I said I want FIFA to happen with Atlanta and not to
00:10Atlanta. What does that mean? Far too often when major events happen all the locals run away or
00:16they don't come downtown because they can't afford a thousand dollar ticket or whatever the prices
00:20are and so they're like oh you know the city's doing this thing with these international folks
00:24that that means that it's gonna be bad traffic so I'm going I'm going out of town for the two
00:29months I'm visiting other folks so I'm renting my house out and I'm not going to partake in it and
00:33we're like no this is a once in a generation maybe once in a lifetime opportunity to host
00:37the international community at this scale we want this to happen with you we want your small
00:42business to thrive we want your tech startup to be on display for people to see you some of those
00:47international investors and some of those domestic leaders are going to be here coming for these
00:51matches and the ecosystem should not just be sports which is going to be sports dominant for sure but
00:57it's still also an opportunity you know these guys that come here they're not just going to take off
01:01their investor lens when they show up in the city they're going to say wait a minute you got technology
01:05companies over here let me go see a few of them we don't want you to just see us for
01:09just now we want
01:10you to see us as a a partner and an investable marketplace for you in the future
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