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Who says red carpet fashion has to come straight from a luxury atelier? We’re spotlighting the celeb moments where retail finds, department store staples, and even fast-fashion pieces stole the show at major industry events. From bold statements to effortlessly chic looks, these stars proved off-the-rack can still feel couture. Which look was your favorite? Let us know in the comments below!
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00:00Hello, decade.
00:01Hello! Feels like two.
00:04Welcome to Miss Mojo, and today we're looking at moments where celebrities slayed at industry events while wearing off-the
00:11-rack looks.
00:12You know, you get so neurotic because you want to have the right dress.
00:15Right. And then when you don't, it's like, now what?
00:20Jennifer Lewis, 70th Primetime Emmy Awards.
00:23With just one look, she perfectly combines comfort and activism.
00:28She may be the best-dressed woman on the red carpet tonight.
00:31Definitely the most comfortable dress.
00:32Well, I'm feeling really good.
00:34Jennifer Lewis turned heads when she arrived at the 2018 Primetime Emmy Awards in head-to-toe Nike apparel.
00:41She wanted to show support for the sportswear brand after they did the same for Colin Kaepernick,
00:46who'd been receiving backlash for protesting the national anthem.
00:50To show her appreciation for their solidarity, Lewis opted for a sweatshirt,
00:55with a bedazzled version of their logo, of course, leggings, and a pair of sneakers.
01:00I want to say to the millennials tonight, you're not alone.
01:04Speak up. We're right behind you.
01:06To vote in November.
01:08Her outfit sent a powerful message and ensured she wouldn't spend a single moment of the ceremony in discomfort.
01:14She was even able to pull off a stunt on the red carpet, proving that you don't have to prioritize
01:20glamour to create an iconic moment.
01:22I am 61 years old, and I am unafraid to give back and to say to the millennials,
01:30we hear you.
01:32They hear you right now.
01:34They're loving every moment of it.
01:36Yes, the red carpet is full of blaze right now.
01:39Jennifer was...
01:40Amanda Seyfried, gringo premiere.
01:43The future of our world, our globe, our environment,
01:46will be determined by whether we, in this moment, do all we can to save it.
01:50She's proven time and time again that retail frocks can be just as chic as their glam counterparts.
01:56Amanda Seyfried is no stranger to H&M,
01:59with her metallic blue two-piece set becoming a standout during the UK premiere of In Time.
02:04Is that what you heard? Because it's true.
02:05That's the rumor, but you know what, you just, you never can really tell, so that's why I wanted to
02:10ask you.
02:10Several years later, she showed her love for the high street brand again during the 2018 premiere of Gringo.
02:17She opted for a piece from H&M's conscious exclusive line,
02:21namely a sheer, lacy black dress over a black bodysuit.
02:24It created the ultimate vampy look for the red carpet.
02:28The garment was made entirely from Econol,
02:30a recycled material created from discarded fabric waste.
02:34Therefore, she was able to look amazing and help the earth all at once.
02:38Obviously, the world was struggling on different levels.
02:41We were just in our little bubbles thinking, what can we do?
02:45Bryce Dallas Howard, 73rd Golden Globes
02:49Affordability isn't the only upside to wearing retail on the red carpet.
02:53Bryce Dallas Howard proved that when she donned a gorgeous,
02:57long-sleeved blue gown from Neiman Marcus to the 2016 Golden Globes.
03:02This is actually my first time at the Golden Globes ever.
03:05I am so excited you have to know her.
03:08You mean your dad has never taken you to the Globe?
03:10He's never taken me to the Globe.
03:12Not only did she opt for the department store,
03:14she even chose the piece herself rather than consult a stylist.
03:18When asked, she explained that she wanted to have plenty of size 6 choices to select from,
03:23rather than be given whatever was available from a high-end designer.
03:27Yeah, well, it's just, you know, I like dresses that fit.
03:30And, yeah, it was great, and it was one of the first ones I tried on.
03:35And, yeah, it's awesome.
03:36Howard continued her affordable streak at that year's Critics' Choice Awards,
03:40where she's stunned in a bright yellow gown from Top Shop.
03:43Both looked incredible on her,
03:45proving that you don't need to spend an arm and a leg in order to shine.
03:49Are you real?
03:50Yeah, yeah, yeah.
03:51Yeah, it's great.
03:52It's really, it's comfortable, it's flowy, which is good for this time of year.
03:57Holiday season.
03:58Holiday season!
03:59Olivia Palermo, Paris Fashion Week.
04:02Paris is such an incredible international city and has so much to offer.
04:06And the fashion on the streets, and people all over the world,
04:10you have endless inspiration to choose from.
04:13She may be a socialite,
04:14but that doesn't mean she's always decked out in designer clothes.
04:17Although Olivia Palermo has worked with plenty of luxury brands during her career,
04:22she's repped plenty of retail ones as well.
04:25She's not afraid to wear something from Zara or Mango or Top Shop
04:28with something really expensive and special.
04:31She always wears something interesting, not a head-to-toe catwalk look.
04:35At Paris Fashion Week in 2011,
04:37she headed to a runway show in an adorable floral dress from Zara.
04:41Despite only costing about $70 at the time,
04:45she looked like a million bucks as she arrived.
04:47The garment was perfect enough on its own for the summer runway,
04:51but she elevated it even further with a pair of purple heels
04:54and a collection of perfectly curated accessories.
04:58The event itself may have been full of couture pieces,
05:01but her affordable garment stood out in the best way possible.
05:05I absolutely love getting dressed in the morning
05:06and putting on a little bit of color
05:08and kind of, you know, dressing for myself.
05:10It's fun, and I'm lucky that I'm in fashion to be able to do that.
05:17I wanted to be not necessarily an actress or a model or whatever.
05:22I just wanted to be, I craved glamour as a teenager.
05:27Bryce Dallas Howard isn't the only one
05:29who's noted a lack of size diversity among designers.
05:33Actress Gabourey Sidibe has been vocal about brands
05:35refusing to work with her and other plus-sized celebrities.
05:38I'm actually really, really dope, but it's the way the world works.
05:42It's the way the world sees beauty.
05:44The standard of beauty, none of us can hit it.
05:48You know what I mean?
05:49Like the universal standard of beauty,
05:52I am very far, I'm the antithesis of.
05:54The snubs date back to her first red carpet appearance
05:57at the 2009 Cannes Film Festival,
05:59where her debut film, Precious, was set to premiere.
06:02Designers made it clear they didn't want to dress her for the event,
06:06which forced her to take the matter into her own hands.
06:09She arrived in a stunning roost black gown from Torrid,
06:13which proved a garment can be size-inclusive
06:15and stylish all at once.
06:17The piece looked fabulous on her,
06:19and the experience highlighted just how cruel and fat-phobic
06:23the industry could be.
06:24How do you shake off those haters?
06:26Do you just not even pay mind?
06:28I mean, the thing is, I can't not pay attention to it.
06:31I don't address it all the time because then,
06:33because I'm really busy.
06:35I'm genuinely, like, out here living.
06:37And so, like, that's kind of how I shake it off.
06:39I just continue to live.
06:40Zendaya, Tinkerbell and the Great Fairy Rescue premiere.
06:44Every fashion icon has to start somewhere.
06:47She's the more reserved girl.
06:48She's the one who thinks about things before she actually does it.
06:51But she does, when she actually does things,
06:55she really goes for it and puts her heart into it.
06:57Although Zendaya has repped plenty of luxury brands
07:00at the Met Gala and beyond,
07:02her very first industry event was another story entirely.
07:06The then-child star attended the 2010 premiere
07:09of Tinkerbell and the Great Fairy Rescue
07:11in an outfit consisting of several pieces from Target.
07:15She paired an adorable tan dress with a jean jacket and boots,
07:19creating a look that any girl her age
07:21could have pulled from their closets themselves.
07:23She always brings smile to anyone's face.
07:25I'm like, I'm smiling.
07:27Despite her humble beginnings,
07:29Zendaya has never looked back on the night with shame.
07:32She mentioned that she felt cool back then
07:34and implied that it set the stage
07:36for the haute couture garments she'd wear as an adult.
07:39I love clothes.
07:40I love playing in them.
07:41I love experimenting with them.
07:43I feel like with every red carpet,
07:45it's like the development of a new character.
07:47Lana Del Rey, Fifth Variety Hitmakers Awards.
07:50You don't always have to pull out all the stops
07:53while walking the red carpet,
07:55even if you are one of the night's biggest honorees.
07:58How free do you want to be?
08:00And for me, it takes a lot, you know,
08:03especially when there's a lot of opinions.
08:06Lana Del Rey proved that in 2021
08:08when she accepted the Decade Award
08:10at the Hitmaker Awards
08:11in a revealing marbled green mini dress,
08:14knee-high boots, and a simple black jacket.
08:16I'm just gonna do whatever feels right.
08:20I always like to say that
08:23the way I live my life is my poetry.
08:26My lovemaking is my legacy.
08:28And I get to make music in between.
08:31Fans set out to find where she bought it
08:33and deduced that it was from either Sheehan or Girl Fairy.
08:37Two online fast fashion brands.
08:40Regardless of who made it,
08:41the outfit caused an immediate stir once she arrived.
08:44While there were several posts lambasting
08:47its supposed lack of cohesion,
08:49her choice made it clear that she prioritized
08:51her own comfort and sense of style
08:53over a designer garment.
08:55I'm really always grateful for any acknowledgement
08:58and also super grateful for all the criticism.
09:02I get a lot.
09:04Selena Gomez, 2011 Stars Gala
09:07It's really funny.
09:08Somebody asked me about how much do I spend on clothes
09:11and I really actually like it being a little bit more cheap
09:15when it comes to my clothes.
09:16When styled right,
09:18any off-the-rock outfit can seem like it was made
09:20by an elite designer.
09:21Selena Gomez proved that
09:23when she attended the Stars Gala in 2011.
09:27As soon as she arrived,
09:28she revealed a stunning silver cocktail dress
09:31from Forever 21.
09:32I love buying a really pretty bag
09:34or a nice pair of shoes
09:36and then the rest of my outfit will cost like $20.
09:40So I'm that girl for sure.
09:42Though she had bought it from a mall retailer,
09:44you'd never be able to tell
09:46thanks to her pairing it with stilettos and makeup
09:48that highlighted her natural beauty.
09:50The garment was elevated thanks to a single sleeve
09:53and a cheeky cutout on the torso,
09:56helping her look cute yet mature for the red carpet.
09:59The seemingly simple frock was perfect,
10:01allowing her to turn heads
10:03while not taking away from the importance of the event.
10:06Sandra Bullock, The Heat Berlin Photo Call
10:09She may be a Hollywood veteran,
10:11but that doesn't mean she's always dressed to the nines
10:15in haute couture fashion.
10:16Stop pulling my pants off.
10:18Jesus.
10:19What?
10:20What are those?
10:22What are those?
10:23Stop, stop it.
10:24They're my Spanx.
10:25They hold everything together.
10:27Sandra Bullock proved her style versatility
10:29while attending a photo call in Berlin
10:31for the 2013 comedy The Heat.
10:34The actress was perfectly chic
10:35in a black button-down,
10:37strappy heels,
10:38and a midi leather skirt,
10:39the latter of which was purchased
10:41from the online retailer ASOS.
10:43You're like, girl,
10:44it just,
10:45that's the way it's supposed to be.
10:46Not only did she look effortlessly beautiful,
10:49the skirt helped create
10:50a professional yet fashion-forward look.
10:53Her off-the-rack inclusion
10:54proved that flashy garments
10:56weren't necessarily needed
10:57to make a statement on the red carpet.
10:59It also highlighted the importance
11:01of having classic pieces
11:02that could be dressed up or down
11:04depending on the event.
11:05You just have to make sure
11:07that every single element
11:08is as good as it gets.
11:12Sharon Stone, 68th Academy Awards.
11:15I'm wearing a Gap t-shirt
11:16and my own clothes.
11:18You heard correctly.
11:19Surrounded by designer gowns
11:20that cost thousands,
11:22Sharon donned a turtleneck from The Gap
11:23priced at just $21.
11:26Retail to the rescue.
11:28Sharon Stone originally intended
11:30to wear a designer garment
11:31to 68th Academy Awards in 1996.
11:34It was the first time
11:35she'd been nominated
11:36and as such,
11:38she was eager
11:38to make a good impression.
11:40However,
11:41due to both of her options
11:42falling through,
11:43she was forced to pivot.
11:45She and costume designer
11:46Ellen Mirajnik
11:47raided her closet
11:48where they pulled out
11:49a black t-shirt from Gap.
11:51I'm like,
11:52what?
11:52It's Sunday.
11:53And can I wear this?
11:55They then paired it
11:56with a high-end skirt and jacket,
11:57a flower from Stone's Garden.
12:00Her mother then
12:01quickly mended a small hole
12:02and from there,
12:04it was red carpet ready.
12:05Thanks to the t-shirt,
12:07what started out
12:07as a fashion emergency
12:08ended in one of the most memorable looks
12:11in the award show's history.
12:13It started out just so innocently
12:15and it became this.
12:16It became like a thing.
12:17Which of these
12:18off-the-racks looks
12:18is your favorite?
12:19Let us know
12:20in the comments below.
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