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Your website looks the part… but its costing you jobs.

Here’s a mistake we see all the time 👇
Your Google Business Profile says “Gas Engineer”… but your homepage is targeting “Plumber.” To Google, that’s mixed signals. To customers, it’s confusing.

So what happens?
❌ You don’t rank as well as you should
❌ You lose trust instantly
❌ Competitors who are aligned win the job

Google wants consistency.

If your main category is Gas Engineer, your homepage should clearly reflect that — not something else.

Same service. Same keyword. Same intent.

It’s a simple fix… but it can be the difference between getting the call or losing it.

If you’re getting clicks but no enquiries, check this first.

#tradewebsite #googlerankings #localbusiness

Category

📚
Learning
Transcript
00:00Probably shouldn't be telling you this,
00:01but I'm going to anyway.
00:02Your great looking website is losing you jobs,
00:04and here's why.
00:05Your website isn't aligned with your Google business profile.
00:08Now most businesses just build a nice site,
00:10but it's not built to rank.
00:11You need a service page for every category you use
00:14on Google, not 10 random ones,
00:16just four to six that actually match what you do.
00:18For example, if you're a plumber in Chelsea, London,
00:20your homepage should target plumber in Chelsea, London.
00:23That's your main page.
00:24Then your other services become pages like
00:26gas engineer, Chelsea, London,
00:28drainage services, Chelsea, London,
00:30bathroom installation, Chelsea, London.
00:32Each service, each location has its own page.
00:35Now your website and Google profile are aligned
00:37and in harmony.
00:38And that's how you start ranking across multiple services,
00:40not just one.
00:41And don't forget to follow for more local marketing tips.
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