00:00Inflation may be causing some pain when you look down at your grocery bill.
00:05Well, are you shopping at Aldi, HEB, or Walmart?
00:08According to the BrandSpark Most Trusted Awards, those three grocers are most trusted for affordability.
00:14Shoppers liked HEB, Walmart, and Kroger for store-brand private-label products.
00:20They said HEB has the most enjoyable in-store experience.
00:24It may come as no surprise that the popularity of dollar stores is up.
00:28Dollar General and Dollar Tree had the highest shopper reach increase in 2022.
00:34Researchers surveyed 10,082 Americans in the BrandSpark American Grocery Trust Study.
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