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00:14The design elements are the iconic front and rear loop together with a soft shoulder and round muscles.
00:19We reinterpreted these elements on this premium SUV by elevating them all to create more status.
00:27It's bold and powerful, tailored for the progressive demands of the Chinese market.
00:37With a clear horizontal composition, we designed the interior with a philosophy of visual reduction.
00:44A truly user-focused approach.
00:46My favorite part in the interior is the 3D lamellas of the doors.
00:51It's a perfect, fascinating fusion of material and technology.
00:55This is not just an interior, but a space to experience.
01:05Audi US is helping you in your everyday life.
01:09Every interaction is designed to feel effortless and intuitive.
01:13Information is orchestrated and perfectly tailored for you.
01:16Especially the second seat row be fully dedicated to the entertainment and the relaxation for a seamless digital life.
01:31I spend a lot of time thinking about how light can define character.
01:35And therefore we create a light signature which is built from over a thousand triangle elements.
01:40The slim vertical matrix headlights express precision and character.
01:44The animation and projections make the intelligence visible.
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02:08review and click the bell.
02:11Bye bye.
02:11Vielen Dank.
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