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  • 2 days ago
China's smartphone shipments fell 4% year over year in Q1 2026 as weak demand and rising component costs weighed on the market. Huawei led with a 20% share while Apple ranked second with 20% shipment growth driven by iPhone 17 demand. Xiaomi shipments fell 35% and OPPO weakened after price hikes. A 9% full-year market decline is projected. Apple shares were up 0.58% at $264.92 in premarket trading.
Transcript
00:00It's Benzinga, bringing Wall Street to Main Street.
00:02China's smartphone shipments fell 4% year-over-year in the first quarter of 2026,
00:07as weak demand, last year's subsidy base, and rising component costs weighed on the market,
00:14according to CounterPoint Research. Higher memory prices pushed up retail prices and
00:18limited promotions, and costs are expected to pressure the market through the second quarter.
00:23Huawei led with a 20% share, supported by Mate 80 supply, subsidies, and domestic sourcing.
00:30Apple ranked second with 20% shipment growth, driven by iPhone's 17 demand and pricing.
00:36Oppo demand weakened after price hikes, Vivo grew 2%, Honor sustained momentum,
00:42and Xiaomi shipments fell 35%. The market faces declining shipments and tightening margins,
00:48with a projected 9% full-year decline. Apple shares were up 0.58% at $264.92 during pre
00:58-market
00:58trading on Friday, according to Benzinga ProData. For all things money, visit Benzinga.com.
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