- 1 hour ago
Emily in Paris S05 - Episode 4
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00:12We are thrilled for the launch of Muratori Paradiso, the first of what we hope will
00:18be many Muratori collaborations that will expand but not overextend the brand.
00:23We've curated a small group of tastemakers, including fashion journalists, stylists and
00:29content creators to experience Muratori where it was born, the beautiful Solitano.
00:35How is inviting TikTokers to our town and paying to feed and entertain them going to
00:39sell perfume?
00:41The most powerful branding tool we have is word of mouth.
00:44People scroll past ads, but when they see someone whose taste they admire raving about
00:48something, they pay attention.
00:50I guess we'll see.
00:52Marcello, stop teasing her.
00:54She's done an amazing job.
00:55She knows what she's doing.
00:56And what about the film?
00:59When can we see it?
01:02Well, Giancarlo is still editing.
01:04That diva still hasn't finished?
01:06He had so much time.
01:08He's not a diva.
01:09He insists that no one can see it until he's happy with it.
01:14Well, that's the problem with directors.
01:17They are blessed with brilliance, but crippled with insecurity.
01:21Such a miserable existence.
01:23Is he always so precious?
01:25I mean, how hard can it be?
01:31So, how bad is it?
01:32Why would you say it like that?
01:34You won't show me anything.
01:36No.
01:37Well, you can't see it.
01:38I know it's not working, but if anyone sees it and confirms it, I'll bling myself into
01:44the tiber.
01:45Okay, the whole point of a commercial is that millions of people will see it.
01:47I know that!
01:51I'm sorry, but I'm under a lot of stress.
01:57And you banned smoking at the office, so if you want to blame someone, just blame yourself.
02:06Any word from Giancarlo?
02:08No, he's not answering my calls.
02:10Well, then you should probably spend as much time as you can editing.
02:12I'll cover your meetings.
02:13That won't be necessary.
02:15It's just a few video conferences with pairs on it.
02:18Well, then it won't be a problem for me to handle.
02:21This is more important.
02:26Fine.
02:29Vaping is also banned.
02:38Well, thank you for spicing up my lunch breaks.
02:41That was definitely the last time.
02:44Oh, you said that yesterday.
02:46And you still made a trip again today.
02:48Oh, please.
02:49You're one floor below me.
02:50Plus, your bathroom's bigger.
02:54Hey.
02:55What are you doing for dinner tonight?
02:59Why?
03:00I thought it'd be nice to get dressed up and go and see some of the city.
03:03Beyond my headboard.
03:06That sounds like a date.
03:08Oh, I guess.
03:09Well, what's wrong with that?
03:10That's not what this is.
03:12This is vacation sex.
03:14Limited to this hotel room.
03:16Ah.
03:17Because after the moratorium event, I'm going to Paris and this will be a distant, very nice memory that we
03:24will never talk about again.
03:27Like, getting tourist braids.
03:30What?
03:30What the hell is a tourist braid?
03:32Like, you know it's not a great idea, but it's fun and you're out of town and you get caught
03:36up in the moment.
03:37But you have to wash them out before you get to the airport or you'll never forgive yourself.
03:43All right.
03:44Then why don't you come in here and let me help you wash them out?
03:55When in Rome.
04:13Sorry to cut one short.
04:14I just need a little time to prep for these Paris meetings.
04:17No need to apologize.
04:20That's actually why I wanted to bring you here.
04:24What is this?
04:25Just look.
04:29Oh, what a beautiful view.
04:31Yeah.
04:32St. Peter's Basilica, right?
04:33In the Vatican.
04:35And the garden just inside is the Santa Maria del Priorato.
04:38It belongs to Malta.
04:39Ah.
04:40And we are standing on Italian soil.
04:42So, three countries at once?
04:44Just like you.
04:45An American conquering France and Italy.
04:48Conquering?
04:48Are you admitting?
04:50You did the impossible.
04:52You convinced my mother to throw a marketing event in Solitano.
04:56What, are you trying to jinx me?
04:57I'm congratulating you.
05:00You won.
05:01I think it's a win for both of us.
05:14Bonjour Genevieve.
05:16Where's Boucheron?
05:17Are they coming?
05:18Uh, they just called and refused to come in for another Zoom meeting.
05:21Classic Boucheron.
05:23So demanding and yet so fragile.
05:26Guys, remember how angry they were to give away one tiny necklace?
05:32We only had to give away the necklace because of your absurd scavenger hunt.
05:36Well, there they are.
05:38A.G. Romain, you're on with Boucheron.
05:40Merci Genevieve.
05:41You may go.
05:42Thank you for finally sitting down with us.
05:45Sort of.
05:46You've been impossible to reach.
05:47Yes, and we do apologize for that.
05:49We're opening an office in Rome and...
05:51Yes, we know.
05:52And so do your other clients in Paris.
05:54What do you mean?
05:56The luxury world is small.
05:57People talk.
05:58And right now, they are not saying nice things about Agence Grateau.
06:02Speaking of, where is Sylvie?
06:04She's unfortunately detained.
06:06But we are here for you.
06:08But you're not here, are you?
06:10Uh, I assure you, you are a priority.
06:14That is very easy to say.
06:15But until you can grace us with your physical presence, I'm afraid we can't believe that.
06:19And I'm sorry if that makes us sound demanding and fragile.
06:23Well, I meant that as a compliment.
06:27Let's pick this up once you can set a meeting in person.
06:30The sooner the better.
06:31Ciao.
06:38No.
06:39Can I see it from the top?
06:41Certo.
06:42Ok.
06:46Slow motion.
06:47No, we've done it.
06:51No.
06:54No.
06:54No.
06:56No.
06:56No.
06:58No.
06:59No, sorry.
06:59I don't understand it!
07:00Did you see what you do?
07:14You're the most difficult one than Linda Wettmuller, but at least she was a genius.
07:20Ready?
07:21It's time.
07:28Wow, you look like a newborn.
07:30Oh, meaning young or like I'm covered in placenta?
07:34Yes.
07:35Yuck.
07:38Okay, should we call tonight?
07:40Yeah, probably.
07:41Thank you for the slumber party. I've missed you.
07:43I missed you too.
07:45I figured you needed a distraction before the big event tomorrow.
07:48No, it's all set. I'm excited.
07:50Yeah, I mean, if this campaign is successful, Sylvie might finally let me run the Rome office alone.
07:56For good.
07:57You're really going to abandon me in Paris forever?
08:00I just, Paris always seems so judgmental.
08:03I always felt like an imposter, but Rome feels different.
08:08I mean, we have this huge event tomorrow and I'm like, so chill.
08:13Oh, yeah. I'm like, Sylvie's been spiraling all day and that usually would have made me spiral, but you know,
08:19it's all out of my control. And so I'm just chill. Rome looks so good on you.
08:26And I know tomorrow is going to be amazing.
08:29I can't wait to see it.
08:31And there's going to be quite a few cute Italians for you to flirt with.
08:35Oh, well, I'm going home, so I'm not really looking.
08:38Come on, get back out there.
08:40What's wrong with the little fling before you skip town?
08:43Nothing, I guess.
08:44Yes.
08:46Okay.
08:47Well, when in Rome, right?
08:49Oh, okay.
08:50Let's go broke.
08:51Let's go break.
09:18I think I have a friend.
09:21Is this the acclaimed director, Sylvie Grateau?
09:25That's very funny.
09:27Thank you for taking my call.
09:29Deference.
09:31That's new.
09:33How's the film coming along?
09:35It's going really well.
09:37You shot some beautiful footage.
09:41You really should come and take a look at it.
09:45I'll save you the trouble of lying.
09:47I mean, your editor has been texting me for the past hour.
09:51That is one of the worst things she's ever seen.
09:55And she's seen some shit.
09:58Okay, I'll admit, um, it's been more difficult than I expected.
10:03And now that you realize how much you need me, you want me to rescue you?
10:07No, I was just calling to let you know that your services are no longer required.
10:12At midnight, when you realize how fucked you are, don't call me.
10:16Okay, I won't call you again for anything.
10:43One minute!
10:44It's all!
10:52Remember the entrance.
11:00Good morning, sister. How did you sleep?
11:02Have a visit.
11:08Marianne!
11:09Please, stop the entrance. I'll never ask you.
11:13Marianne!
11:15What a surprise!
11:38Marianne! It's so good to see you!
11:41How did you find me, Sarah?
11:43Easy. I track your location.
11:45I work for the phone company. I always know where you are.
11:49Of course. How romantic.
11:52I'm joking.
11:54I called your office for your address to send you a care package.
11:57But I decided to come myself since you haven't visited or called in weeks.
12:05I know, but I've been very, very busy, you know. The room office has been quite challenging. That's the reason
12:11why.
12:12Yeah.
12:13Which is why I came to treat you.
12:15The city is filled with Michelin star restaurants.
12:18Oh, they are so expensive, huh? And you lost your discount, Marianne.
12:22My cover may have been burned in Paris, but I'm still a Michelin star in Italy.
12:26Can I take you out to lunch today?
12:30To, uh, yeah? Today?
12:32Yeah.
12:32To, you mean, uh, to, yeah, oh, uh, I would love to.
12:36But today we have, uh, the event with Muratori.
12:40I'll be working all day.
12:41Tomorrow, then?
12:42Yeah?
12:42I've been waiting to see you for so long. What's another day?
12:47Perfect.
12:59Emily! Ciao, Bella!
13:02Hi! Erika Frondure. Good to see you.
13:05You too.
13:06And Luca and Kashmir. I'm sure you remember.
13:08Yes. Oh, you brought Kashmir to the home of Kashmir!
13:12Of course. He loves Muratori. It's his favorite.
13:16Oh, well, thank you so much for coming here. Your gift bags.
13:18We just need one post. No lives, no stories, no videos.
13:21Done and done. Grazie mille, cara.
13:24Andiamo!
13:25Bye!
13:27Based on your profile, you typically choose floors, n'espa?
13:31I'd like you to try something a little bit more sensual.
13:34Come in close for a royal secret.
13:37This look flops if the skin doesn't pop.
13:39That's why I use Collagen Forever,
13:41the amazing drinkable collagen supplement
13:44that activates your body to produce collagen forever.
13:48Use code PRINCESS20 for 20% off.
13:51Princess Bonacera.
13:52Oh, look who's wandered into frame.
13:54This dear, tiny creature pulled this whole event together.
13:59She also somehow pulled the hottest bachelor in Rome.
14:02Oh, okay, can we just cut for a second?
14:04Well, we can't cut, darling, because that's what going live means.
14:07Yeah, please.
14:08Okay, yeah.
14:09There we are.
14:10I'm so glad you came,
14:11but we're asking attendees not to go live.
14:13We just requested one single post at the end of the night,
14:15so there's no need to flood the zone.
14:17What, even on TikTok?
14:18I've got such a massive following there.
14:20It'd be a shame to waste them.
14:21I mean, they're obsessed with me.
14:23My royal subject, that's my stern army.
14:25They'll buy anything I tell them to.
14:27Well, that is so cool.
14:29But tonight, it's about quality over quantity.
14:33You're the boss, amore.
14:34Okay, thank you.
14:35Okay.
14:53The projectionist said that he never got a link for the film.
14:55Should I call the editor?
14:56No.
14:57We're not premiering the film tonight.
14:59It's not good enough.
15:01I have the link right here,
15:02but I can't bring myself to show it to anyone.
15:08Where are my cigarettes?
15:10Oh, don't drop your phone.
15:11Yeah.
15:24So, what do we tell Antonia?
15:27Let me handle it.
15:28I'll figure something out.
15:29Oh, thank you too.
15:32Yes.
16:04Thank you for joining us to experience the Muratori brand here,
16:08where it was founded and where its products are made.
16:11In fact, you are sitting exactly where the workers of Solitano gather together for lunch
16:16every single day.
16:18This community is the lifeblood of the company.
16:22For years, Muratori operated as quiet luxury.
16:25If you knew, you knew.
16:27But after tonight, we want everyone everywhere to know.
16:32That's why they partnered with Maison Laveau, the premier perfumer in Paris, for Muratori's
16:38first-ever fragrance that captures the exclusivity and quality of the brand, Muratori Paradiso.
16:52And to commemorate this iconic pairing, we have a surprise to screen for you tonight.
16:57We are proud to present the world premiere of Muratori Paradiso.
17:03Wow.
17:12What are you doing?
17:13Shh.
17:13It's about to start.
17:15I saw it and it's great.
17:16What are you doing?
17:36I love only you.
17:38I love you.
17:48I love you.
17:52I love you.
17:56Pretty romantic, isn't it?
17:59Don't look at me like that.
18:02I know what you mean.
18:06like i'm still wearing tourist braids this is over
18:15still on vacation and you look
18:21incredible
18:47do do do do do do i want you only you
18:57only you
19:01i want you
19:06only you
19:22there he is our brilliant director
19:44congratulations
19:45it's a good film
19:48yeah you don't have to say that audiences always tell the truth
19:52they loved it
19:53it's your film your name is on it
19:57your name should be as well
19:59though part of me is glad it isn't
20:03i'm just relieved it's over
20:05i wasn't even going to show it but emily went over my head so
20:09how did that feel
20:13i overstepped
20:14it was your set i should have respected that i'm sorry
20:19thank you
20:20thank you
20:21so where'd you come to watch me fail
20:24maybe
20:25or maybe i hoped you'd prove me wrong
20:28and you did
20:30you're talented sylvie
20:31and you can do this we can do this together
20:34a partnership
20:36you can shadow me you can take more classes
20:38and do whatever you want
20:41you're a director
20:44no i'm not a director
20:48and this isn't a partnership
20:52my time in rome has made me realize how important the partnership with my husband is
20:58so i guess i should thank you for helping me see that
21:03you're running away from me
21:04no i'm running
21:07towards something
21:10adio giancarlo
21:14oh and by the way
21:16you're right
21:17my name should be on that film
21:32oh
21:33oh
21:34uh antonia is everything okay did they restock the prosecco
21:37everything is perfect
21:40i just wanted to thank you for tonight
21:42it's okay
21:42umberto would have loved this
21:46urni marcello
21:47oh
21:47he was so proud of where he was from and
21:50to see it being embraced like this
21:52it's exactly what you would have wanted
21:55well it's been my honor
21:57thank you for entrusting me with your company
21:59i've interested you with much more than that
22:09um excuse me for just one moment
22:12sorry
22:14oh
22:21i just came to congratulate you
22:24the film is amazing
22:26and i won't ever take your phone again
22:28that was a bold move
22:32yeah well
22:33blame it on rome
22:34i mean i can't even get a coffee in the morning without shouting at the barista over a crowd
22:38i mean they really make you work for it here
22:40i guess it rubbed off on me
22:45what
22:46what
22:46well maybe not
22:48but you've more than proved yourself here
22:51luke told me about the bush hall meeting
22:53i've been neglecting things in paris for too long so
22:57assuming all goes well with this launch i think
23:02it's time i left the rome office in your hands
23:04and only your hands
23:06oh my god
23:09do you mean it
23:10oh my god thank you
23:12thank you
23:14thank you
23:18grazie
23:19oh my god
23:21oh my god
23:25muratore made vogue.com harper's bazaar and women's wear daily
23:28tatler even picked it up
23:29tatler
23:31now i'm impressed
23:33and fragrance pre-sales have exploded since last night
23:35it's going to sell out of the first run by the end of the day
23:38amazing
23:39we should talk to antoine about producing a new batch
23:41yes and make sure he destroys all evidence that the hottest new fragrance in fashion was made for a diaper
23:47bag
23:47yeah
23:48yeah
23:48oh
23:49this is martello right now one sec
23:52ciao what's up
23:53hey
23:54we've got an issue in solitano
23:56you should probably get down here
24:25hey girly gang i'm back and i'm here to let you know that the luxurians are gatekeeping once again
24:30but this time i kind of get it because this place is stunning
24:34so here are my top five tips for a trip to solitano italy
24:39oh
24:39oh
24:39uh sorry excuse me
24:41hey do you know where i can buy a t-shirt like is there a gift shop
24:43what no
24:54emily
24:56what's going on
24:57i think we went viral they all just started showing up
25:00hi sorry excuse me um how did you hear about this place
25:03well it's all over instagram and tiktok and tatler
25:06tatler tattled
25:08yes
25:08it looks so cute online but it's kind of a tourist trap
25:12no it's not normally like this
25:14oh so you've been before then
25:15where can a girl piss here
25:17they won't let anyone go at the coffee shop
25:19some lot were going by the ruins but look pretty nasty already
25:23just please don't pee anywhere that there's not a bathroom
25:25tiva in the place
25:32tiva in the place
25:33emily
25:36mama
25:37carlman's paper
25:37mama
25:39there are buses back on my lawn
25:40they're live streaming in the factory
25:42and our goats
25:43they're in shock
25:45okay i know this is all a lot
25:47you know but i
25:48no you ruined solitano
25:49it was paradise and now it's disneyland
25:52mama calm down it's not that bad
25:55yeah all we need to do is just get them all out
25:57they're all posting
25:59we may be able to get rid of these ones but more will come
26:04like like zombies
26:05that's why i never wanted to do any marketing
26:08a beautiful sanctuary
26:10is lost
26:12per sempre
26:15tu sei licenziata
26:17mama no aspetta
26:18i i don't understand
26:20you
26:20you
26:21are
26:22fired
26:24wait antonia
26:26not when she's this upset
26:43enjoy
26:45grazie
26:46isn't it beautiful
26:48i missed you
26:50the houseboat is so lonely
26:52i've missed you as well
26:54oh
26:55we've been very busy in rome
26:57and i'm not sure when i'll be back in paris
27:00that's the wonderful thing about having a houseboat
27:03home can be anywhere
27:04here
27:05here
27:13it's just an idea
27:15luke
27:16what's the matter
27:17nothing i dropped my phone
27:18no it's right there
27:19luke
27:20shh
27:21luke
27:21shh
27:22please stop saying my name
27:23please
27:24luke is that you
27:26luke
27:27what
27:30bianca
27:31hey
27:32crazy what are you doing here
27:34good to see you
27:36i'm having lunch with my father
27:37okay
27:39where's this
27:40who
27:41they oh yeah
27:42questa è una delle sorelle dell'albergo
27:45they're stuck all day in that convent like ville calls
27:49so i thought it would be nice
27:52you know the sunshine the wind
27:56you're so sweet
27:57hey ciao sister what's your name
28:00sister
28:02nick
28:03nick
28:04nick
28:04who is this
28:05this
28:06her
28:07uh colleague
28:08oh look you don't have to be so formal
28:11i'm his girlfriend
28:13bianca
28:14i'm his girlfriend
28:16in paris
28:17we live together
28:19so you like to live
28:21excuse me
28:22i did things with you
28:25i've never done for a man before
28:26thanks
28:27weren't it only for my bavazzazzini
28:29what things did she do
28:31you know what
28:32you forget about bavazzazzini
28:33you forget about me
28:34you're fired
28:36marian wait i can explain
28:38marian please
28:39don't go
28:40he's got what you wanted didn't you
28:42to help it
28:45marian
28:45mar
29:05She's right.
29:06I ruined this perfect place.
29:09I'm sorry.
29:11It's just a bunch of tourists.
29:13They go away eventually.
29:18I should be thanking you, really.
29:20You've done me a huge favor.
29:23Thanks to the fragrance launch, JVMA just topped their offer.
29:28What?
29:30They just called me an hour ago.
29:32Have you been talking to JVMA this entire time?
29:35Of course.
29:36I never stopped negotiating.
29:39Why didn't you tell me that?
29:41Did you think that I would fail?
29:43No.
29:44Did you want me to fail?
29:45You didn't fail.
29:46You succeeded in making my mother realize there isn't anything to hold on to here.
29:50But that wasn't the plan.
29:54Her plan was for JVMA to drop their offer.
29:57So all this time you were just rooting against me?
30:01Why couldn't you just be honest from the beginning?
30:03Because in order for one of us to win, someone had to lose.
30:12Maybe we both did.
30:14Emily, wait.
30:15Congratulations.
30:19Emily.
30:24There are bricks in the wall, raised with our hands.
30:36We are building a park of lies, yet we're nodules on the line.
30:49I do know every riot is a step in the dark, but if we stay, we will break.
31:06We'll bridge the wall.
31:12We're killing the land.
31:17We're killing the land.
31:36So you've heard.
31:38It's hard.
31:45So, this is terrible for our prospects in the city.
31:50Muratore was our biggest client,
31:52and I'm not sure where we go from here.
31:57It takes time.
31:59Rome wasn't built in a day.
32:00And yet, it only took you one day to destroy it.
32:03We still have other clients.
32:06Intimissimi was a success, and bavazza.
32:10About bavazza...
32:12Yeah, they are no longer a client.
32:15In Rome or in Paris.
32:18Yes, this is why I called you all here.
32:22Our clients in Rome are fleeing,
32:24and our clients in Paris aren't happy.
32:28So...
32:30I'm closing the Rome office.
32:33No.
32:36It's the right decision.
32:38And Marcello can come visit you in Paris.
32:42Oh, I'm not so sure I'll be seeing him again.
32:45You blew that up, too?
32:47How we gotta get her out of Rome
32:48before she knocks down the Colosseum?
32:51What?
33:18I failed.
33:22Well, some would say you succeeded too well.
33:28Would you say that?
33:30I would say...
33:33no one could have predicted this.
33:37I was so excited to run my own office.
33:43One day you will.
33:45But it's important in life to know when to cut your losses.
33:50Besides, I need my Emily in Paris.
34:15I have a royal secret.
34:20I have a royal secret.
34:20Don't tell.
34:21But this is the most adorable town I've ever seen.
34:26It's the perfect, charming village
34:29the Italians don't want you to know about.
34:33But if this gets 10,000 likes, I'll drop a pin.
34:36I'll do it again.
34:38I'll do it.
34:42It's the first time I could have on my own.
34:49It'll be great.
34:52I'm so sorry.
34:54Can you see that?
34:56I'm getting ready.
34:59Not to look.
35:00I am so sorry
35:00of being out.
35:02How are you?
35:04J'ai failli perdre mon savoir
35:11Oh, j'voudrais, j'voudrais
35:13J'voudrais coincer la mule dans ta vue
35:19Poser mon cœur vocal, dans ton vocal
35:29Ton aquarium
35:34Il vento dei capelli
35:39Caro, caro, cinergia e salarata
35:47La notte
35:49La notte
36:19La notte
36:50La notte
37:04.
37:34.
38:04.
38:06.
38:06.
38:06.
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