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McDonald's is rolling out energy drinks and specialty sodas across U.S. restaurants starting next month, including a Red Bull Dragonberry Energizer, Dirty Dr Pepper, and Mango Pineapple Refresher. Energy drinks launch in August. Coca-Cola, Red Bull, and Keurig Dr Pepper will supply products. McDonald's will price drinks below competitors with high margins expected for franchisees.

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00:00It's Benzinga, bringing Wall Street to Main Street.
00:03McDonald's plans to roll out energy drinks and specialty sodas across U.S. restaurants
00:07starting next month as part of a broader cold beverage overhaul, according to the Wall Street
00:11Journal. New offerings include a Red Bull Dragonberry Energizer, Dirty Dr. Pepper,
00:17and Mango Pineapple Refresher, with energy drinks expected to launch in August.
00:21The company tested similar drinks through its CosmC's concept and later in about 500 locations.
00:27McDonald's will price the drinks below competitors and expects high margins for franchisees,
00:32which have invested in new equipment.
00:34Coca-Cola will supply some beverages, while Red Bull and Keurig Dr. Pepper products will
00:39also be featured.
00:40Sales of energy drinks and crafted sodas are rising as consumers shift away from coffee
00:45and tea for caffeine and treats.
00:46For all things money, visit Benzinga.com.
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