00:00Peggy 18
00:32I wanted to achieve with the Rise trailer was a different tone for video game advertising.
00:37We really liked the idea that it supported Connor's motivations and highlighted that
00:42not just Connor, but the whole world was fighting back against various forms of oppression.
00:52One of the exciting things about any Assassin's Creed game is we can play with time,
00:55so our story takes place across several decades.
01:05Something we were really interested in in the creation of Connor was creating an Assassin
01:09that was different to those characters we'd created before.
01:12With the Rise trailer, I think it engages with people on an emotional level.
01:16It's something that they might be used to seeing more in terms of TV or cinema.
01:27We're about to film a battle scene from the American Revolution, but ironically I'm a Brit and I'm playing a
01:35Patriot.
01:36My favourite elements of the Rise trailer is the idea that it will reach an audience
01:40who perhaps would not be interested in a traditional video game trailer.
01:43It was interesting, I've never worked with such children before, so getting them to react to be terrified
01:50was interesting because they carried on laughing.
01:52Apart from that, just working the axe really.
02:04Axe going up!
02:05span of the Sex is picked up!
02:20The power of the WC computer년 program is primarily a bi�ist.
02:22At the end, almost moving from it is critical.
02:26The Jaguar Resident
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