00:00Peggy Dodici
00:31Rob the Block's a complete contrast to Sounddial, so it's set in the US, it's set within a city, so
00:36these stages are in streets, they're in city parks, the crowd are going to be completely different.
00:43We make Atari Alive by filming it all live action, you know, we actually built these stages and we even
00:49went to people that built these stages for festivals, so super authentic.
00:53Whereas before, you know, the camera was down in amongst the audience and it was looking up at the performers
00:57were up on stage, this time we've turned the camera around.
01:01So Guitar Hero Live offers this first person experience, we wanted to give you that up and down rollercoaster experience
01:07of what it feels like to be a real rockstar.
01:11So alongside the festival experience we've also got JHTV, it's our first 24 hour, 7 days a week playable music
01:18video network.
01:18You're going to be able to jump online whenever you want and there's going to be music for you to
01:23play.
01:23You're going to be able to change channels if you don't like the music you jump into, and on top
01:27of that you're going to be able to play music on demand.
01:29I mean it's a totally new type of game, but the core of JHTV, it's not just about playing the
01:34game, it's about discovering music.
01:36We're able to continually update the schedule of songs that are playing on the channels and update the list of
01:41songs that are in the on demand song list, so we'll be able to put new songs and new material
01:45into the game.
01:45But it also allows us to listen to our fans, so we can see what they're playing and see what
01:49they enjoy and make sure that they get more of that.
01:54So we're working with our partners in the music industry in order to secure new music content for our players,
01:58so we've been working with Avenged Sevenfold to have some great stuff in the game for launch.
02:05So as well as the progression system in GH Live where you're going to be getting crowd rewards and you're
02:10going to be completing stages, in GH TV there's a huge amount of progression as well.
02:14I'm going to be constantly earning in-game currency which is going to allow me to buy new guitar skins,
02:19it's going to allow me to get new gems, it's going to allow me to get new hero powers.
02:22So as I hit level 10 maybe, I'm going to unlock Rivals mode where I'm going to be able to
02:27go up against other people and take them on side by side.
02:35When we started thinking about Guitar Hero Live, we knew we wanted to make a game that gave everybody choice
02:39and there was something for everybody.
02:41And that kind of goes back to the new controller layout, you know with six buttons so you've got that
02:45great depth to it.
02:46But also music choice was a huge thing for us, there's such a breadth of musical genres in there.
02:51And then we also wanted to cater to the types of player, you know, we know we've got Guitar Hero
02:55hardcore players that want to unlock everything and want 100% everything.
02:58So that's there for you in GH Live and TV.
03:01But we also know we've got those casual players that just want to get together with their mates and just
03:05kind of jam out in their living room.
03:07So Quick Play and Live is there for you or you can totally get lost in GH TV because there's
03:11just so much content.
03:15So ultimately we wanted to make a game that was fun and that's whether you're playing single player or whether
03:20you're playing with a bunch of mates in your living room.
03:22If you've got two guitars, you can just bring the other one around, plug it in and you're going to
03:25have local competitive play and you can do that on GH TV and on live.
03:29And so there's a local multiplayer experience but there's also an online multiplayer experience to compete against other players around
03:35the world to be one of the top players in GH TV.
03:37One of the cool things about Guitar Hero was it had singing and that's the same in Guitar Hero Live.
03:43You can plug a microphone in, the note highway is going to come across the top of the screen and
03:46your friends are going to be able to join in and sing the heart out.
03:49So this October you're going to be able to get your hands on Guitar Hero Live, you're going to get
03:53Guitar Hero Live, you're going to get the new Guitar Hero controller and you're going to get access to GH
03:57TV and we just can't wait to see what you guys do with it.
03:59And I'll see you next time.
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