00:00How is a 30-year-old video game still making waves?
00:03In Santiago, Chilean Pokemon fans gathered across the capital to celebrate the franchise's 30th anniversary.
00:10Released in 1996 for the Game Boy, the Pokemon video game kicked off one of the world's biggest gaming phenomena.
00:17The universe expanded again in 2016 when Niantic launched Pokemon Go,
00:21the AR mobile game that lets players catch Pokemon in real-life environments.
00:26Nearly a decade later, Pokemon Go still draws more than 25 million monthly players worldwide
00:32and has surpassed 700 million downloads.
00:35But it's not only the video games.
00:46The local community PokeGals marked the anniversary with a small trading card game tournament.
00:52Their mission? Highlight and promote women's participation in the franchise at every age.
00:57And for some fans, Pokemon has shaped their careers.
01:00Pokemon for me is super important because it's like my first approach to my career.
01:05I'm a veterinarian.
01:07So as a girl, I was like Pokemon.
01:08I really liked animals.
01:11Obviously, animals are the same as Pokemon.
01:14But cute creatures alone aren't keeping Pokemon alive.
01:17What fuels its success in Chile and beyond
01:20is the many ways people can enter its world.
01:23Gaming, collecting, community, nostalgia and adventure.
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