00:00you want depending on what you're trying to analyze now on the overview page here you'll
00:05see several key sections right away you'll see sales over time this here for the selected period
00:12of course a breakdown of product types so you can understand their assortment and a snapshot
00:18of their best selling products down here you will also see price distribution over here
00:24how many products are discounted and a section for recent marketing assets we're going to come back
00:30to those later on each of these sections has tabs that let you dive deeper if you want more detail
00:37let's start with sales here these tabs here are going to be the main ones but sales well that's
00:43usually where most people spend their time you can clearly see sales performance over the selected
00:49time frame in this case it shows that gymshark has done about 14.4 million in total revenue for this
00:57period this is the last four weeks but again i told you you can always change this with this button
01:03here below that you can see these top selling products best selling product in this period was
01:09this like gymshark vital soft leggings black priced at 42 dollars here you have all this info you can see
01:16the volume here you can see total revenue generated with this item and if you click on any one of
01:22these items like this you can even drill down to see the variance here you can actually see how each
01:28size
01:29is performing for example you can see that the size m or medium is the best one and if we
01:36just go back
01:37if we zoom back out you can scroll through and analyze other products the same way you also have
01:45assortment analysis where you can dig deeper into product depth and distribution and on top of that
01:52you can filter the entire page using different filters to narrow things down here you can even
01:58see it with the pictures here it's really neat you can sort these by many filters as i've told you
02:04and
02:04down here if you for example just want to go into tops click on it and you're just going to
02:10have tops
02:11here down there you can also see the color distribution which shows which colors are most
02:16common and how pricing defers across them and if you want to go deeper you can analyze discounted products
02:21look at ratings or use pivot tables for some more
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