00:00This basketball court proclaims itself as the court of the future.
00:06It'll be on display at the Big 12 Championship in Kansas City.
00:10It is called the ASB Glass Floor, a $2.1 million glass floor with light-up LEDs
00:20that can allow the court's markings, logos, and pattern change with a swipe
00:30of an iPad.
00:32Have you seen the glass floor they will play the Big 12 Championships on in Kansas City?
00:38I've seen pictures of it in a quick video clip.
00:42What I don't understand, I guess, is what is the actual surface?
00:45It's glass.
00:47So basketball's typically not played on glass.
00:50No, it's not.
00:51It's usually played on hardwood, which is, of course, laminated hardwood
00:54that is treated and, when kept dry and clean, has a consistent and sticky enough surface
01:03without dust on it.
01:04I would imagine they've tested this glass surface that it is not dangerous
01:09in terms of how it performs, and it's similar enough to wood,
01:15although without the imperfections of wood.
01:18Of course, the famous stories, the apocryphal stories,
01:21were always about Boston Garden and the dead spots.
01:23The dead spots in the gym floor that only Larry Bird and Kevin McHale knew about,
01:27and there was an advantage when they would play other opponents.
01:30I don't know if you ever, when I used to cover the Wizards,
01:32sometimes to get from one side of the arena to the other, you'd cross the court.
01:35And it'd be stunning how many gaps are there.
01:39A seam, a gap, a board that's a little bit raised.
01:42Yeah.
01:43So the glass floor, in addition to being able to swipe an iPad
01:48and change the logos or the team colors or names on it,
01:52is also able to, what they say, include fan engagement
01:58and revenue-generating opportunities.
02:01In other words, commercials.
02:04We're going to see if this becomes the court of the future.
02:08And right now, thankfully, the gap in cost is enough
02:11that I'm not sure it is going to be the court of the future.
02:15It's just going to be used as an ad bombardment
02:18that as soon as play has stopped,
02:19a full video of an ad is going to play on the court itself.
02:24I'm going to play on the court itself.
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