00:00This spring, Yingling Beer, oldest brewery in America, burst onto the Chicago scene and
00:08commanded the spotlight.
00:10As the exclusive beer of the Chicago Cubs radio network, Yingling tapped into the passion
00:17of Cubs fans with the legendary Ron Coomer as the voice and face of the brand, delivering
00:25over 84 million impressions to date.
00:28It's game time, time to crack open a Yingling.
00:31After 196 years, the wait is over.
00:35Yingling is finally available here in Illinois.
00:38Yingling, the oldest brewery in America, Patrick.
00:41How about that?
00:42On opening day, Yingling owned the Stolen Saddle along US 99's Melissa and Austin and a special
00:49appearance from Ron Coomer.
00:50From packed bars to on-air buzz, the partnership delivered over 1.7 million impressions across
00:57radio and social.
00:58It's all, of course, thanks to our friends at Yingling.
01:02It's going to be fun.
01:03That's some good beer.
01:04It's some great beer, yeah.
01:05I love it.
01:06And they got their new flight.
01:07I know.
01:08Yeah, with the low carb.
01:09Carb, yeah.
01:10Yeah, low calorie beer.
01:11So good.
01:12It's awesome.
01:12To date, Austin's authentic endorsements aired nearly 400 times, delivering over 7.6 million
01:20impressions.
01:22Layla Rahimi and the score took flight with 178 powerful endorsements, bringing Yingling's
01:30crisp message to over 2.2 million adults, 21 and over.
01:34Then comes the music.
01:38Yingling and WXRT will deliver money-can't-buy pop-up artist shows at iconic spots.
01:45And across it all, Yingling's ticket window gave fans access to over 100 Chicago shows with
01:52450 promos and 810,000 impressions.
01:56One strategy, one goal, burst onto the scene, ignite Chicago, and sip your way to success.
02:07Yingling and Odyssey, a winning partnership.
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