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This episode is brought to you by 'The Next Black Millionaire' that is partnered by Shea Moisture. Check out our winners!
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00:00Hello and welcome to another episode of Shop Essence Live in partnership with New Voices
00:06Family. Today we have a super special episode for you guys because this is brought to you by
00:12The Next Black Millionaire that is powered by Shea Moisture. Now this is a really, really
00:18special program. Next Black Millionaire's fund equips three Black entrepreneurs with mentorship,
00:25timely advice, and a grant for $100,000 for them to help scale their business and achieve
00:32their dreams. Today we're going to be joined by all three winners. I want you guys to welcome
00:37Neil Hudson of Scotch Boys. We got Dory Morris of Undefined Beauty. What's going on? Latoya
00:45Syrup of Cosmology. Hey y'all. Hey Noni. Hey. Hello. This feels so full circle. You guys
00:55are Shop Essence Live alum. So we have shopped with you guys before. We have seen you guys
01:01scale. We have seen you guys, you know, go from being on Shop Essence Live and some of
01:05you are in Target. All of you are in Target actually, which we're going to get to in a
01:08little bit. First I want you guys to just introduce yourselves to the Pinterest TV audience and
01:15let us know what sets you guys, your products apart from what is in the market. Latoya, I'm
01:22going to start with you. Take it away. Absolutely. So hello Essence family. I'm Latoya Syrup,
01:29co-founder of Cosmology. And it's a company that I started with my two sisters to create
01:34innovative hair tools and accessories for textured hair. So what sets us apart is that with our
01:40Curls Plus detanglers, we design our hair tools to be sturdy, multifunctional, and then they also
01:46feature teeth that mimic your fingers. So you get that gentle, easy detangling experience with
01:51our hair tools because we designed them for textured hair. Come on. I mean, she does sound
01:58like she has done this before, y'all. Can I just tell you, I have this, everybody in my
02:03house uses Cosmology combs and pick products. We have all different kinds of textures in my
02:10house. My five-year-old has, you know, very, very curly hair and it's hard detangling in these
02:15streets, y'all. And Latoya has taken care of us so I can personally vouch for it. So up next,
02:22Dorian Morris, Undefined Beauty. Hello, hello Essence family. My name is Dorian. I'm the founder
02:29and CEO of Undefined Beauty, which is clean, conscious, inclusive plant magic. My mission
02:35is to democratize beauty and demystify amazing plant-based solutions, but with a fun, unapologetic
02:41approach. So four core pillars, clean, clinical, meaning I take ancient plant wisdom and I pair
02:47with clinically proven active. So you're not compromising on performance. Conscious, conscious
02:51capitalism is one of my core pillars, which means across my entire supply chain, I partner with
02:56female founded, minority owned, LGBTQ and small business because business empowers business.
03:01Inclusive, all of my products, as you see behind me, they have diverse illustrations that tie back to
03:06the ingredient story or the end benefit and plant magic. Everything's about the amazing plant wisdom
03:12and bringing that to the forefront so we can look and feel our best. Oh, so good. All right. So
03:20Undefined Beauty as well, heavy in my bathroom like this. The R&R Day Syrup Dorian is like completely gone
03:27because I used it a lot. And when I tell you this product right here is such a game changer. Black girls,
03:34we know about the struggle of putting on sunscreen and it making us look ashy. But Dorian was like,
03:40no, this R&R Day Sun Serum is incredible. And she has a ton of products that's available. You'll see
03:48them pinned to this broadcast right here. So you can shop right here or you can go to Target. We'll talk
03:54about that a little bit, but they're also featured in Target for a very, very special, special display
03:59that they have. So last but not least, Neil of Scotch Boys. Come on in. Tell us about your business
04:06and what sets your products apart. Hi. Hi, Noni. Great to see you again. Hey, Latoya and Dorian.
04:14So I'm Neil Hudson. I'm one of the four co-founders of Scotch Boys. Based in Atlanta,
04:19Scotch Boys is a sauce and seasonings brand. We're buying the freshest ingredients from over 200
04:25small farmers in Jamaica, making sure that we're bringing in the authentic flavors of Jamaica to
04:31you being in Target. What makes Scotch Boys special? It's our friendship. It's our heritage
04:37and it's our unique flavor that really captures the essence of the Caribbean and bringing it to a
04:41doorstep near you. So good. Now, first of all, these have me feeling like I can really, really cook
04:50authentic Jamaican cuisine. Neil has taken care of us and his partners have taken care. What's up, Drew?
04:55What's up, all the other partners? This is just so... I am from Queens, New York, and we are very, very
05:03picky when it comes to having authentic Jamaican cuisine. Sometimes you go to a restaurant and it
05:08says it's jerk chicken, but the jerk is just not jerking for some reason. Neil has a little jerk chicken
05:14at home, which is incredible. And I also don't want to skip over, Neil, a really important
05:20feature that your products have. When you buy these, you are contributing to farmers in your
05:26homeland, which is Jamaica, which is really, really incredible. Can you say a little bit about that as
05:31well? Sure. So everything that goes into the Scotch Boys bottle is sourced from Jamaican farmers,
05:37everything besides the glass bottle. So we're ensuring that we're paying a premium for ingredients,
05:42not only peppers, but the onions, the allspice, everything that goes into the bottle. So we're
05:46helping the local community. So not only are we supporting the farmers directly by paying a premium
05:51for our ingredients, the profits that we're making, we're giving back to a few local schools
05:56in Jamaica. So I hope you've watched the Roku Next Black Millionaire series now, but one of the schools
06:03is prominently highlighted, our St. Paul's Primary, where we've helped them with construction projects,
06:09and we've done our donations there. And another school that we support is the Savdama Primary,
06:13where during the pandemic, you bought tablets, and we're still continuing to support them to this day.
06:18So we want to make sure that we're bringing you from farm to bottle, but every purchase from the
06:25bottle goes right back to the farmers who support us and who make these flavors and this product
06:30possible. So good. So Neil, that is perfect because we have to talk about Shea Moisture's The Next Black
06:38Millionaire. Now, this is a really incredible program, you guys. We're getting a peek behind
06:44the curtain of what it is like, for real, for real, to be an entrepreneur. You can see it for free right
06:49now on Roku, and that's what I really want to dive into. Can you each tell us what it was like when you
06:56found out that you were selected to be a part of this incredible program? Latoya, I'll start with you.
07:01Absolutely. When we found out that we were selected to be a part of the Next Black Millionaire's program
07:10by Shea Moisture, I was elated. Because as a fellow hair care brand, I mean, it just doesn't get any
07:17better than that. To be able to go under the tutelage of the team at Shea Moisture connected to
07:22Unilever and the minds of Rich and Cara, I mean, these are people who have lived in the space that we're
07:29growing in. So the mentorship alone, I was like, I'm sold. I'm so excited. It was a dream come true,
07:36literally. So good. And it's so well produced. Shout out to the team that put it together.
07:42Like, you're really, I think now the job of an entrepreneur is very romanticized. Like,
07:50we think of it, we see it on Instagram, and we think of it like, oh, I can make my own hours and be
07:54driving a Maybach or something like that. And it's just like, you really see the sweat equity that
08:00you all put into your businesses, and what it's like to balance that in your life. Dorian, can you
08:07talk a little bit about your experience of when you found out and what was like being a part of the
08:11program? Yeah, so when I found out, I was to the same point that Latoya made, super excited,
08:17really for the level of resources they were bringing to the table, the mentorship,
08:22also just the relationship building with Latoya and Neil. I feel like we started off as strangers,
08:27and through the whole program, I look at them as family. So that's also been, I think,
08:32a really important piece of this, because I'm a strong believer that iron sharpens iron. And so
08:36we're constantly uplifting and helping each other kind of win within this crazy space that we're all
08:42playing in. So good. Neil, how about you? So, you know, when I did the application, I made it,
08:51it was three rounds, and I made it to the final round. And we were supposed to hear by, you know,
08:57sometime in March. So I was refreshing my email, checking my spam folder several times a day,
09:04every day. So on the last day of March, you know, when I didn't see anything at five o'clock,
09:10you know, I called the team and I said, guys, that's it. In spite of our best efforts, I guess we
09:14didn't win. And actually, we had to do a background check before. And I said, you know,
09:21maybe, hey, maybe one of these guys, you know, one of the guys stole a stop sign once. I was like,
09:25oh, my God, they caught that on camera. So maybe they found that out. So it's why we didn't win.
09:29But when I found out we won, I was thrilled. The email came in at 6.02 PM. I called the guys. I
09:34thought I was pranking them. We were so thrilled to be a part of this program. You know, even during the
09:38application, I said then, and I'll say it again, I want Scotch Boys to be the Shea Moisture of sauce.
09:45I want people to think of hot sauce. I want people to think of hot sauce. The first thing they think of
09:51is Scotch Boys. And Shea Moisture has given us that platform. You know, and even, and it's just
09:58unbelievable access. And I'll share with you not only that, Dorian said, iron sharpens iron,
10:05but I don't know if I was ironed before I got here, but thanks to Dorian, thanks to Latoya,
10:09thanks to Cara, everyone at New Voices, Marie, I have absolutely become sharper. And it's been an
10:16unbelievable experience so far. I'm so thrilled to be a part of this, this family.
10:22I love that. And I always love seeing just the community and the camaraderie amongst entrepreneurs,
10:28especially in the New Voices family. Barry, bring everybody in so I can talk to everybody. Thank you.
10:33So speaking of New Voices, you guys are all a part of the New Voices family. So you all down at Essence
10:42Festival, killing it in the game. And then you were our first guest when we relaunched with New Voices.
10:48Can you speak a little bit about that community and what it's been like being a part of New Voices
10:55family, Latoya? Oh, my goodness. When I tell you the New Voices family takes care of family,
11:02just the accessibility to resources. We can email Marie Richelina with a question,
11:09and then they come back to us immediately with answers and or people that we can tap into to get
11:15help and assistance. And they want to see us win. And it's the support, it's the love, it's the care that
11:21they pour into us. And you know, it comes from a genuine place because they do it with the sweat and
11:26the same like intensity that we're going about building our brands, they get it right back to
11:31us through support and resources. Oh, I love, love, love that. Dorian,
11:36how's it been for you? Yeah, I mean, they've been amazing. Again,
11:40they're like family to me now as well. I think what makes their platform so powerful is that
11:46they've been in our shoes. So they've actually been through this before. And so we're really
11:50getting all of that wisdom, that like institutionalized knowledge, and know how that
11:56they're imparting to us. So I think that's been extremely valuable. So good. Neil?
12:04So when you look at the long arc of history, I think you'd say I think like us as Black people,
12:09we're somewhat new to commerce. And everyone in the New Voices family is taking us under their wing.
12:17Marie is exceptional. Richelina has offered me advice. I'll tell you again, a couple Fridays ago,
12:24Richelieu Dennis himself called me versus asked me, how's the program? How's the target end caps
12:30going? And I was like, Hey, I guess this is how I'm spending my Friday afternoons, you know,
12:34one of the richest people in America is giving me a phone call. So I absolutely, absolutely love it.
12:39When I walk into stores, and I see other brands that are in the New Voices family, I can't believe
12:45that I've not only met them, but I could say that I know them. So it's a great experience. And what I
12:52love about it is that they have a mandate that we should all share that knowledge and actually
12:57work together to ensure that we're all successful. So it's been a thrilling experience. And what I
13:04want to take from this is paid forward as well. So I guess getting a little additional exposure,
13:08a lot of people have been calling me at different stages of their journey. And I'm just happy to give
13:14them to be a conduit for the information that was given to me by New Voices. I'm in turn passing it on.
13:20So I love everything about New Voices family. This is so good. And then you mentioned,
13:27just having that not everybody has a direct line to Richelieu Dennis or somebody like that. So being a
13:33part of the Shea Moisture, Next Black Millionaires, as well as New Voices, all of these incredible
13:39programs that are available to black entrepreneurs, it is just priceless. And I was watching on Roku,
13:45which is free and available for you guys to watch right now. And one of the things I love that Rich
13:51was talking about is what you said, Neil, is paying it forward once you make it. And then that money
13:57goes back to the fund and then being able to, you know, maybe it's not three entrepreneurs, maybe it's
14:02seven the next time because of what you guys were able to achieve was so, so impactful. Can you guys talk
14:08about throughout this program, which if you watch, you guys are basically getting the advice. If you're an
14:13entrepreneur, you're at home, no matter where you are in your business, this is, you have to watch this
14:20program, because you're literally going through the mentorship with these great entrepreneurs and
14:25learning what they're learning along the way. Can you guys each talk about the best piece of advice
14:31that you got while going through the program, Latoya? Yes, no. So throughout the whole program, I mean,
14:39you just have a six second conversation with Rich and he's dropping gems. But one of the things that
14:45really played well for us, and it was a commonality between the three of us was around the concept of
14:51focus. Because a lot of times as entrepreneurs and indie brands, right, we're trying to like solve for
14:58and service a lot of different needs. You have buyers who are like, where's your newness? You have
15:02customers that are like, where's the newness? What's your next thing? What are you doing? Where's the
15:06innovation? And we sometimes feel like we have to fill these gaps all at once. But one of the things,
15:12especially for us, Rich was like, you need to focus, you need to really own your space and then begin to
15:19branch out. How can you go really deep before you go wide? And that was really key because as indie
15:25founders, our pockets are limited, right? Our resources are limited. So how can we really deliver the
15:31most impact in the most efficient way? And that's through focus. So that was a really good sort of
15:38thought for us to take back and to take it to the team.
15:41That's so good. And every time I hear any kind of advice towards entrepreneurship, it's always advice
15:48you can apply to anything, right? No matter if you're an entrepreneur or not, like we all, our lives are
15:54just so multifaceted. We don't know where to put our energy at first. So I think that that's a really,
16:00really solid advice. Dorian, what would you say your favorite piece of advice is?
16:05Well, I feel like Latoya stole mine. It was also focused because I am a product junkie. Like I
16:11live and breathe ingredients and products. And I'm always like in my kitchen ideating on how I can solve,
16:17you know, pinch points within my community, but do that with a plant forward approach. And so yeah,
16:23a lot of Rich's advice was around focus, don't try and boil the ocean and really tackle each individual
16:34challenge at a time. Because I feel like as entrepreneurs, like we have all these balls
16:38up in the air at any given moment. And so really thinking strategically about your time, boundaries,
16:45prioritization are really important. And then through this journey for me, which is a little bit
16:50different than Latoya Neal, I'm a solo founder, and I don't have a team. So a big piece of my journey
16:55that was shown through Next Black Millionaire is the struggles of how do you onboard people? How do
17:01you fire people? How do you think strategically about building out a team? So I've been in business
17:07for almost five years. And so I've been doing this myself for five years, which is insane.
17:12And I was like, Dorian, how? Yeah, I like to say I'm a robot, I guess. But one learning for me is that
17:21if I'm giving too much to the business, what does that sacrifice mean for me personally, Dorian as a
17:26person? So that's been a big piece of, I think, what this pro this this initiative or program,
17:32or whatever you want to call it, it's really given me that pause to say, Hey, I could be building
17:38something magical. But if I'm sacrificing myself, is it really as magical as I think it is? And so
17:44it's given me a lot of pause and a lot of time to reflection about how to build smartly,
17:50and really building balance kind of into the equation. Yeah, that is well, gems being dropped,
17:57as usual on Shop Essence Live. Neil going to you for your favorite piece of advice that you've got
18:02during the program. So one of the things that really stood out to me from the program was actually
18:09said by Pinky Cole, she said that in order to grow her business, she had to step outside of the
18:14business. And, you know, the day that, you know, the 2000 cases of sauce got to target for first run,
18:23who's standing in the warehouse? Me, you know, we had another order that we're setting off to another
18:27retailer. And there I am making sure that they're labeling it properly. And, you know, some days,
18:31I just get bogged down in email. But I don't think that is a true value added. That doesn't grow
18:36the business. I want to be more visible working on partnerships, stepping outside from behind the
18:41computer. I mean, the face of the business. But luckily, I've always said this, I've said it before,
18:46I'll say it again, I have a great team, I wouldn't be here without the contributions of Drew, who's my
18:52right hand partner, Matthew, and Kemar, you know, they were all instrumental in helping me get to this
18:58stage. But what also came out in the documentary is we do need a team. So what got us here won't
19:05get us to the next step. So we're conscious of that. And we're working towards achieving our goals
19:10and really scaling Scotch boys within our given, you know, abilities, but also being cognizant of
19:17our limitations and where we might need to actually hire to get Scotch boys to the next level.
19:21Oh, this is so so good. If you guys are just tuning in. This is shop essence live in partnership
19:28with new voices family. This is a very special episode brought to you by the next black millionaire
19:34that is prior next black millionaires because we got three on here. That is powered by Shea moisture.
19:41Um, this program, it is so incredible available right now for free on Roku. If you are an entrepreneur,
19:48it is a really, really important program for you guys to watch. You get tons of gems from it. There
19:54is also like reality tea, like watching you guys' lives. I still have to finish it. But we're in the
20:01middle of Dorian trying to find somebody to hire that cares about her business as much as she does.
20:07We're in the middle of a pepper shortage for the Scotch boys in Jamaica. Like they got to fulfill these
20:12skills. And then cosmology, some big company is trying to steal their brush, their comb. Like
20:18what's going on? This is a lot going on y'all. So make sure that you go and watch. It is available
20:24right, right now. It is really, really, really good. Put it all while you're detangling your hair for wash
20:29day, or you're making some Scotch boys like jerk chicken, or you're doing your beauty routine with
20:35undefined beauty, okay? Because it is really, really good. So that's kind of it. But I think
20:43we have a little bit of time. What I love to do, and I do need to plug, you can get this at target.com
20:49that all the products are pinned here. But if you want to go, if you're like me and you love like a
20:54trip to target, target is my happy place is what I always say. I always spend more money than I plan to.
21:00But they have a display at target. It is in the beauty section. And Neil, we got to talk about the
21:06hot sauce being so hot that it's in the beauty section. I'd love to know from you, Neil, what has
21:11the reaction been like for Scotch boys with their hot sauce in the beauty aisle? What's going on?
21:21Well, Scotch boys is named from the Scotch bonnet pepper. So someone made a comment, maybe they saw
21:26bonnet and got confused, which is why they put it there. But it's intentional. Again,
21:35getting into retail in and of itself is a major hurdle. And then we are all within our specific
21:42areas. So we are disparate businesses in different sections, but they put us all together because
21:47we're all winners of the next black millionaire program. So being in the beauty aisle is intentional
21:51because I'm the ugly one. And Dorian and Latoya already have products that sit well there.
21:58So it's a cross-merchandise end cap. So it's intentional. It's designed to give us exposure.
22:09Those comments weren't lost upon me, but I think when people understand why it's there, then I think they
22:14they get it. And the support actually has been good, not only from an awareness standpoint, but
22:20sales have been good so far. And our ask is support the program, support the end caps, show a target
22:28that this program was worth its while, show Roku that this program can highlight black entrepreneurship
22:34so that it can be a next black millionaire volume two and volume three for additional cohorts. So it's
22:40been great exposure and, uh, you know, not only do we make good chicken, you know, while you're getting
22:46some undefined and some, uh, cosmology, you know, get some hot pepper sauce. You can make a bloody Mary.
22:53Come on, listen, come on. That is so great. And you made such an important point. It is so important
23:00for us to support programs like this. It is so important for us to buy products like this, because then
23:06you do show big corporations that number one, the black audience, we want these products. We need
23:12these products, but then for black entrepreneurs, they have viable businesses that can scale massively.
23:18I want to highlight these beautiful, look at these beautiful photos. So when you guys go to, um, target
23:26and see these beautiful displays with their beautiful photos, you can see who's behind the brands.
23:31Um, make sure that you pick them up and you purchase them all. I think we have a little bit of time.
23:36Shop Business Live is traditionally a shopping show. So I'd love for you all to go through just
23:42each of your products, just hold them up, talk a little bit about them. I'll pin them. Neil,
23:46I'm going to start with you and then just, you know, talk through your products, everybody at home,
23:50put them, save them, pin them, purchase them, target.com. We'll put them up right here. Neil,
23:56why don't you take it away and just take it through all your products? So our, uh, let me start. Our
24:01flagship is the Scotch Bonnet sauce. Let me start with our red sauce. So, uh, how I know that this
24:07is actually a good tasting sauce is we're at Essence Festa a few weeks ago and we had a booth.
24:12Obviously Essence is in New Orleans, Louisiana. They're the content, they're the national connoisseurs
24:17of hot sauce. And, uh, they said that, um, they won't buy any other hot sauce that, you know,
24:25this beats everything that they've ever had. So this is actually leading in the sales, our hot pepper
24:29sauce. It's made with West Indian red. It's great to make Buffalo wings. It, uh, it's our most versatile
24:35sauce. As I said earlier, you can use it as the Bloody Mary, uh, tried and true is jerk. That's a Jamaican
24:41staple. I have some wings here in the air fryer, just based a little bit on your wings, or you could use
24:46it as a marinade and it takes you straight to the islands. And from where we get our name,
24:52the Scotch Bonnet sauce, it's so named because the pepper, uh, was said to look like a Scotsman
24:58bonnet or a Scotsman's hat. This is our hottest sauce, but it actually packs a very good flavor.
25:04It's sweet with quite a bit of heat and add this to a barbecue sauce, have it on your own.
25:10So these are the three that are available in target. And these are the three that you see
25:14on the end caps as well. That is wild, Neil, that the Scotch
25:20bonnet pepper sauce is the hottest one. It's my favorite and I am not a spicy lover, but the
25:26Scotch bonnet pepper sauce got me in a choke hole. That is, that's somehow. Okay. Um, so Dorian,
25:33you're up next. Just review and you have some new products to debut.
25:38I'll go quickly. So the products that you can find on the end cap, it's in 600 stores,
25:46go support. You'll find my cleanser. It's a three in one. It cleanses it tones. You can also use it as a
25:51mask. There is my day serum, which is a brightening hyperpigmentation fighter. It's got vitamin C,
25:58alfarbutin, kojic acid, a lot of amazing tyrosinase inhibitors. So great for fighting hyperpigmentation and
26:03brightening your skin. There is the night serum, which is a Bucuccio based formula. It is an oil
26:09and serum format. So great for really nourishing and repairing the skin overnight. There is a
26:16gel cream moisturizer, which is a super lightweight moisturizer. It's infused with ceramides and peptides.
26:22And my best selling product is my sun serum. It is a tinted mineral SPF 50 PA++++. So the highest
26:30rating you can get on the UVA factor. It is tinted. It is meant to work across a broad range of skin
26:36tones between us. It was built for the melanated skin. But for those that maybe have lighter skin,
26:43I have a lighter version that's launching in a couple of weeks. And for those with deeper skin,
26:48I also have a deeper version. So stay tuned for that. And the two new products that just launched
26:52on target.com are my hydro jelly, which is a really fun face and eye serum. It is a super,
27:00it's peptide infused. It's really great for hydrating the skin, but also firming specifically
27:04under your eyes. And then my newest product is sun cream. This is a basically a superfood smoothie for
27:12your skin. It's an SPF 50, but it's a moisturizer. So it kind of does three in one, it gives you the
27:17reparative serum. It's also your moisturizer and sun protection all in one. And this one is untinted.
27:23So it is kind of a really thick, juicy cream, and it works across skin tones
27:33to blend without a white cast. And it's super hydrating. So great for those that have dry skin.
27:39Dorian. Do you guys see that magic? Did y'all see the magic of the discipline? That was,
27:48that was incredible. So thank you for that, Dorian. And then last but not least,
27:53Latoya of Cosmology, what you got? Yes. So at the end cap, you will see our signature cobalt blue hair
28:03tools featuring our curls plus pick, which is compact in size. You see, it doesn't have the traditional
28:09handle like a pick. So it's perfect for your purse, your book bag, your baby bag for all the moms.
28:15And then it is just great to add volume without the frizz because again, it features our wide,
28:20thick, conical shaped teeth. So you get in there, give yourself some volume and don't have to worry
28:26about fully disrupting your curls. It also features our curls plus comb that has a sectioning tip on the
28:33end. So you can section part and style and detangle all with one hair tool. We have a couple of
28:38different ways to grip it. You could grip it at the top, you can grip it right here. Listen,
28:42we built it all into the tool. And then our best seller is our curls plus paddle comb. We call it
28:50a paddle comb because it features teeth like a wide tooth comb, but in the shape of a brush,
28:54you can hold it right here. This is a really good way to grip it. It gives you good control.
28:59You can get into that hair without having to worry about the snagging and popping that you get with
29:04other hair tools. And it also features a sectioning tip on the end. So again,
29:08you can section part and detangle and style all with one hair tool. And on target.com,
29:14you will see our hair tools in the same set, but in our rose color, which is fantastic.
29:21That's the set that Noni is going to show you in a second. And then we also launched our Hydra Mist
29:26spray bottle. So for all of the DIY curlies, you could do your own hydration mix at home,
29:33spritz and hydrate those curls so you could look good for the summer. And then we have our cleaner
29:39kit. So instead of having to use your fingernails to get in between your hair tools to keep them clean,
29:45we got you covered. It is a spray and wipe solution. So you can spray your hair tools.
29:51We give you a nice little brush so you get in between the teeth to get all the product buildup
29:56out. And then we also give you a fantastic little microfiber towelette to dry off the hair tools.
30:02So you're not putting lint if you're using like a paper towel. So all of that is available on target.com.
30:08And of course, shopping in cap and over 600 target stores across the nation.
30:12Come on now. First of all, I need you guys to understand how life-changing
30:18these products are right here. I have been using them since the first time that I interviewed
30:25Latoya. We know the struggle of having little curly head ones. As soon as you try to reach for a
30:31different tool, they start running. And that's what happens in my house. Now I don't have to reach for
30:36any different tool. I can just use this comb brush. And then if I need to section it, this is this access.
30:44This is just and then I discovered Latoya helped me discover I was picking my afro completely wrong.
30:49So that was definitely trying to go all the way out. But with this, you just go at the root and you
30:54don't disturb the curls. You keep the curl at the end, but you get the volume. It's just just incredible.
30:59All right, Barry, you can bring everybody back. This has been so great. I'm so excited for all of you guys.
31:08I want everybody watching right now. We got a couple of things to do. One, we have to go to Roku
31:15completely free. Watch the next Black Millionaires powered by Shea Moisture. And you either got to go
31:22to Target.com to purchase these, or you can go to your favorite Target store in your town, over 600
31:27national stores and check out the display. Send us some pictures, take some pictures of you in front of
31:34this beautiful display and make sure that you are tagging all of us here. Also, if you are an
31:40entrepreneur and you're watching this and you're like, wow, I'd love to be where Dorian is. I'd love
31:44to be where Latoya is. I'd love to be where Neil is. Make sure that you're following Shea Moisture.
31:49They're about to open applications for season two. So this could be you. I could be talking to you next
31:55year, right? You never know. It happens, guys. You think that you're far away from it. All you got to do
32:01is bet on yourself, right? At some point, everybody on here, bet on themselves and look at where they
32:06are nationwide and all these Target stores killing it. I am so, so, so proud and excited for all of
32:14you guys. Thank you so much for joining us on today's show. Thank you, everybody who watched
32:19us live. Make sure that you're pinning these products and follow all these incredible brands.
32:24And then make sure you tune in weekly right here on Shop Essence Live on Pinterest TV at 6 p.m.
32:29Eastern Standard Time. I am Noni Donovan, and I'll see you guys next week. Bye, y'all.
32:35Bye. Thank you. Bye, everybody. Thanks, Noni. Thank you.
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