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  • 13 hours ago
Microsoft shares edged higher after announcing a multi-year partnership with the Mercedes-AMG PETRONAS F1 team to deploy Azure and AI across racing operations and fan engagement.
Transcript
00:00It's Benzinga bringing Wall Street to Main Street.
00:02Microsoft disclosed a multi-year partnership with the Mercedes-AMG Petronas Formula One team
00:07on Thursday to integrate Microsoft technology across the team's racing operations,
00:12according to Benzinga. The collaboration aims to improve efficiency, advance innovation to
00:17enhance on-track performance, and elevate the fan experience for Formula One's global audience
00:23of more than 800 million. As Formula One prepares for sweeping rule changes in 2026,
00:29focused on electrification, efficiency, and sustainability, the team will deploy
00:34Microsoft's cloud and enterprise AI capabilities across operations. Microsoft Azure and AI will
00:41scale computing and data capabilities at the factory and track, supporting simulations,
00:46performance analysis, and race strategy with real-time insights. Microsoft shares rose 1.1%
00:52to $449 in pre-market trading on Thursday, according to Benzinga ProData.
00:57For all things money, visit Benzinga.com.
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