Liverpool City Region plans wider ban on junk food advertising

Proposals could extend restrictions on unhealthy food adverts across publicly owned transport and infrastructure sites.

Transcript

00:00Adverts for junk food and high-sugar drinks could be banned from publicly owned sites

00:05across the Liverpool city region. The combined authority is considering plans to extend

00:10existing council bans aimed at tackling obesity. According to analysis, junk food adverts appear

00:16six times more often in the most deprived parts of the city region. The proposals would

00:22restrict marketing of products high in fat, salt and sugar. Changes would also extend

00:28to tobacco advertising bans to reflect the increased use of vapes. Metro Mayor Steve Rotherham

00:34says public assets should promote healthier choices and reduce inequality. Advertising

00:40partners would work with councils to phase the policy in fairly.