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  • 7 months ago
The much beloved annual summer of lamb campaign ad returns in 2026.
Transcript
00:00What is it? I'm very busy.
00:08Sir, we thought you should know.
00:10Know what? He's very busy.
00:12Australia has dropped out of the top 10 happiest countries list for the first time ever.
00:17That can't be right.
00:19Is this real?
00:20Yep, we're 11th.
00:21Look it up.
00:22We're not behind the poms, are we? God no.
00:24How can any country be happier than Australia?
00:26Australia's the best country on earth.
00:28And when there's a competition, we're in it to win it.
00:31When those happiness auditors come next year, you show them we're a top 10 happy country.
00:35Boy, it'll be a chop for you, not the succulent lamb kind.
00:39Got it?
00:40Well, yes, boss.
00:46G'day.
00:47How was your flight?
00:48Long. Please be good.
00:49Nothing would make us happier.
00:53How could you not be happy with 50,000 kilometres of beautiful coastline?
00:56You could say we're good by it.
00:57Can one spin here?
01:01At your own peril.
01:02Let's move on.
01:03You know what makes us happy?
01:04The Sydney Opera House.
01:05We should show you that.
01:06Your nation enjoys opera.
01:10And how could you not be happy holding a platypus?
01:12The world's only venomous egg-laying mammal.
01:15Yeah, nah, mate, I wouldn't hold it.
01:19We also have free healthcare.
01:20You should write that down.
01:22Another reason we're happy is because we're made up of many different cultures.
01:25Including the world's oldest living continuous cultures.
01:28Sucked in Egypt.
01:31Respectfully.
01:34We've got world-class summer Olympians.
01:36And well-meaning winter Olympians.
01:38There's heaps more to be happy about.
01:39Like backyard water parks, sporting equipment that doubles as bins.
01:43You can call someone your mate, even if they're not your mate.
01:45And all our animals come with pockets.
01:47And we've got giant monuments to fruit.
01:49And hardware stores where sausages outsell tools.
01:51I didn't know they sold tools.
01:52And the other nations might be happy on paper.
01:54But we get paid more than New Zealanders for doing exactly the same jobs.
01:58I'm 19 to 35% happier here.
02:00And Sweden has saunas, but we've got Townsville.
02:02And Finland might enjoy unlimited parental leave.
02:04But can they pop down to the shops in their togs?
02:08There you go.
02:10Then there's these.
02:12A national network of free public barbecues.
02:17You wouldn't get that in Luxembourg.
02:19If that's even a real country.
02:20If this isn't top 10 happiness stuff, then what is?
02:23As I've explained many times, the list is based on complex economic...
02:26Shh! Enjoy the taste of 100% real Australian happiness.
02:33I'm just waiting for a match.
02:35I feel like I can't hear you.
02:36You know it makes sense.
02:40Where did all these people come from?
02:43Nothing makes us happier than being together.
02:45And nothing brings us together like land.
02:47So are we a top 10 happy country?
02:49I have a feeling this year that you will make the cut.
02:52Let.
02:53Just eat some land!
02:56Oh, we should show you Canberra.
02:58Actually...
02:59Nah.
03:00Be very happy.
03:01Yeah.
03:02No problem.
03:03Sir
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