00:00Disney is investing $1 billion in OpenAI and will bring its iconic characters to the AI company Sora video generation tool.
00:11The three-year deal makes Disney the first major content licensing partner for Sora,
00:16with fans soon being able to generate videos based on more than 200 Disney, Marvel, Pixar and Star Wars characters.
00:24As part of the deal, some user-generated Sora videos will be made available on the Disney Plus streaming service.
00:31AI video generators like Sora have wowed with their ability to quickly create realistic clips based on text prompts.
00:39At the same time, a flood of such videos on social media has also raised worries about so-called AI slop crowding out human-created work,
00:48alongside concerns about misinformation, deepfakes and copyright.
00:53Disney and OpenAI said they are committed to responsible use of AI that protects the safety of users and the rights of creators.
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