Disney is investing $1 billion in OpenAI and will let users create videos featuring more than 200 characters from Disney, Marvel, Pixar, and Star Wars.
00:00Disney is investing $1 billion into OpenAI and will allow users to create videos featuring more than 200 characters from Disney, Marvel, Pixar, and Star Wars through OpenAI's Sora app.
00:12The three-year licensing deal arrives after Sora's viral debut, which sparks controversy over users generating videos with branded characters.
00:20Disney will also deploy ChatGPT across its workforce and become a major OpenAI customer, receiving warrants for additional equity.
00:28The partnership comes as media companies wage legal battles over AI and intellectual property, with Disney and OpenAI promising tighter controls to protect creators.
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