00:00Disney just made a billion dollar bet on AI and it could reshape the company.
00:04At the time of recording, Disney's stock is trading around $110.37.
00:09Disney signed a multi-year partnership with OpenAI that lets Sora generate short videos
00:14using more than 200 Disney, Pixar, Marvel, and Star Wars characters and assets.
00:20And that's not all.
00:21Fans can create their own clips and some will even show up on Disney+.
00:25Disney is also investing $1 billion into OpenAI and adopting ChatGPT and its APIs
00:32to upgrade Disney Plus features and support internal creative work.
00:36Both companies say the deal includes strict protections,
00:39no real actor likenesses, and strong safety filters.
00:43CEO Bob Iger calls generative AI the next evolution in entertainment.
00:47OpenAI's Sam Altman says Disney remains the gold standard for storytelling.
00:52Disney expects the first interactive AI experiences to land on Disney Plus in early 2026.
00:58If you want to stay ahead of massive shifts like this before the rest of the market catches on,
01:03comment the word pro to get Benzinga Pro now.
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