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  • 10 hours ago
Disney just announced a massive multiyear partnership with OpenAI, including a billion-dollar investment and a licensing agreement giving Sora access to over 200 Disney, Pixar, Marvel, and Star Wars assets. Fans will soon be able to generate short videos using real Disney IP, with curated selections appearing on Disney+ starting in early 2026. Disney will also integrate ChatGPT and OpenAI APIs internally to support creative workflows and platform improvements.

CEO Bob Iger called generative AI the next evolution in entertainment, while OpenAI CEO Sam Altman praised Disney’s legacy as the gold standard of global storytelling.

This video breaks down the deal, the risks, the timing, and what it could mean for Disney stock going forward.
Disney stock was trading around 110.37 dollars at the time of recording.

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00:00Disney just made a billion dollar bet on AI and it could reshape the company.
00:04At the time of recording, Disney's stock is trading around $110.37.
00:09Disney signed a multi-year partnership with OpenAI that lets Sora generate short videos
00:14using more than 200 Disney, Pixar, Marvel, and Star Wars characters and assets.
00:20And that's not all.
00:21Fans can create their own clips and some will even show up on Disney+.
00:25Disney is also investing $1 billion into OpenAI and adopting ChatGPT and its APIs
00:32to upgrade Disney Plus features and support internal creative work.
00:36Both companies say the deal includes strict protections,
00:39no real actor likenesses, and strong safety filters.
00:43CEO Bob Iger calls generative AI the next evolution in entertainment.
00:47OpenAI's Sam Altman says Disney remains the gold standard for storytelling.
00:52Disney expects the first interactive AI experiences to land on Disney Plus in early 2026.
00:58If you want to stay ahead of massive shifts like this before the rest of the market catches on,
01:03comment the word pro to get Benzinga Pro now.
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