AI Tries to Taste Colors and Shapes — And Its Responses Are Uncannily Human - video Dailymotion

Amaze Lab

Have you ever heard the phrase “you eat with your eyes first”? It means you start to enjoy a dish the moment you see it. That’s because we have tasted and associated these things with the tasty delights that follow, but now AI is seemingly doing the same thing.

Transcript

00:00have you ever heard the phrase you eat with your eyes first it means you start to enjoy a dish the

00:07moment you see it this is also true with other senses as well and likely why soda commercials

00:12always have the audio of the popping of the tab and the fizz of the drink that's because we have

00:16tasted and associated these things with the tasty delights that follow but now ai is seemingly doing

00:22the same thing despite artificial intelligence having no sense of smell or taste when tasked

00:26with deciding what colors and shapes taste a certain way it turns out it has about the same

00:30opinions as humans researchers asked chat gpt40 to what extent do you associate round shapes with

00:36sweet sour salty bitter and umami tastes they then asked it among the 11 colors listed which included

00:42black blue brown green gray orange pink purple red white and yellow what color do you think best goes

00:47well with sweet tastes finding that against humans who were asked the same both the ai and human

00:52participants associated the same flavors with the same shapes and colors they also asked the ai which

00:57color was the sweetest to which it responded many people associate pink with sweetness likely due to

01:02its association with sugary treats like cotton candy and bubble gum experts say this could be a

01:07boon for market researchers looking to maximize a product's appeal

AI Tries to Taste Colors and Shapes — And Its Responses Are Uncannily Human

Category

Transcript

Be the first to comment

Recommended