Why Taylor Swift wanted to "over deliver" on the Eras Tour

Taylor Swift on the phenomenon of the friendship bracelets, and why her concert was three and a half hours long.

Transcript

00:00Not a complaint today. Wow. Yeah, I think that was Wembley. That looks like Wembley

00:05Three and a half hours. When did you know was it like opening night when you realized oh this is three and a half hours?

00:13We tried so hard to get it to be shorter than that but

00:17That I just I just I wanted to

00:20Over deliver, you know, I really wanted people to get more than they expected

00:25It just really felt like something that I had to do cuz I'm like I know what these tickets are gonna be hard to get

00:31I didn't know how hard they would be to get

00:34And people are gonna like I don't know people have

00:37Lives and priorities and if they're gonna dedicate any part of those lives to coming to this big show to packing stadiums like this

00:43I want to over deliver on production over deliver on the length of it the exertion the the

00:50The kind of surprises they're seeing and I'm really I'm endlessly proud of feeling like we achieved that

00:56Oh, you so did you really really did

01:06Being in the stadium the atmosphere you knew that in that stadium have only been like 90,000 people

01:11Nothing bad was happening. No one was having a fight. There was no

01:15Argy-bargy kicking off. Everyone was having the loveliest time. It was the loveliest time

01:19Yeah, and people I would hear all these stories about people making friends and the whole friendship bracelet thing was pretty beautiful

01:25Too where people would make friendship bracelets and they would trade them with each other and they'd meet each other

01:30They are the friendship bracelets. Yeah, and it was kind of a sweet thing that the fans did on their own

01:34We didn't like market this this wasn't like a thing that we did

01:38Or else I would have invested in beads