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00:00Another stunning development in a case we've been closely following in just the last hour.
00:06The Theranos founder, Elizabeth Holmes, took the stand.
00:09It was one of the most surprising and dramatic moments of an already spectacular trial.
00:14Prosecutors had just rested their case today.
00:17They're accusing Holmes of defrauding investors and doctors and patients
00:21by lying to them about how well her blood testing machines worked.
00:25Turns out they didn't work at all.
00:26But that was it about Theranos.
00:30What was it about Theranos that convinced so many seasoned Silicon Valley investors
00:34to pile millions into the company?
00:37They say it all came down to the zeal and master marketing of Holmes herself.
00:41Now she's on the stand.
00:43CNBC's Scott Cohn outside the courthouse in San Jose.
00:46You know, everybody wondered if she'd testify.
00:48Now we know.
00:50Yeah, we know.
00:51And we found out, Shep, a lot sooner than pretty much everybody thought, at least,
00:56except for the defense, which has been keeping things so close to the vest.
00:59And now that zeal and master marketing is on display.
01:03The jury seeing Elizabeth Holmes maskless for the first time in the 11 weeks of testimony,
01:09talking very confidently about those early days and how she was able to attract some big-time investors.
01:16Don Lucas, a big venture capitalist in Silicon Valley.
01:19Larry Ellison, the co-founder of Oracle, attracting three rounds of Silicon Valley funding for her idea
01:26before she was 24 years old.
01:29Under friendly questioning from her defense attorney, one of her defense attorneys, Kevin Downey,
01:34she talked about the early days of Theranos, how she dropped out of Stanford at 19 years old
01:40after doing some research on microfluidics, which became the basis for her invention.
01:45Initially, she thought of a pill that people could swallow that would send out data in real time
01:52over how somebody was doing health-wise.
01:55Then it turned into a patch.
01:56And then ultimately, after dealing with pharmaceutical companies and talking and doing more research,
02:02the idea of this micro blood testing device, which, of course, ultimately did not work.
02:08Again, by the time she was 24 years old, she had contracts with big pharmaceutical companies.
02:13Pfizer, GlaxoSmithKline, Bristol-Myers Squibb, all of this now on display for the jury
02:20as they get a sense of the Elizabeth Holmes that dazzled Wall Street, dazzled investors,
02:26and dazzled Silicon Valley.
02:27Of course, a lot more to come next week, including potentially some pretty rough cross-examination.
02:33Shep?
02:33Scott Cohn, live at the courthouse.
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