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00:30Brian knew what the deal was, that they're going to screw him over, they're going to screw anybody over, and how he could make that play for his own advantage.
00:39In an industry that depends on the illusion of reality, no one did more to blur the lines than Brian Pillman, who shattered wrestling's fourth wall.
00:49He was going against the script. This has never been done before.
00:53What the f*** are you doing? Easy!
00:55Pillman's over-the-top antics exposed the inner workings of the business, leveraging trade secrets to make the deal of a lifetime.
01:02That loose cannon gimmick, he just took it so far.
01:06Don't go in there!
01:07A lot of people thought, oh man, it was too extreme.
01:11You didn't know where Brian started and his wrestling persona pinned it.
01:14Get him the hell out of here!
01:15He had a lot of troublesome relationships with women.
01:19My mom had had enough, and that kind of pushed her over the edge a little bit.
01:23He's being driven crazy at home, he's supposed to be crazy at work, and in between, he's probably really going crazy.
01:30On track to become a wrestling superstar at the price of his own sanity, his rise to the top was tragically cut short.
01:39I'm watching the pre-show for the pay-per-view.
01:43Ladies and gentlemen, we have some tragic news to report.
01:46I just screamed.
01:49He had a persona that he wanted to perpetuate, even if it killed him.
02:00Man, this is the gold chain that Brian Pillman got for me way back in the day.
02:13And I'll never forget, we were riding down the road one day, and he goes,
02:16Kid, we've got to have gold chains.
02:18He goes, they'll look great.
02:19And all these years later, I don't have a lot of things, you know, from my old wrestling days,
02:24but this chain is something that I'll always have.
02:27It's very sentimental to me.
02:29And it was a big part of the makeup and the gimmick of the Hollywood Bluffs.
02:35I'm Steve Austin, a friend of Brian's from way back in our WCW days, and we were tag team partners.
02:41Turned out to be really good friends and a pretty damn good tag team.
02:44The Hollywood Bluffs!
02:47Brian didn't fold nothing in.
02:49He wanted to go out there and perform.
02:53The guy that was never supposed to be big enough or bad enough or strong enough to do anything.
02:59He blew everybody away with his tenacity and his will to win.
03:03He was a good-looking guy, great physique, high flyer, could do everything.
03:10Brian was very athletic.
03:12Really seemed like he was willing to try anything.
03:15And you could tell that he really wanted to be a pro wrestling star.
03:19I'm Jim Ross, and when I was in WCW in the mid-80s, Brian was a guy that we had very high hopes for and really wanted to sign.
03:28Because after we're done pounding you in a submission, the only thing that's going to be prescribed for you guys afterwards is a liquid diet of embalming fluid.
03:38Brian, from the time he first got in the ring, you could tell he was a performer.
03:41He was an exhibitionist.
03:43He wanted you to notice him.
03:44He had the personality for wrestling.
03:47I'm Jim Cornette.
03:48I've been involved in professional wrestling for over 40 years as a manager, promoter, announcer, matchmaker.
03:53And I was good friends in the 80s and 90s with Brian Pillman.
03:58He wasn't trying to just be the move guy.
04:00He wasn't just trying to be the guy with the nice mullet and the abs.
04:04He was trying to be everything.
04:05He was trying to hit this business on all fronts and fire on all cylinders.
04:09And he was trying to be the biggest star that the business had ever seen.
04:12My name is Brian Pillman Jr.
04:15I am the only son of the late, late Brian Pillman, otherwise known as the Loose Cannon.
04:24Brian was a natural promo.
04:26When they stuck a mic in front of him, he would just go off in that brashby voice.
04:31You're not running this interview.
04:34I am.
04:35Because I'm Brian Pillman.
04:42Growing up, Brian had multiple polyps on his vocal cords.
04:49And it was closing up his air passage.
04:51They'd scrape them off.
04:53And then after so long, they'd grow right back again.
04:56And that's why his voice was so raspy.
04:58Because his vocal cords had been scraped so many times.
05:02I'm Linda, Brian's older sister.
05:06You know, he had over 40 surgeries.
05:08I don't know the exact number.
05:10When my mother came in from work one day, she could hear breathing as soon as she came in the house.
05:16And it was closing up his air passage.
05:19And she called the doctor.
05:22She had to hold the receiver up so he could hear him breathing.
05:27And that's when he decided he needed emergency tracheotomy.
05:31He told my mother to have the ambulance bring them to his house.
05:41Because his house was closer than the hospital.
05:45And he put a tracheotomy in Brian on his dining room table in the middle of the night.
05:51But it never stopped him from doing anything.
05:57He was always outside playing and running.
06:00And he wasn't allowed to talk for like two or three weeks after those surgeries.
06:04And he didn't talk.
06:06As a result of that, I think he overcompensated later on by wanting to always talk.
06:12Wanted to be an entertainer.
06:13It formed him as the guy that was going to overcome, overachieve, knock down the obstacles, whatever the case may be.
06:21The son of a bitch was fearless.
06:23I mean, he was a tough, tough nut.
06:27My name is Kim Wood.
06:28I was the Paul Brown strength coach for the Cincinnati Bengals.
06:31And Pillman get a chance to try out with us.
06:35My instruction was to kill him.
06:37And not literally kill him, but damn close.
06:40But he tried his ass off.
06:43You know, he always said it's not about the size of the dog in the fight.
06:46It's about the size of the fight in the dog.
06:48He had a reputation in Cincinnati being a street fighter.
06:51I heard that he was at some bar that had an upper floor, like a balcony or whatever you want to call it.
07:01And he was up there and some girl threw a drink in his face.
07:05And her boyfriend came after Brian.
07:10Before it was over, the guy was hanging.
07:12Brian had him hanging by his ankles over the railing.
07:16Over the first floor.
07:19And Brian was banned from that bar.
07:21After a brief stint in the NFL, Brian heads to Calgary to play in the Canadian Football League.
07:29Soon after, Brian suffers an ankle injury, cutting his career short, which leaves him searching for what to do next.
07:37One thing I knew about Brian was that he wasn't going to be a high school teacher.
07:41He wasn't going to sell insurance.
07:43There was a lot of things he wasn't going to do.
07:45Where he could use his toughness and his physicality to make money.
07:49A couple years ago when I was with the Bengals, Kim Wood, the strength coach, he had talked to me about getting into professional wrestling.
07:57He thought I had all the tools, needed to be successful.
07:59It turns out Calgary happens to be the premier training ground for wrestlers in the world.
08:04And I said, hey, while you're up there, go check out this Hart Bunch.
08:10The Hart's are the first family of Canadian wrestling, with patriarch Stu Hart at the helm.
08:15In addition to his children that would go on to be wrestling icons, the family also discovered and trained several other future superstars.
08:24They take him into the hard dungeon, and they teach him how to wrestle, and one of the most prestigious ways to break into the business that there is.
08:31How would you sort of describe what the dungeon is to someone who doesn't know what it is?
08:36Well, from what I hear, if you can't hear screaming coming out of it, something's not going right.
08:41Stu, the old man, would put people in submission holes, and then let them out of the thing for, you know, three or four hours.
08:48If you could survive that, you could survive almost anything.
08:52So you get that great foundation all right off the bat from Stu.
08:56It was an easy bridge to cross from football to wrestling.
09:00Brian gets his start in Stampede Wrestling, and although it's a small territory in Western Canada,
09:06its influence on the industry is felt around the wrestling world.
09:10In the 80s, there were millions of wrestling fans, but there was a small subset called Smart Fans
09:16that knew the inside inner workings of wrestling.
09:18The insiders all knew the name Brian Pillman pretty quick.
09:22I'm Dave Meltzer, editor of the Wrestling Observer Newsletter.
09:24It's an insider publication that's covered pro wrestling since 1982.
09:28For a long time, it was like really the only, you know, what I would call true source of pro wrestling information that was out there.
09:35The sheets were kind of a thing back in the day.
09:37You didn't really want to get caught with them.
09:38You know, it's kind of like the secret documents.
09:41And then it kind of got out, damn near all the boys are reading.
09:44I mean, with Brian, he had started wrestling when he called me the first time.
09:48And he wanted to send me tapes and wanted me to send tapes, so we traded tapes.
09:53As far as student in the game, I mean, top, top level more than almost anyone that I ever dealt with.
09:58Meltzer was a good gauge for talent.
10:01So that tipped me off that Meltzer kept writing good things about Brian.
10:07Brian wound up in WCW by me getting a hold of you.
10:10All right, Brian, best of luck on that endeavor, ladies.
10:12Upon arriving in WCW,
10:14top star and matchmaker Ric Flair sees something in Brian and looks to feature him on television in a main event spot.
10:23And we put that match together, and it was one of the highest rated Saturday night television programs on TBS at that point in the previous several years.
10:31And the crowd popped for it.
10:34Crowd standing.
10:35Go.
10:35Brian, go.
10:37Ric Flair was the kind of guy that wanted to go in the ring with somebody like Brian and go 30 or 45 minutes and tear the house down.
10:44And then he wanted to go to the bar with Brian or somebody like Brian for five or six hours and tear the house down there.
10:49That's the way he lived.
10:51He lived a cartoon life, a fantasy life of limos and long black socks and alligator shoes and, you know, babes.
11:00I think Brian liked aspects of the lifestyle a lot.
11:04You know, he wanted to be like Ric Flair.
11:06Brian Pillman was a ladies' man.
11:08I mean, he's a gorgeous guy.
11:09He's on television.
11:10He's a professional athlete.
11:11So, yeah, a lot of the women were attracted to Brian.
11:16Rochelle was a woman that Brian met at a club downtown Cincinnati.
11:21You know, they were happy, and we all loved her.
11:23She went and lived with him in Calgary for a while before he got the contract down in Atlanta.
11:28And that's when Brittany was born in Atlanta.
11:32My name is Brittany Pillman.
11:33I'm the daughter of Brian Pillman.
11:36I was a daddy's girl.
11:37You know, everyone sees him as this wrestler and always on the road.
11:42And, you know, wrestling was his life.
11:44But outside of wrestling, his children were his life.
11:47My dad thought I was his firstborn child.
11:50When I was a year old, he found out that he had another daughter out there that was two years old.
11:55I'm Danielle Pillman.
11:58I go by Danny.
12:00And Brian Pillman is my father.
12:02And I am the oldest of his kids.
12:06My dad met my mom at the waterfront in Cincinnati, like some bar.
12:11And, I mean, it was like a very brief love affair.
12:16But she did end up becoming pregnant that my dad had Rochelle as his girlfriend at the time.
12:23So, yeah, that's kind of why she didn't want to disclose that to my father immediately.
12:29But at a certain point, she felt like, you know, I needed my dad.
12:33And the second that I came into the picture, he was there for me 100% and wanted me to be in every part of his life.
12:41And I think that's something to be said about him is that he really did care about his kids.
12:45You know, my dad living that lifestyle and all these different women.
12:49And, you know, he had obviously cheated on my mom many times.
12:53I'm sure that was hard on her, but she stayed with him, you know.
12:57She had a lot of issues.
12:59She suffered with major depression.
13:02There was a time my mom and dad were living in Atlanta, and my dad was at a show.
13:09The groundskeeper broke into the place and attacked her with an ice pick.
13:17And she was stabbed several times.
13:21Was he a giant robber?
13:22Robber, whatever, I don't know.
13:26Stabbed her in the face.
13:28Stabbed her in the cheek.
13:32So that'll mess you up.
13:34Brian Pillman's good looks and athletic ability allow him a spot on the card as a generic hero.
13:48But he's not content to stay in one place for long, nor do what he's told.
13:53He was reasonably successful, but, you know, he wanted to be a main eventer, and he wasn't a main eventer yet.
13:59He was a good mid-level guy.
14:02You know, Brian's first couple years in WCW were tough.
14:07I'm Eric Bischoff, former president of WCW, and once upon a time, Brian Pillman's boss.
14:13Brian wasn't relatively new on the scene his first couple years in WCW, so he had to earn his respect.
14:20What probably made that even tougher was the amount of management transitions that took place.
14:27Constant changeover in management led to stop and start pushes in Brian's career.
14:31As soon as he started to gain ground and earn respect, new matchmakers would arrive, pushing Brian back down to the bottom.
14:39But finally, they put Brian together with Steve Austin.
14:43He's ready to back you up 100%.
14:45All right, stunning Steve Austin.
14:47And I wasn't thrilled at all.
14:49When people hear the name Steve Austin, they think he was always the biggest star in wrestling.
14:57At the time, in 1993, he was still finding his way, hadn't got a main event spot yet.
15:04And this is about when I'm fixing to start getting a run as a United States champion.
15:08So I was really looking forward to that.
15:10I walk in the building, and here's Brian coming up behind me.
15:13And I knew Brian, but we weren't hanging out.
15:15He goes, hey, kid, we need to come up with a finish.
15:17And I said, what the hell are you talking about?
15:20He goes, we're tag team now.
15:22And I was really not happy.
15:24I had nothing against Brian, but it's like I was a singles wrestler.
15:29I enjoyed working with another guy in the ring and only having to depend on myself.
15:35And they didn't have no name planned for us, no this, no that.
15:38It was two singles guys, and they were going to throw us together as an interim tag team,
15:43basically to get other people over because they didn't have plans for Brian,
15:47and they didn't have plans for Steve Austin.
15:49So we were going to try to make the most of the situation.
15:53Anytime that you start working together and traveling with someone, you become closer.
15:58And normally I'd be at the wheel.
16:00Brian would be riding shotgun, reading dictionaries, because he was always trying to increase his
16:06vocabulary for promos.
16:07And began the pilgrimage out to Florida.
16:10Cut through the bureaucratic red tape and get that title shot.
16:15So as it goes, we're going down the road and he goes, hey kid, every tag team has to have
16:20a name.
16:20So what about the Hollywood Blancs?
16:22He goes, it's been done before, but it's been a while.
16:24So let's do that.
16:26And I was thinking to myself, well, I ain't come up with a better one.
16:29And so like, I was cool with being the Hollywood Blancs.
16:35Vests, trunks, everything was Brian's idea.
16:39And we were two cocky, brash, arrogant guys.
16:42Then we started rolling the camera footage and stuff like that.
16:45You know, Brian had that shitty grin or that laugh, you know, when you're getting heat on
16:49a baby face.
16:50And Brian and I developed this bond and this chemistry.
16:53I loved tag team wrestling once I figured it out.
16:56I hate to say it this way because it sounds really corny, but they were made for each
17:00other because they complimented each other so well.
17:03They worked hard to make each other look good.
17:06The Hollywood Blancs also gave Brian a chance to open up as a heel, as a bad guy.
17:11People nowadays are like, oh, I love the Hollywood Blancs.
17:14But if you go back then, they were getting booed out the building.
17:17I don't make your fuck.
17:18And you love to hate it.
17:19I think it was more natural for Brian to be a heel because, you know, he wasn't a
17:25guy that wanted to shake hands and kiss babies and smile.
17:28He wanted to be a smart ass.
17:29He wanted to be obnoxious.
17:31He wanted to show up.
17:32Together, and I'll tell you another great match.
17:34He was getting better at what he does, getting global exposure, partying, having fun.
17:40Brian's fast and loose lifestyle doesn't mix well with his turbulent situation at home.
17:46And he pursues yet another woman who enters his already complicated life.
17:51I think Melanie was working in Atlanta.
17:54She was a showgirl.
17:56He saw her picture in a penthouse or something and says, I'm going to marry that girl.
18:00And somewhere along the line, he met her.
18:03My dad was sleeping with Melanie behind my mother's back because he was always in Atlanta.
18:08Melanie would call the house.
18:10And that's basically, I think, how Rochelle found out about it.
18:14You know, she was hurt because, you know, they had a nice home.
18:19The family was happy.
18:20But then he had this other life in Atlanta.
18:24And then Melanie became pregnant.
18:27And that's how he had Brian Jr.
18:30After another unexpected pregnancy outside of their relationship, Brian and Rochelle split up.
18:39Shortly after, Brian proposes to his new girlfriend, Melanie.
18:44We went to Vegas and he put on like a freaking St. Patrick's Day white tux with a big old ugly green bow tie.
18:52And I had a white dress, mind you.
18:54The stripper in a white dress.
18:55And I had a big old green corsage on.
19:00And I loved it, every second of it.
19:02I wouldn't trade it for the world.
19:05My name is Melanie Pillman.
19:07I'm the widow of Brian Pillman.
19:10In private, like, he's just more laid back and sensible acting.
19:14But he's one of the most intelligent men I've ever met in my life.
19:17Like, so well read and he just excelled at so many things.
19:22He was my soulmate.
19:23I mean, I could have picked a better guy to love.
19:27Love than him.
19:28His first years with her, I thought he was very happy.
19:33It would be a big thing with his Christmas card.
19:36Because it would be him and the wife and all these little kids.
19:39Because I had my two kids, you know.
19:42He would show up with like three or four little kids.
19:45They all had different mothers.
19:46They'd be climbing on him.
19:48He'd be carrying a couple and one had his legs around his neck.
19:51And one was on the shoulder.
19:52And he loved those kids.
19:54He was counted on.
19:55He was depended on to provide.
19:57That responsibility is what pushes you to keep going to work.
20:01You have to provide for your family.
20:03Stunning Steve and flying Brian.
20:04And finally, they made the decision to give the Hollywood Blondes a big main event match.
20:10It was going to be on a clash of champions.
20:12And Ric Flair was returning.
20:13He was going to be involved.
20:15And the rating came in and it wasn't very good.
20:18And they couldn't blame Flair because he was a big star.
20:21So they put the heat on Brian Pillman and Steve Austin.
20:23Well, the Hollywood Blondes didn't draw a rating.
20:25And that kind of doomed them there as being featured in a more prominent capacity going forward.
20:31It felt like betrayal.
20:33I wish someone would finally tell me why the company decided to break us up.
20:36Because we started getting over as a viable tag team that could hold, you know, world championship belts.
20:44We did.
20:45We make chicken shit into chicken salad.
20:47And now you want to split us up with no real clear direction for either one of us.
20:53So breaking us up broke my heart.
20:55I don't know of any other talents that had been buried because they drew a bad rating.
21:00At the time, TBS was drawing a lot of bad ratings.
21:02But I think there was probably somebody that just thought, I don't want to use these guys.
21:06And they used that as an excuse.
21:07How that was handled, I look back on it today and still shake my head that we could have done better.
21:15I would say the period from 1990 to 1993, it was very frustrating for Brian.
21:21Also, there was some knowledge early on that his home life was not as happy as it could be.
21:28I felt like my dad allowed Melanie to run the show.
21:31Melanie treated my mom very poorly.
21:34I feel like she was very jealous of my mother.
21:36Melanie didn't like him talking to her.
21:39She didn't like me and my mother talking to Rochelle.
21:42You know, she just, she made it hard to like her because she just caused trouble.
21:47And then Rochelle took off and didn't tell anybody where she was.
21:52Rochelle is scheduled to see Brittany for a visit, but she never shows.
21:56No one is able to get a hold of her, resulting in a missing persons report.
22:00Several days later, when Rochelle finally surfaces, Brian and Melanie take decisive action.
22:07And Brian said, and I agreed with him, and I shouldn't have, we should just file for custody.
22:14And that changed everything.
22:15Following the tag team breakup with Steve Austin, Brian's career has stalled.
22:27And the cracks in his family life start to break open, consuming those around him.
22:33The custody battle started because Melanie didn't want Rochelle around.
22:38Basically, Brian had more money and could keep the attorneys paid.
22:43Because the attorneys only work when you pay them.
22:46And Rochelle just didn't have any more money.
22:50I was, you know, delivering stuff to the lawyer.
22:52I was bombarding her with these stupid things about returning past child support that she blew in Florida.
22:59You know, just, just little minutiae that was making me feel like a better person.
23:05But really, in reality, I wasn't the better person.
23:07Nobody should try to take kids away from a mother.
23:09I should have never done that in a million years.
23:11I would never do it again.
23:12And it just devastated Rochelle.
23:19I was outside riding my bicycle one day.
23:23And this was at a time when she wasn't allowed to see me.
23:26And she came pulling up and I just went running to her and I was so happy to see her.
23:31Rochelle was hugging her.
23:33And they thought she was taking her.
23:37And here comes my dad.
23:38And it was just like this huge argument, him pulling her away from me.
23:44Melanie filed kidnapping charges against Rochelle.
23:48And so my dad had got full custody of me.
23:51And in my mom's mind, she was just like, I'm going to lose my daughter and I'm never going to see her again.
23:57And so my mom called my dad's house and she wanted to talk to my dad, but he was out of town.
24:03Melanie had answered and Melanie told her, she said, even your own mother thinks I would be a better mother for your daughter than you'll ever be.
24:10And my mom called my grandma.
24:17She called her mother and told her mother what she was going to do.
24:25And then she shot herself.
24:28As I got the call to go to the hospital, because she was being airlifted and I was the closest and I was the one at the hospital that they told.
24:43And then I had to tell everybody that she was gone.
24:47She died on the helicopter.
24:50So I had to call her mother and tell her mother.
24:56Oh, it was very hard.
24:58To tell somebody, to tell somebody's mother that their child was dead.
25:06It just destroyed Brian because he felt so responsible.
25:10He just was so upset.
25:11He cried and he cried and he said, do you think it was all that pressure we put on her?
25:15I think it was, Mel.
25:16I'd be like, yeah, it probably was.
25:19So Brian, he wanted to pay for her whole funeral and everything.
25:22I mean, at the funeral, he held it together until they closed the casket and he lost it.
25:35And he was hugging me and sobbing.
25:36And in fact, at one point I kind of looked at him because I thought he, I thought he was going to pass out.
25:45He was devastated.
25:46He was devastated.
25:49I felt so guilty for that for years.
25:56And I think I drove her.
25:58Maybe not just me, but I think incidents drove her to shoot herself.
26:05But rethinking it, I wouldn't have done it the same way.
26:08Nobody should have to fight for their kid.
26:10I mean, it wasn't like she was abusing her.
26:12So I don't really know what my problem was back then.
26:14It was, it was devastating.
26:16And I know it was for Brittany.
26:20I have a lot of anger built up towards my dad in a sense, because I do wish that he would have, you know, allowed my mom to at least see me because maybe she would still be here today.
26:31I don't, you know, I don't know.
26:33She had a lot of issues, but Melanie was the overall call.
26:37She's, she's an evil person and she's always been that way.
26:41Melanie should have never said those words to my mom.
26:44She's just, she's literally the devil.
26:46And they say, you know, you reap what you sow.
26:49And now she's living a life that she should have already been dead years ago because of all the drugs that she's done.
26:55But I feel like she's going to live to be a hundred years old and absolutely miserable for all the pain and suffering that she has caused me and my brother and, you know, my aunt Linda.
27:08And I, and Brittany's the one that, you know, I don't know how to make it up to her.
27:13I just, there's nothing I, I don't really know how to make it up to her.
27:16I wish I could.
27:19The guilt of Rochelle's death weighs heavily on Brian and he dives even deeper into his career.
27:25With his contract renewal with the WCW looming, Brian is determined to renegotiate for even more money.
27:33When we talk business, it's like, I have five kids.
27:35I don't know how many more years I can do this because my body's falling apart.
27:39I have to make big money now because I've got five kids.
27:43This was his shot.
27:45He talks with Bischoff that was evidently doing the contracts there.
27:50And Bischoff says to him, expect about what you're getting now.
27:54He was pretty happy that I got him back to 225, but I think he wanted four is the number that he was really wanting.
28:00I couldn't give it to him.
28:01I couldn't justify it at the time that he wanted it.
28:03He came to me and he says, what do I do?
28:06And what I told him was this.
28:09It's a question of value.
28:12When everybody's using everybody else, what can you do that other people can't do?
28:18What can you do that gains notoriety?
28:21This thing runs on attention.
28:23It runs on very superficial things.
28:27We've got to create attention.
28:29How can we do that in the position you're in?
28:31With his pulse on the wrestling landscape, Brian knew that he had to find a way to up the ante in order to shock even the most hardcore of fans.
28:40Brian knew if he could make people legitimately believe that he was a loose cannon, that he was nuts, he was off his rocker, he was capable of doing anything or saying anything at any time, that he could be one of the hottest guys in the wrestling industry.
28:54It was a pure money deal.
28:56What do we really want?
28:58Bischoff to offer you a hell of a lot more money.
29:01And we want Vince McMahon to see that you are of value and offer you more.
29:07And then you flip a coin.
29:08If he could play one side against the other in the middle of the burgeoning wrestling war, then he would come out much better, six figures per year better.
29:16And that's what he set about to do.
29:25Brian Pillman's plan was simple.
29:28More attention means more money.
29:30As the WWF and WCW are engaged in a ratings battle, Brian exploits this to his advantage by playing them off each other while driving up his own value.
29:41Brian came up with the loose cannon idea and started slowly integrating it into his television appearances.
29:48Bobby Heenan was the color commentator.
29:52Bobby had had a broken neck and he'd had surgery and he was very protective of his neck.
29:56And Brian goes around behind Bobby and starts grabbing him by the shoulders and everything.
30:00And on live television, Bobby says,
30:02What the f*** are you doing?
30:04Easy!
30:04And then Brian knew he got it.
30:06He got gold out of it, right?
30:08Because now everybody's going to be talking about the F-bomb that got dropped on Turner Broadcast.
30:13Bobby thought Brian was nuts.
30:15I think the brain is left.
30:16It seemed real to the point where people were confused whether it was real or not.
30:23One of the guys he was involved with was Kevin Sullivan.
30:26He was the booker, the matchmaker.
30:28Oh my goodness, they got a fight going on here!
30:30You know, they had just beaten the hell out of each other.
30:33And when Brian Pillman was ready to quit, when it was time for him to leave, he was like,
30:37I respect you, booker man.
30:40I respect you, booker man.
30:42The mere fact that he was acknowledging on national television that Kevin Sullivan was a head writer of a wrestling show
30:50was something that had never been done before.
30:53Those that knew knew, and those that didn't know would need to find out what a booker man meant.
30:59It was a big thing because those guys are sensitive about exposing the business.
31:04When you're acting out a storyline that's considered a work,
31:07and a lot of the boys backstage weren't really sure if this was real or if this was a work.
31:13The wrestling locker room had never been invaded that way before.
31:17Because he knew if the other wrestlers believed it was real,
31:20then they would tell the newsletter editors,
31:23wow, that guy's really nuts, and the word would travel.
31:26I thought, this is going down bad.
31:28Brian's getting fired, and I'm out of contact with him anyway.
31:31So I think he's completely lost his mind.
31:33You know, he's not even talking to me anymore.
31:34The smart fans were starting to figure out that wrestling is manipulated,
31:40it's choreographed, it's predetermined.
31:42But that guy's nuts, and he's real, and he won't do what they tell him.
31:46And that sells tickets because you had no idea what or whether it was supposed to happen or not.
31:52He was convincing people that he was insane.
31:56Not only were the fans ready to be fooled,
32:00but all the wrestlers were, the management people were.
32:03There was a whole bunch of people that you could play like a violin.
32:07Brian, I'd like to know...
32:08No, I'm not nervous.
32:09I'm not nervous at all.
32:10Hey, you should be.
32:11I don't think anybody, for sure, at any given moment,
32:14knew if or not they were really being worked by Brian.
32:19But then he ended up working Bischoff.
32:20I said, get him to give you some kind of release from his contract, from your contract.
32:28Brian says to Eric Bischoff,
32:29if you fire me and then I bust out on TV the week afterwards,
32:33and people will know that this has just gone out of control.
32:36The people in the office, the bookkeepers, whatever,
32:39if they see that I'm still under contract, they're going to tell Dave.
32:42Even everyone's going to know that it's all a work.
32:44So you have to really fire me.
32:46If you give me this legitimate termination letter, then I can show it to everybody.
32:50And I can say, look what the guy did.
32:52Can you believe this?
32:53Can you believe he fired me?
32:55He did.
32:57He gave him a release.
32:59So he was then free to negotiate with Vince McMahon and the WWF
33:04against Eric Bischoff and WCW so he could get a better deal.
33:08All because Bischoff thought that he was working with Brian to create this illusion
33:12and Brian was actually working Bischoff to create his own illusion.
33:19Dude, I mean, how do you do that?
33:22I don't know anybody else that ever did that.
33:26Yeah, he's probably a genius.
33:28I mean, it was a legitimate termination,
33:30but it was a legitimate termination with a wink and a nod.
33:34I said, Brian, go to WWF.
33:36I can't give you what you want.
33:37Get yourself over there so that when you come back
33:40and I promise you I will bring you back,
33:42it'll give me the ability to pay you more
33:45because you've raised your own value.
33:48In his world, it's his stunt.
33:50He is flattered that he's the guy that's pulling the great stunt,
33:54even though he was the power to begin with.
33:57For anyone to suggest
33:58that the loose cannon character
34:01was designed to manipulate me
34:04into giving Brian Pillman more money,
34:07when, in fact, Brian Pillman and I discussed
34:09how to make this character work even better
34:12so that at some point I could give him the money.
34:16It kind of flies in the face of the rumors and the innuendo.
34:19Well, man, that's the greatest thing you can do.
34:21If you can f*** somebody over
34:23and have them think that it's a great idea,
34:26that's, you know,
34:27I mean, that's the trick of breaking up with a woman.
34:30You know, make her think that it's her idea.
34:32As a free agent, Brian takes charge of his own appearances and publicity.
34:44His insider knowledge, mastery of manipulation,
34:47and disregard for exposing the industry
34:49solidifies his position as the ultimate ringmaster.
34:53In the wrestling war layout at the time,
34:56the fans knew one thing.
34:58If you are really working for one promotion,
35:01you can't appear for any of the others.
35:03Tonight will be one of the most extreme hours of wrestling.
35:08Quick.
35:09Hey, wait a minute.
35:09One of the things of trying to prove it was real
35:11is that WCW hated ECW,
35:14so Brian must be on the outs with WCW.
35:19Renegade promotion ECW
35:22is gaining traction for pushing the boundaries of wrestling
35:24and is the perfect stage
35:26for the loose cannon's unpredictable antics.
35:29He could curse, he could say off-color things.
35:31Eric Bischoff is each and every one
35:36of these mother f***ing smart marks
35:40rolled up in a wide, giant piece of s***.
35:44I thought Brian was losing his mind
35:47as opposed to being, you know, brilliant.
35:50I loved it.
35:50I was just nothing but entertained by it.
35:54Damn near whipped it out,
35:56was going to piss in the ring.
35:58That's a pretty strong statement.
36:00And part of my language,
36:02I was like, man, this mother f***er's out there.
36:04You know, and I mean that in a good way.
36:05Get him the hell out of here.
36:07This stuff was working on both levels.
36:09The fans who weren't inside,
36:11they just thought that he was crazy
36:13and he was doing wild, over-the-top things.
36:15But for the fans who did know the inside terminology
36:18or were with the secrets,
36:21they were like, they can't be allowing him to do that.
36:25When he would have a television appearance,
36:27it would be arranged so that it didn't look like
36:30he was supposed to be there
36:31or if he was doing something he wasn't supposed to be doing.
36:34One time he even, to protest the matches that he'd been given,
36:37he wrestled a giant pencil
36:39because pencil in inside wrestling knowledge
36:41was another name for the booker.
36:43I always end up fighting with the pencil.
36:45And then he's showing up
36:46and doing these funny little vignettes.
36:48He's got one, he's cooking,
36:50and flames are going out of the frying pan.
36:52And they hired a woman with a baby.
36:55And then the guy comes to punch Pillman
36:57and he grabs the baby
36:58and holds the baby up in front.
37:00I never once called Brian and said,
37:06hey, dude, are you working?
37:07Are you shooting?
37:09You know?
37:09Because I didn't want to know.
37:11But I thought what he was doing was damn sure brilliant.
37:13Some people think my dad was crazy.
37:15And then, you know, other people are like,
37:17you know, your dad was, you know, not crazy.
37:19That was just a gimmick.
37:21And a lot of people say he kind of fell into that.
37:23Like, they couldn't decipher if it was,
37:26is this Brian Pillman now?
37:28Or, you know, like, is he still in character?
37:30Or is this just how he is?
37:32It's all just their perception of reality.
37:35It was just like this blur between,
37:38like, what is actually going on?
37:40Like, you don't even know anymore.
37:42But that was, like, the magic of it.
37:44There was a lot of Andy Kaufman in Brian.
37:47The loose cannon became Brian.
37:49That was who he was.
37:51Brian was a renegade.
37:52Brian was a little bit of an outlaw.
37:55Again, remember,
37:56when you're not the biggest dog of the litter
37:58and you got that gravelly voice,
38:01you've had 30-plus throat operations
38:03when you're a small child.
38:05You get an attitude.
38:07And I've said this many times.
38:08The greatest wrestlers I've ever worked with
38:10are essentially natural, organic extensions
38:14of their own personality.
38:16And the loose cannon was just that.
38:19I think the message that Brian showing up in ECW
38:21is sent to the other two companies
38:23is he's a free agent,
38:24that he was a gunslinger
38:25and he'd go to the highest bidder.
38:27Vince is watching this.
38:28It's the hottest thing in wrestling.
38:29The only one that really knew what was going on
38:31was Dave Meltzer.
38:32I said, hey, we have to tell Meltzer.
38:34I value his friendship more than I value, you know,
38:37any of this shit.
38:38Something happened.
38:39And I called up Kim and I go, oh, God, Brian's in trouble.
38:42He just goes, you know, like, Brian, you know,
38:45Brian's doing this.
38:46He's come up with a character
38:47and he's got to work everybody.
38:50Brian goes, what do I do with Dave?
38:52And he goes, you don't talk to Dave
38:53because if you tell him,
38:55then he's going to have to say it
38:56because that's his role
38:58and I don't want you lying to him.
39:01So literally, like, he didn't talk to me
39:03for a couple of months there.
39:05Yeah, yeah, without a doubt,
39:06he wanted to fool me with the character.
39:08And he did for a while.
39:11And again, who are the real Marks?
39:13Who are the ultimate Marks?
39:14Bischoff and then we got Vince.
39:17Vince McMahon was then as he is now,
39:20the undisputed leader, ruler, manipulator,
39:23organizer and owner of World Wrestling Entertainment.
39:27What did you think of Vince at that time?
39:29Vince?
39:30Yeah, you personally.
39:31Yeah, what do you, you know what you do with a whore?
39:32You f*** him.
39:36That's what I thought of Vince.
39:37That's all I think of Vince.
39:41As Brian becomes the talk of the wrestling world,
39:44it's time for the final step of his master plan.
39:47Track down and secure the attention
39:50of wrestling's biggest power player.
39:58In perhaps his boldest stunt yet,
40:01Brian Pillman plots to get the attention of Vince McMahon
40:05at an insider industry trade show in Las Vegas,
40:09the last place anyone would expect to see the loose cannon.
40:13Okay, so I'm in Vegas.
40:15I was in there and I was leaving.
40:18And Brian's coming and Brian's in full gimmick at this point.
40:21And then I see him, hey Dave, whatever.
40:24I'm leaving and he goes, can I get your credential?
40:26And I go, yeah, yeah, here's my credential.
40:28And he went in and makes a beeline for Jim Ross and Vince McMahon.
40:34He had an idea to be the most outrageous, outlandish, over-the-top character
40:39that Vince McMahon had ever met.
40:42He's going to try to get Vince McMahon's attention.
40:44Doing his whole Brian Pillman, hey Vince, let's take a picture.
40:49Vince McMahon, mother f***ing God almighty.
40:52It's the greatest thing in the world.
40:53I got a chance to meet you.
40:54And they get their arm around and somebody takes a picture.
40:58And Vince is like, who is this guy?
40:59He made an impression.
41:01You didn't know whether he was a homicidal maniac
41:02or just a guy that was having fun.
41:05I mean, a man thought, we can't hire this guy, J.R.
41:07We can't hire this guy, J.R. He's crazy.
41:09I said, he's crazy like a fox.
41:11What do you mean?
41:13Well, he told me what he was going to do.
41:14He did?
41:15Yeah, he's creative.
41:18He's bold.
41:18He's kind of like you are, Vince.
41:20He'll take a chance.
41:21Brian's balls at that point in that day
41:23would probably fit in a wheelbarrow.
41:25Dude, when you worked Vince McMahon,
41:27you know, especially back in the day,
41:29pretty good rib.
41:30It got his attention too.
41:31It was pretty freaking genius
41:33what he was doing.
41:36But he wanted to stay in WCW
41:38because WWF didn't offer guaranteed money.
41:40And also Vince was always pushing the bigger guys.
41:43So Brian always felt that WCW was his company
41:46and the company he would do the best in anyway.
41:47People go like, oh, he did this manipulation of his contract.
41:50He'd go to WF.
41:51No, he did the manipulation of his contract
41:53to be able to negotiate with WWF
41:55to raise his money with WCW.
41:57Brian's bold plan is a success
41:59as he is in negotiations for major contracts
42:02with both WCW and WWF.
42:05All he has to do is choose the right path.
42:09It didn't matter, like, where he wound up.
42:11It was just...
42:12No! It's money!
42:14It's the bottom f***ing line!
42:15It's money!
42:16And these people are in fantasy land!
42:18And it's money!
42:21The only problem is, like the Hebrew saying,
42:27man plans and God laughs.
42:32We're talking and it's always about, you know,
42:34I've got to save money, I've got to save money,
42:35and then he buys an $80,000 Humvee.
42:38I couldn't fathom the idea of,
42:40I've got five kids, I've got to make money now,
42:43I've got to save money, and then buying a Humvee.
42:45And, God, he would drive that wherever Brian wanted to drive that.
42:50He didn't want to sit at the stoplight.
42:52He drove down a gully and up the other side in the Humvee.
42:56He didn't, you know, follow the rules.
42:59I was actually in Miami, modeling,
43:02but I called to check on the kids,
43:04and the neighbor across the street,
43:06I called her because I didn't get an answer,
43:08and she said, my God, I just passed the Humvee
43:11and little Brian's car seat's out in the middle of the yard
43:15and big Brian's being flown to the hospital.
43:17I was actually in the middle of the yard.
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