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00:00After the rumors grew that Kylie Jenner and Timothee Chalamet had started dating,
00:04a surprising number of people commented with shock at how private Kylie is,
00:08simply because she didn't hard launch the relationship.
00:11So are our standards for celebrity privacy that low?
00:14That we're shocked if someone like Kylie has anything in her life
00:17she's not broadcasting to the paparazzi?
00:20Today we're so primed to expect famous people to share everything,
00:23we get blindsided when they still have secrets,
00:25especially with those known for being overexposed.
00:28I can't just not live my life and hide in the house,
00:31but it's like I just wish people wouldn't touch on certain things.
00:35Like your relationships?
00:36Like my relationships.
00:38But since these are actual humans,
00:40even those most in the public eye continue to have secrets,
00:43and a striking celebrity trend today is the subtle clawing back of privacy.
00:48Here's our take on how some celebrities are trying to regain a smidgen of privacy today,
00:52and whether they and we can achieve that in the era where nothing is seemingly off limits.
00:58They say absence makes the heart grow fonder,
01:03and attempts at privacy, or pretending to seek it,
01:05can sometimes be a calculated part of a brand image.
01:09Kylie Jenner is someone who has always given a lot of herself away.
01:12As a socialite, reality TV star, and perennially online celebrity,
01:16who started on this path as a child,
01:18this ubiquity was arguably key to building her brand,
01:21and once that brand was built, in some aspects,
01:24she seemed to take a step back from oversaturating herself.
01:27Even before this new rumored relationship with Chalamet,
01:30she kept her pregnancy secret and the name of her kids secret,
01:33all of which fueled interest in her more than if she had simply kept everyone in the loop.
01:37Did I just crack the code for Kylie Jenner's baby name?
01:39Kylie's not featured in nearly as much screen time as her older sisters on Hulu's The Kardashians,
01:44and she doesn't film any romantic-oriented content.
01:47If you contrast her with someone like Selena Gomez, who put so much of herself online,
01:52we can see why celebrities might want to hold back a little of who they are.
01:55Gomez's openness partly stemmed from her bipolar disorder diagnosis,
01:59and her belief that by talking about it on her considerable platform,
02:02she could work to destigmatize it.
02:04I think that, for me, I'm really big on vulnerability.
02:08But she's also shared the downsides of being this open and available to the public.
02:13Speaking to Vanity Fair, she told them that the amount of trolling
02:16she received was incredibly damaging and led to her handing over
02:19all her socials to her team to manage for her.
02:22These people get detailed, they write paragraphs that are so specific and mean,
02:26I couldn't do it anymore, it was a waste of my time.
02:29And she just seems so defeated in this video, so people stop being mean.
02:33But maybe what people don't realize about privacy is that it takes a lot of work.
02:38Beyoncé is one of the most famous people in the world,
02:40but at the same time, very little is known about her.
02:42During the Black Lives Matter protests, many were critical that her and Jay-Z
02:46weren't publicly supporting the movement.
02:48Before it was revealed that secretly they donated millions to social justice causes,
02:52she told Elle,
02:53In this business, so much of your life does not belong to you unless you fight for it.
02:57I've fought to protect my sanity and my privacy,
02:59because the quality of my life depended on it.
03:01But it's clear she still has to breadcrumb some of her life to keep her fans happy.
03:06Continue to change and dismantle a racist and unequal system.
03:10We have to continue to do this together.
03:12Taylor Swift is on that same level of celebrity,
03:15but is able to control her public narrative through the Easter eggs she leaves in her songs.
03:19These clues allow fans to try and piece together an idea of what her private life is like,
03:24while giving her agency as to what and how she shares.
03:27I can make myself seem like someone who doesn't have an abnormal life,
03:32and I try that every day.
03:34And maybe those Easter eggs or tidbits of information
03:36that people like Taylor and Beyonce drip feed out are about striking the balance
03:41between giving your fans enough to create that connection,
03:43whilst maintaining that unknowability that fans find so alluring.
03:50So once that mystique has been cultivated, how do celebrities keep it going?
03:54Musicians like MF Doom and Daft Punk were both huge stars,
03:57but shrouded their image in a sense of mystery by disguising their identity with a mask.
04:02Doom in particular would reportedly send impostors to his gigs instead of him,
04:07adding another layer to his mystique.
04:09Right now, there's a lot of speculation in the UK about a new rapper called Dyed,
04:13who is believed to be a well-known professional footballer hiding behind a mask.
04:17You know how it is, they're gonna put it in the paper like which baller is this?
04:21When Gorillaz burst onto the scene, even though people knew who the people involved were,
04:25part of their popularity and the interest around them was the fact that they were adopting these cartoon avatars,
04:30and their stage shows would be effectively projections of these characters.
04:34Sia is another who, as her fame rose, began to hide behind a giant fringe
04:39and seated center stage to dancers and other performers while she sang in the wings.
04:43Without this branding, would people care as much about the music?
04:46We see how this air of mystery extends to other art forms too.
04:50Bill Murray may have started out as an SNL alumni comic actor,
04:53but in his later years, he's become known for more esoteric roles
04:57and working with fashionable auteurs like Wes Anderson, Jim Jarmusch, and Sofia Coppola.
05:02At the same time, he's developed a reputation as an actor almost deliberately out of step
05:06with convention, working without an agent, asking for scripts to be left in nearby P.O. boxes.
05:12And at the same time, his reputation has been buoyed by a slew of strange,
05:16apocryphal-sounding stories where Bill Murray has had odd,
05:19everyday interactions with ordinary people, showing up at house parties,
05:22crashing engagement shoots, stealing people's fries.
05:26So much so that it inspired its own documentary.
05:28Bill Murray could just sort of, like, arrive in your life for a few minutes.
05:31With these celebrities, it's as if knowing who the real person is,
05:34the private person, is kinda not the point.
05:37And if anything, it would spoil your understanding or enjoyment of who that person is.
05:41A more recent example is the mysterious Twitter account Drill,
05:45known only for his heavily memed, heavily viral tweets,
05:48and a single Jack Nicholson avatar.
05:50When he was doxxed in 2017, people weren't happy they knew who this person was.
05:54They were kinda annoyed that the mystery had been ruined.
05:57I am, of course, your host, uh, Drill.
06:01His real voice is garbled by a modulator.
06:04These celebrities have cracked the code.
06:06They've managed to cultivate a public image that is so interesting
06:09that their private life is overlooked,
06:11and so they seem to live without too much attention.
06:13But for celebrities who haven't gone to those lengths,
06:16shouldn't there be a line in the sand that we don't cross, anyway?
06:22So what's the difference between a private life and a personal life?
06:25Recently, tabloids have published paparazzi photos of Jack Nicholson,
06:29Gene Hackman, and Bridget Fonda,
06:31writing about how they're reclusive,
06:32rarely seen, or how they've been spotted for the first time in years.
06:36The Guardian's Stuart Heritage argues it's a form of entitlement,
06:39sardonically writing,
06:40How dare they retire? Don't these people know they belong to us?
06:44Looks disheveled.
06:45Yo, do you know what 85 years old looks like?
06:48This tension emerged in the wake of the deaths of David Bowie and Chadwick Boseman, too.
06:52While these tragedies seemed sudden to us,
06:54it was then revealed that both had been sick for a long time,
06:57and the news just was shared with the public later.
06:59Often this was framed as them battling their illness privately,
07:03but with something like that,
07:04why would they share it with the general public?
07:10There's a similar tension with other deeply personal things,
07:13like pregnancies or sexuality.
07:15Heartstopper's Kit Connor was pressured into coming out after appearing in the show,
07:19with fans seemingly wanting to know whether or not his sexual identity
07:23matched the character he was playing.
07:24Congrats for forcing an 18-year-old to out himself.
07:27I think some of you missed the point of the show, he tweeted.
07:30It's called bisexuality, if you've heard of that.
07:33I have heard of that.
07:35I wasn't born in the 18th century.
07:36Taylor Swift has faced criticism around the question of whether she could be queer,
07:40from multiple angles.
07:42Some people say she's not queer and accuse her of queerbaiting with songs like Lavender Hayes,
07:47while others believe she is queer and not publicly clarifying her sexual orientation
07:52to avoid hurting her income.
07:53Yet underlying all this is the questionable assumption that she must divulge
07:58and explain her orientation to the public.
08:00Understandably, many celebrities are the most privacy-oriented when it comes to their kids,
08:05often trying to shield their kids from overexposure,
08:08or criticizing paparazzi that go after young people,
08:10but not always with much success in getting the media machine to leave their children alone.
08:15Famously, Grimes and Elon Musk's second baby was only made public when an interview overheard a
08:20crying child in the upstairs room while interviewing Grimes about her music.
08:24In the interview, Devin Gordon wrote,
08:26I suggest we pause for a moment to discuss the surreal professional ethics at play,
08:30which are that I can't pretend I don't know she's got a secret baby
08:34with the world's wealthiest man hiding upstairs.
08:36Even in that wording, there's an idea that Grimes' private life is now in the public interest,
08:41and there's an ethical imperative dictating that it has to be shared in this interview.
08:46Is it weird doing this, like right now, like talking to me?
08:49Oh yeah, I'm like shaking and sweating profusely.
08:52Of course, a tragic example of this entitlement to a celebrity's private life has to be Princess Diana,
08:57whose death was a direct result of her being hounded by the paparazzi.
09:00And even before that, people's hunger to know personal aspects of her life deeply affected her mental health.
09:06She had to literally pretend to be someone else when out in public.
09:09Aren't you going to say hello?
09:11Hello.
09:14Today, we still see the royals experiencing the same pressure.
09:17Harry and Meghan have recently become the butt of jokes for speaking at length about wanting privacy,
09:22while also seeking attention and lucrative entertainment deals.
09:25We want privacy! We want privacy!
09:28And some people argue that sacrificing a lot of your privacy is part of the bargain.
09:32If you live your life in the public eye, especially as a celebrity in reality TV,
09:36or participating in any kind of autobiographical media,
09:40you can't expect total control over when they're going to look at you.
09:43But it's also entirely unnatural and unsustainable for anyone to be
09:47constantly exposed to the public eye without losing their sanity,
09:51humanity, and ability to lead an authentic, interesting life.
09:54When it comes to debates around privacy, is our culture too far gone
09:58to ever go back to something that feels like it would work for all sides?
10:02Private behavior is a relic of a time gone by,
10:05and if somehow, someway, you've managed to live your life like the Dalai Lama,
10:08they'll make shit up.
10:09The bigger reason we should care about these questions
10:11is that they don't just affect a famous few.
10:13All of us are now operating with a lot less privacy than ever.
10:17So if we too choose to share aspects of our lives on social media or online forums,
10:22does that mean we're less entitled to draw lines and control what others know about us?
10:27You undoubtedly do have to give away something of yourself when living in the public eye,
10:31but that doesn't mean it's right when people take more than you're offering.
10:34Ultimately, there has to be a line in the sand,
10:36and each human gets to decide that line for themselves.
10:40That's the take.
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