00:00A small yellow tag and a deal many can't resist.
00:07But these specials could be leading shoppers astray.
00:10I mean how often have we done it, just throw it on without even thinking really
00:15and that's what it's designed to do and a lot of sales are made that way.
00:18Earlier this month a ban on multi-buy and two-for-one deals on junk food came into effect in England.
00:25Health experts say it's time for Australia to follow suit.
00:29One in four low-income households in Australia are experiencing food insecurity.
00:34They haven't got enough food on the table at meal times.
00:37So it's alarming to us that price is being used as a tool to encourage consumers to buy unhealthy food.
00:43A 2019 study from Deakin University found junk food like fizzy drinks and chocolate
00:49are discounted almost twice as often as healthy foods.
00:53Researchers reviewed those findings this year and say the results are the same.
00:58It doesn't put me off buying things but I do look for the best prices.
01:03My wife would probably encourage me to always go for the item on special but I'm always more looking for the healthier option.
01:09Definitely unhealthy. Unhealthy will always be discounted further.
01:12Like you don't get discounts on avocados, blueberries are rare.
01:15So we've done a national survey in 2023 where we found that around 80% of Australians said that they were affected by these price promotions and discounts on unhealthy food.
01:27And we also found that around 60% of people said that they bought more unhealthy food than they intended.
01:33Woolworths and Coles say they've committed to making healthy food easier to get.
01:38The government says it supports a range of initiatives targeting healthy eating but won't comment on whether it'll consider following the ban.
01:46The weather is veryothing and wrapping the ban.
01:58Of course there are cowusa food.
01:59The software would beły.
02:04Whatever this earthLittleT tails is?
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