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Flutter’s FanDuel Shifts to Sports Prediction Markets
SportsGrid
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20 hours ago
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Sports
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00:00
Guess what we're going to be talking about? Prediction markets, right? If I had to make a
00:03
prediction on the prediction market, if Newswire was going to be talking about prediction markets,
00:09
we'd be making a lot of money, Sam. It feels like it's a daily occurrence here. Welcome back to
00:13
Newswire here. And boy, isn't this an interesting one. Flutter, the parent company of FanDuel,
00:19
seemingly, if you can't beat them, join them. That must be the conversation here if they get
00:24
involved in this, isn't it? Yeah. Flutter, the parent company that owns FanDuel, first made waves
00:30
in this kind of space back in August when they announced a partnership with this company called
00:35
CME Group, which would allow them to have these financial markets for their FanDuel customers.
00:41
So these are things historically that Kaoshi and everybody else has offered the markets on election,
00:47
the economy, the weather even. But at the time, they did not say they were getting into sports.
00:54
Kind of trying to toe that line and not piss anybody off. Now, coming out of the Global
00:59
Gaming Expo Conference in Las Vegas this past week, Flutter met with several Wall Street analysts
01:05
to kind of give them an overview of where they're headed. And in two notes, those analysts indicated
01:10
that Flutter's actually getting ready to launch a sports version of that market later this year.
01:16
So no surprise that they would eventually get into sports, but it is news that they would do it so
01:21
soon, so quickly. And it comes as a number of states, Ohio, Arizona, and now more I hear in the coming
01:27
weeks are telling companies like FanDuel, hey, if you're a licensed sports book with us, like you start
01:33
offering these sports prediction markets, which again, a lot of people have said basically are just a version
01:38
of unlicensed sports betting. If you offer them in any state, it could put your license in jeopardy in our
01:43
state. So this would be the first kind of big domino to drop with a sports book actually getting involved
01:49
with a prediction market, you know, a way to reach states like California, where they are not allowed
01:53
to do sports betting, states like Texas, Georgia as well. And we've already seen some others in the
01:58
space like Underdog Fantasy, which is not very much a sports betting company, but does have a fantasy
02:04
sports product. They've already gotten in this space as well. So, you know, FanDuel being the market
02:09
leader in sports betting, the biggest sports betting company, jumping into this space would definitely be
02:13
some very big news.
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