Unlock 1% Mindset: 5 Daily Habits for Wealth & Success

Shine Star

Want to think like the top 1%?  This video breaks down 5 powerful daily habits used by the world’s wealthiest and most successful people.  1% mindset habits - how the rich think - how to be in the 1 percent   These aren’t generic motivational tips — they’re practical routines that you can apply immediately to build discipline, boost income, and develop long-term success.  rich vs poor thinking - success mindset training - high performance habits   Whether you're aiming for financial freedom | millionaire mindset, career growth, or mental mastery, these habits are key to shifting into a high-performance mindset - think like a millionaire.   ✅ What You’ll Learn:  • The #1 habit that separates the rich from the average  • How to master focus like elite performers  • Simple actions that create long-term wealth  • How to rewire your thinking for abundance   Start thinking differently — start thinking like the 1%. - daily success habits - how the rich think   #Mindset   #WealthBuilding   #SuccessHabits   #1Percent   #DailyRoutine   #FinancialFreedom   #MillionaireMindset   #HighPerformance   #SelfImprovement   #DisciplineEqualsFreedom    🔔 Like what you’re learning? Tap the follow button for more mindset + money strategies.  💬 Drop a comment: Which of these habits will YOU start tomorrow?  📌 Save this video to revisit when you need motivation.

Transcript

00:00I don't know if you guys know this but my very first job I was super rich like I don't want to

00:06brag or anything but I made $37,000 a year I made 37k and I thought kind of that I was like this guy

00:14I was like is it a Honda Civic or is it a Lamborghini I don't know and and it turned out

00:20pretty quickly I realized that that kind of money wasn't going to get me where I wanted to go and

00:26so I started doing a thing that I'm going to impress upon all of you guys which is an underrated

00:30truth to never take advice from somebody who hasn't actually done the thing they're giving

00:36advice on and I think the truth of the matter is we have to be kind of honest if we want to achieve

00:42big things in life and this world hates honesty they hate it they want us to sort of lie to ourselves

00:51about the small decisions every single day and we're not going to do that here in this room

00:54the truth of the matter is for a lot of us we think that we need more buddies more friends

00:59more people to support us but what we really need are allies who are going to celebrate your wins

01:04and be there for your losses this is a picture I don't know if you guys know Paul Francisco what

01:10was interesting about Paul is when I first met him I told him a dirty little secret which was at the

01:15time I worked at a big company called State Street I really hated my job you guys ever really hated your

01:20job like like the type of hate where you sit there and you wish that your life would flash forward you

01:27would get like minutes closer to death so you could leave the office you ever feel that way

01:31that's how I felt at the end I was like if I could die sooner I'd like to and I told this to Paul and

01:38it wasn't State Street's fault it was my fault I hadn't progressed right it just wasn't the right role

01:42for me and I told this to Paul and Paul changed my life because he said you're acting like a victim

01:48and nobody is enslaving you to this place that is up to you he did the opposite of what a friend does

01:55which was like yeah they suck boss is awful it's go girl and instead he was like it's your fault what

02:02are you doing and he taught me this lesson which is winners don't whine in fact you want to know how

02:10you know if somebody's going to be a winner or not do they whine do they complain are they the person

02:16that bitches about things as opposed to proposes a solution and that lesson was a tough one because

02:20Paul had to tell me that I was not the winner in that case the second lesson that I thought I'd bring

02:26is that simplicity always beats complexity this one took me a long time to realize everybody know this

02:34guy Elon Musk he's popular these days or not depends on the room you know

02:39Elon Musk is fascinating because he said a line and I twisted it slightly which is complexity

02:46impresses your peers and simplicity impresses your buyers or said a different way what's called the

02:54complexity trap and we see this all the time in corporations you guys have probably all been in a

02:59meeting where you have somebody who's talking at the head of the meeting and they say so many words

03:04and yet so few of anything of substance you guys been in a room like that because oftentimes being

03:12complex makes you sound smart and it makes you no fucking money and so I like to present this graph

03:21to my team this is called the simplicity to complexity trap and basically what you see here at the very

03:27bottom you see a single spring one function mousetrap and at the top you see one that has six

03:35components to it in life a truth about getting successful is bigger levels bigger devils and so

03:42what happens if as you guys become more successful in life let me ask Damien does it get easier to run a

03:48bigger company or does it get harder harder as you put more money in your bank account you actually have

03:53more issues my father told me a thing that always stuck with me which is I remember one night I was

03:59having a really hard time running my own business and my dad said something to me when I was having a

04:03night where I felt like nothing was going to work it was going to fail and I was a failure because of it

04:09he said you're not in the game until you've sat head in your hands dead in the night alone unsure of

04:17what to do next now you're in the game and I realized that again and again because we think that

04:23we have to be complex to win and it's not true it's a lie in order to win we have to realize we

04:29have to work longer than we want on simpler things that we want and I want to take you tactically

04:34through something for a second so Elon Musk if you can see these numbers basically at the top

04:392021 twitter 7,500 employees 2024 3,700 employees now profits have also gone down but there's a story

04:49about Elon Musk that I love that I tell my team all the time he had a group of engineers on his plane

04:55and the group of engineers said that the change in the business he needed to make in order to change

05:01I won't get into the technical nature of it but basically where they stored items was going to take

05:05them six months or a year to spin off and Elon said turn the plane around we're going to go to the

05:13storage center directly and we're going to fix the problem in 24 hours and what do you think they did

05:17they did it it's this crazy idea that we make things more complex than we need because it makes

05:25us seem needed but what this number tells me is that you can run a multi multi-billion dollar company

05:31with much fewer people than you ever think and as you start running your own business and making more

05:36money you're going to realize that the best part about running a business is the people what do you

05:41guys think the worst part about running a business is the people and so I want you to think about

05:48this idea where in my life can I make things that seem complex a lot simpler now this one I'm going

05:54to get a little personal with and I'll probably talk about something that I don't think I've ever

05:57talked about publicly before which is the truth of the matter is that we learn to fear we learn

06:05actually through what's called conditional formatting no child when they are born is actually

06:12born with this fear instinct from let's say in particular what happens from a corporate perspective

06:18and so in fact this is something that you can unlearn if in fact it was learned it's not biology

06:25and so I thought about this a lot because I was really successful later in my career I was working

06:30as a partner at a firm and I was doing really well and I had an awful boss like a truly awful boss you

06:37guys ever had one you're like yeah Tim yeah I did I had an awful boss and the boss was so bad I'm

06:44going to call him out his name is Dan and he sent me this text you guys can see it you're a part of a

06:49grand endeavor and you keep dumbing us down I hope you gained more followers this week because you didn't

06:55help the firm whoo I have saved that text for 10 years and can I just tell you the joy I get

07:06every time I look at my bank account versus that mother these days can I just tell you

07:12and the reason I want to tell you this it's not that there's anything wrong with Dan we all have

07:19moments although Dan if you want to win you will be surrounded by Dan's they will be everywhere and

07:27you have to deal with the consequences of that action in fact those who can't be controlled

07:33they are hated and if you don't think that's true just have some fun on my Twitter comments a few

07:39you guys said you follow me on Twitter Instagram anybody follow me oh yeah have a party go into my

07:44comments I mean look at some of these I think she's pregnant I'm calling it early not pregnant

07:49by the way thanks guys uh you know bullshit she's never done any of this why is she not wearing a

07:55bikini for that I put on a crop top today just for you guys usually don't do that so the moral of the

08:01story is if you're not getting a little hate you're probably not doing anything that interesting

08:05and I've taken that with me through my life and I hope you take it too and that moment that you get

08:10that Dan text the moment that your boss embarrasses you in front of everybody else the moment that

08:15you get told no that you don't win that you aren't good enough that it's not possible for you I want

08:20you to keep it I want you to keep a little screenshot of all those haters and I want you to thank them

08:26later when you get to go scoreboard bitch every time you look at your bank account there are six

08:32rules to properly handling haters scientific theory I thought we'd go through them quickly the first one is

08:39if they don't have your life who cares ignore them most of the time the people who will talk about

08:44you poorly have not achieved nearly what you have I have never had somebody hate on me who had more

08:51than me monetarily I'd never I've never had somebody who was in a relationship that was more successful

08:56than mine hate on my relationship I've never had somebody who was in better shape than me tell me I'm

09:02out of shape what does that tell you about the people who tell you poor things it is a mirror to

09:07themselves and you will have to remember that the second rule is don't feed those trolls they live

09:11under the bridge we leave them there you know I'm talking about and I think if we did that on the

09:15internet a lot more we'd have a happier place and certainly we'd probably enjoy social media a little

09:19bit more the third is you guys are the one percent and you know why you're going to win because most

09:27people don't want to do what it takes they want to do what they want most people want to look rich

09:33they don't really want to be rich most people want to look successful they're not willing to do

09:39what it takes to be successful and people won't tell you this because they're going to pat your head

09:44and tell you that you're enough and let me tell you the truth if you want to be part of the one percent

09:49there's a couple things you got to know there's a famous monk in India and and a friend of mine became

09:58very close to him I don't know if you guys know Jay Shetty he was telling me this story

10:01picturing a napkin so you have your napkin flat on your hand and each corner of the napkin is

10:07whoever's closest to you could be your best bud could be your mom your brother your sister a colleague

10:14well as you rise up what happens to those other corners of the napkin for a period they get left

10:20behind right and so it's natural that they feel this tension between you leaving them behind

10:27as you're growing but what happens if you keep lifting the napkin they rise with you don't they

10:34and so as you are on your career your trajectory of success expect your first stage to be terrible

10:43the faster you progress the more they will hate you and that is okay because at some point you

10:49lifting them up is doing something that no one else maybe in your generation has done so expect it

10:57the last is have you guys heard about what crabs do in a bucket we see this a lot actually I ran a

11:05large business for years in Latin America in almost every way America is the best country in the world

11:12for people who want to succeed we cheer people on here whatever your racial background is or your sex

11:19people in U.S. they want you to succeed by and large if you go to other countries that is actually

11:25not normal and it's a little bit like crabs in a bucket so there was a fascinating phenomenon we

11:31covered a business and looked at investing in it it was the weirdest thing I'd ever seen it was like

11:35so it was in Washington and they had these crates kind of like they're stacked on top of each other

11:41water flowing in no lids on them full of tens of thousands of crabs they are on a pier

11:47over the ocean escape is that far for tens of thousands of crabs no lids why they don't let

11:57each other get away and I think in some ways humans are not that different from crabs now we can change

12:03that we can be the few who push up and we can be the napkin that pulls but don't expect everyone else

12:11to be when you win the last is a really famous quote from have you guys read 48 laws of power

12:16really important book if you want to climb hierarchical structures this line or rule has

12:23always stuck with me careful when you outshine the master why do you think Ferrari Dan with a

12:32probably a small man complex sent me that text why do you guys think because I had outshined the

12:38master I had made him maybe not look as good by shining too bright now you could say that that

12:45was Dan's fault or you could say I actually didn't know the game I didn't realize the game we were

12:50playing and so be careful when you outshine the master you start to realize that you go wide in your 20s

12:56and you narrow as you get older and why because the one percent is constrained there's only so many people

13:03that are in it and I wish somebody had told me that when I was younger now if I could tell you one

13:08thing that would make you more money than anything else in the world it is this it is that the faster

13:12you are the more money you will make that your bank account is actually a reflection of how fast you move

13:19which is hard for me to take at times the reason why uber became a multi-billion dollar company

13:26is Travis Kalanick the founder at the time was a psychopath that's why he got pushed out

13:30but he was a psychopath in one way that was really good he created one of the first tech to

13:36service feedback loops with the speed at which he could launch cross nationally faster than the

13:43regulators could catch him and that is why they're a multi-billion dollar company and they didn't get

13:48shut down and there's lots of ways to play this game there's lots of matrices that can help you

13:53I like the urgent versus the important matrix because how many you guys get into the office every day

14:00and you're like I got top three things I need to cover today I'm going to handle those and then

14:04what happens 300 other things 300 other urgent things that are not important I was sitting with

14:11one of my mentors Bill Perkins who wrote the book Die With Zero I asked him Bill you know you're worth

14:18a lot of money you've made hundreds of millions of dollars you've given away tens of millions of

14:22dollars to charity why do you think you've been so successful and he kind of looked at me and he

14:27thought for a second and he said I move really fast by the time somebody else has thought about

14:33an idea taken it to investment committee I've already started made three mistakes and found a

14:39better way and I take this with me non-stop into every one of my businesses because the truth of the

14:45matter is most people are not that smart they just move fast they take risks and they work a lot

14:51that's kind of it and if you can find that truth where you can take a thing that is normal and

14:57compress the time to action you will win and you don't have to be smarter richer or better positioned

15:03at our company we have something called the 24 hour rule how many times have you heard somebody say

15:08yeah let's circle back on that when when do they say say it louder next week we'll circle back on that

15:16next week right super standard at my company if Tanner was in here somewhere he would tell you

15:21not allowed not allowed why next week where do we come up with that number why can't we move faster

15:28than the average person if all we do is we say let me circle back to you on that tomorrow 24 hours

15:33we don't have to be smarter better funded or anything but faster than our competitors and I took that to

15:40heart the last thing that I realized when it comes to speed to action is this truth which I'm sure you

15:47guys have heard from Peter Drucker very famous management consultant what gets measured gets

15:51managed you guys heard that before the truth of the matter is we don't do that so much right

15:55and so I like to go to the greats Jerry Seinfeld is one of the greatest comics of all time do you guys

16:02know why any ideas it's really one word Jerry Seinfeld wrote jokes and spoke jokes publicly every single

16:18day for his entire comedic career how do you keep up with a guy who every single day is doing the thing

16:26that most people only do maybe once a week on Friday or Saturday he wasn't really funnier

16:31he just had so many reps he made the competition irrelevant and the truth of the matter is that

16:37consistency beats quality every time most people are the guy on the right they prep they prep they prep

16:44they prep be the guy on the left show up do the thing that sucks repeat I thought today that I'd share

16:52one thing with you two things really one I thought I'd share with you some cheat codes that I have so one

16:58if you want these slides take a screenshot you get them I'll send them to you afterwards two I wish

17:03I knew earlier mathematically some of the businesses that have the highest success rate because the truth

17:10of the matter is even if you are the guy who shoots shit but you aren't aiming properly at the right

17:17object you're not going to win and so I wish I knew that sooner but there's an unfair advantage to being

17:22the person in the room who is the dumbest this is do we know who this is Buffett Sage Omaha one of the

17:30best investors of all time so a friend of mine had dinner with Buffett by the way this is not my friend

17:35but he was too cool to take a picture so I pulled this off the internet and plagiarized the photo but

17:40my friend had dinner with Buffett and I asked him afterwards I was like Alex how's that like like what

17:46happened Alex is a big hedge fund manager I sat on the board of his hedge fund and he's like you know

17:51the weirdest thing happened Buffett asked me all the questions and I realized I told him everything

18:00and I didn't really ask him any questions the richest man in the world at that time

18:06was being the dumbest one in the room how often are we the ones talking a lot when in fact we probably

18:13should be the ones sitting back and asking the questions and Alex taught me that in fact I remember

18:19the first time that I came to an event just like this stole a VIP badge and and I stole the VIP badge

18:26because I couldn't afford it at the time and it was sitting on a table and it was like looking at me

18:30in the eye you know and I like kind of like was getting closer to it and getting closer to it and

18:33I knew that the person had already left because I had watched them and I grabbed that bad boy and I

18:37went into a VIP room except I made a fatal flaw and the fatal flaw was everybody in the VIP room knew

18:42each other so all of a sudden you know I'm turning the badge around I'm kind of like holding it because I'm

18:46definitely not Nancy or whatever name was on that badge and as I'm in the room with all of the other

18:51VIPs they're like who are you because it was a group of CEOs I was at a CEO roundtable not a CEO I was in

18:58college and so you could imagine how much I stood out and from somewhere I don't know where like you

19:05ever hear that little voice in your head and I heard this little voice that was like I'm here to take

19:10notes on behalf of Nancy today because she can't be here and I was not in fact associated with Nancy

19:17at all and so I sat down in that room and all I did was take notes I didn't ask questions I just kind

19:25of shut up and wrote notes and it's one of the most formative moments of my life to realize you can get

19:31into the right rooms even and maybe especially when you don't deserve it one of the other lessons I

19:36learned is that when you start out when you're young you're going to do everything then as you

19:43get older you specialize in a few things this is my friend Amen who took a company from a million bucks

19:48a year in revenue to 85 million dollars and he told me a lesson that I hope you see later on

19:54which is in the beginning you're the janitor CEO of a startup equals janitor who's an owner that realizes

20:00this yes you do everything but after a period you go through a cycle it's called the generalist to

20:06specialist cycle and here's how it works the first cycle you're this you're the generalist you do

20:12everything the second cycle you hire generalists who didn't do things for you the third you hire

20:18specialists who run the generalists and finally the specialists run everything if I had learned this

20:26earlier my business would have grown faster but most of us hire generalists to do just about

20:32everything I want to talk about luck for a second so there's a concept in psychology called the luck

20:38surface area and has two components one component is the luckier you get is due to the action you take

20:45plus the amount of telling about the action that you did how many times you've been on a team and you're

20:50the one that's doing all the work but somebody else is getting all the credit has that ever happen to

20:53you the unique component of winning is this balance between doing and then being your biggest

21:01cheerleader and there's sort of four components to it so we all know typical type of luck how we think

21:06about it no ability to affect the outcome blind luck the second type of luck is from more activity it's

21:13called luck from motion so if I do more it turns out I seem to get luckier right the third is luck from

21:19awareness I'm doing more plus I'm talking about doing more which means my luck increases overall

21:25why do you guys think I won't shut up on the internet do you think it's because I want to be

21:29famous no worst thing in the world I don't shut up on the internet because when I talk about the things

21:34that I do what do I get I get more deals I get more investors I get more employees my luck surface area

21:40increases who else does this although he's not that popular these days some stuff going on with

21:45Jimmy but Mr. Beast Mr. Beast is really really rich how rich he makes about 700 million dollars a year

21:53on YouTube which is wild to me he's like kind of stuck at that 14 year old range but the reason why

22:00Mr. Beast is so rich is because Mr. Beast has put out 809 videos he has been putting out videos since he

22:10was 11 years old so he just doesn't stop and then there's this type of uniqueness that only comes

22:18along so often this type of uniqueness in luck a friend of mine Jack Butcher does anybody know who

22:25this is yeah what's fascinating about this guy is he's kind of famous in like one tiny segment of the

22:31internet Jack Butcher got famous on the internet for doing what you can see here which is kind of

22:36creating these very simplistic graphs on the internet during the NFT craze what do you think

22:42he sold this NFT for how many a million five million 69 million mother this guy has sold 104 million dollars

22:56in fake online graphic designs and nobody's mad about it people are happy because Jack knew about

23:06NFTs he knew about graphic design he knew about a movement in Twitter and he took action and as

23:11you get more successful you're going to find this unique blend of your skills aligning to success

23:20and I think what happens with this type of luck is you start attracting things to you instead of you

23:26having to chase them the last thing I want to talk about here is do a lot of people these days talk

23:31about work-life balance the truth of the matter is you guys have incredible competition today if you

23:39want to win today this is who you're competing with much love to these people I don't want to work

23:45anymore I don't want to work anymore do I have to go to work not to mention they put this on the

23:50internet do you know how hard it is to get a job after this I think it's sad in some ways because

23:58I do believe that humans were born to labor and there's dignity in it but I want you to think about

24:03this for a second because the second that you get intimidated or that you think you can't just save

24:09this screenshot just put this on your background and realize that most young people are here and

24:16that's okay for them that's their choice but that's who you're competing with because the

24:20truth of the matter is if you want to earn like the 1% you got to work like the 1% did when they

24:24were the 99% and for some reason in society we've stopped telling people that and we've lied to a

24:30generation and said that this isn't actually needed when it is when you know what I think we should be

24:35doing instead we should be realizing that we stand on the shoulders of our parents who did some crazy

24:41ass shit to get us to this country to get us the opportunity to work here and to put us in seats

24:47where my father didn't go to college I don't know uh he didn't have a chance to do that he was a

24:52carpenter and then he was a small business owner and he would never call himself an entrepreneur

24:56because that word probably it just didn't exist in his lexicon he was like I sell rocks because that's

25:02what he did he sold marble and granite but that's what he said and I think we've forgotten that this is

25:07where we come from and we got to go back to this a little bit the truth of the matter is that it is

25:13never too late so I see most people in the audience are pretty young but I wish maybe I knew when I was

25:19a little bit younger that it's never too late but you can't have regrets I didn't do a lot until I

25:25was in my 30s I was working in corporate I was growing my skill set but I didn't actually start my

25:30entrepreneurial journey until I was in my 30s so a lot of times I think kids these days think man am I

25:36going to be able to make it I'm still I'm 22 and I don't have a Bentley you're going to be fine

25:40you're going to be totally fine and the truth of the matter is I thought I had peaked at 30 and it

25:46kind of just keeps getting better also wild thing about money makes you look younger you know if you

25:52guys see my videos old school I got a different nose I bought a new bad boy I upgraded we got a whole

25:57new look and so the truth of the matter is you don't need to worry about it being too late you're

26:03going to be fine as long as you do the things now that you need to do I was too much of a wuss

26:09to leave my corporate job too scared so I had to build up my income on the side before I even left

26:14my paycheck so start wherever you are but I do want to be honest with you guys everybody see this

26:20David Beckham thing how good was this he's like be honest it's a great skit if you haven't seen it

26:26highly recommend so I'd like to be honest at the end with you guys is that okay small room we're all best

26:32buds nobody will tell anybody on the internet right all right here's the truth I think today

26:38in society we've lost our collective minds we are pointing at each other and blaming each other

26:45and we are turning ourselves into victims nobody gets to label you a victim except you do not accept

26:51this label that it is harder to be a Latina that it is harder to be a woman that it is more difficult

26:57out there that you won't get funding that you're not going to be able to make it that you know why

27:02they tell you that because energy is contagious who cares what your melanin is one way or the other

27:07I don't care I've never hired somebody because I was like melanin right in the right angle never once

27:13on my job description and I think that is more true than we ever realize and yet nobody says it

27:20you're not your race you're not your color and in fact you're something beautiful way more beautiful

27:26than any of that which is that you're a human placed here to provide dignity to work there's a

27:33there's a saying have you guys ever heard about putting red and black ants in a jar and what happens

27:39when you shake the jar so if you don't shake a jar and you put red and black ants in it you know what

27:45happens anybody not a damn thing the answer just like yeah I'm chilling you're chilling we look a

27:51little different no big deal but when you shake the jar they start ripping each other apart and so

27:57today especially for the young generation I think you got to ask who is shaking the motherfucking jar

28:04and do not let them shake yours you are yes you guys are so much more capable than I was when I was

28:12younger you're smarter you have better tools you're better educated than I have have you guys seen the

28:18olympics like in the 70s before simone biles what won an olympic medal back then it was like this this

28:25was like winning an olympic medal back then and then you see simone biles act today it's a whole different

28:31caliber and that is exactly what you guys are you guys are the simone biles you guys will be more

28:36successful than I will be but we have to push back on dudes like this who tell us capitalism is dead

28:43who tell us the american dream is dead who tell us that you can't achieve I'm going to tell you this

28:49it's not dead it is under attack and it needs a change of hands and it's asking you one thing which

28:55is to get your fingernails a little dirty one of my favorite quotes about the american dream

29:01is this it's the land where there is no ceiling on your ability no foot on your neck of progress

29:08and where man can be an owner and not owned I do think people have their foot on our necks but I do

29:15think you guys have every opportunity to win as owners so it's your chance to go and take it thank you

29:21so much for having me here today thank you thanks for watching guys if you haven't make sure to

29:27subscribe to the channel we just did this crazy analytics where we saw the percentage that subscribed

29:32versus the people who keep coming back spoiler a bunch of you guys are missing out so make sure

29:36you hit that subscribe button and you guys can actually get a bunch of numbers and math to help

29:41make you money instead of a bunch of nonsense and news

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