00:00The Department of Trade and Industry in partnership with the Philippine Coconut Authority launched the Coconut Philippines Trade Fair to showcase diverse coconut-based products from food and beverages to household items.
00:11First introduced in 2024, this event generated over 2 million pesos in sales, prompting its expansion in 2025 to benefit more co-coconers.
00:21A key attraction is the co-colonary turismo competition featuring innovative dishes with coconut as the main ingredient.
00:28The initiative aims to strengthen market recognition for local coconut products while providing farmers and cooperatives opportunities to earn and connect with buyers.