WNBA's Growing Value: Controversies and Record Valuations

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00:00Let's now move on to the WNBA, and it seems like every day there's a new controversy, by the way, going on in the WNBA.

00:05But look, if we're talking about the league, that's a good thing for them.

00:09It makes the teams more interesting, and it certainly makes the league more valuable.

00:14One team in particular in the New York Liberty, Renee, seems to be the beneficiary of that.

00:20Absolutely. Listen, in sports, you have to talk about it.

00:23There's the controversy. There's the rivalries. There's the beats. There's the competition.

00:28That's what makes sports so great, beyond even just who's winning and losing.

00:31And to hear that the reigning WNBA champions in the New York Liberty just set a new historic record with their $450 million valuation.

00:39They have a group of investors that they're adding to what the Psy family's already been building on.

00:43Since they purchased a team in 2019 for $10 million to $15 million,

00:47they've added so much to build this championship-contending team year after year,

00:51including a new facility that they're announcing is coming out in 2027.

00:55That's going to be a massive, massive 75,000-square-foot, $80 million project just created by the players for the players.

01:02And I think that's why the league, as you mentioned earlier, has had more in the news,

01:06because the players are actively doing their part to build their brand, build the league,

01:10which, as a result, is building the audience as well.

01:13Yeah, definitely so.

01:14And it doesn't hurt that Caitlin Clark and Angel Reese are arguing and battling it out every single game.

01:19Something's going on, causing people to fight amongst themselves, too, as we've seen on social media.

01:24A story for them.