Amazon has asked suppliers for low, double-digit discounts on goods ranging from homeware to electronics after new tariffs imposed by President Donald Trump took hold, according to the Financial Times. Tariffs prompted Amazon to negotiate more aggressively, mirroring moves by Costco and Walmart. Goldman Sachs analysts estimate the tariffs could impact 6% to 12% of Amazon’s operating margins in 2025. Amazon reportedly expedited shipments and pivoted to U.S.-stocked goods as Trump took office. Analysts are watching how tariffs may influence Prime Day sales.
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