Mattel Weighs Price Hikes to Offset Trump’s Tariffs on Chinese Goods

Mattel may raise toy prices, including Barbie and Hot Wheels, in response to new tariffs imposed by President Donald Trump, executives said Tuesday. The company manufactures about 40% of its toys in China. It is exploring supply chain adjustments to offset the impact but is also considering passing costs to consumers. Chief Financial Officer Anthony DiSilvestro noted on the company's earnings call that mitigating actions include leveraging supply chains and potential price hikes while working with retail partners to maintain consumer balance.