సాగు మెళకువలు నేర్పుతున్న ప్రగతి యువ కేంద్రం

ETVBHARAT

Pragathi Yuva Kendram in Nellore District: సొంతంగా ఎదగాలని ఉన్న ఊర్లోనే ఉంటూ భూమినే నమ్ముకుని బతుకుతున్నారు. ఎంతో మంది యువ రైతులు. అయితే మారుతున్న పరిస్థితుల కారణంగా పంటల ఉత్పత్తిలో మార్పులు, మార్కెటింగ్‌ లాంటివి చేయలేక తీవ్రమైన నష్టాలు చవి చూస్తున్నారు చాలా మంది. ఇలాంటి సాగు సమస్యలకు చెక్‌ పెట్టాలని నెల్లూరు జిల్లాలో ప్రగతి యువకేంద్రం ఏర్పాటు చేసుకున్నారు ఆ యువరైతులు. సేంద్రీయ వ్యవసాయంతోపాటు సాగులో లాభాలు ఎలా సాధించాలో నేర్పిస్తున్నారు.

Transcript

00:30These youths are starting their own youth centre and are doing their best to achieve their goals.

00:51This youth centre is located in Leguntapadu, Nellore district.

00:54This youth centre aims to provide a healthy diet for future generations.

01:00In 2017, the youth centre started with 10 people and now 100 youths are working in it.

01:05It is special to have graduates and post graduates from Telugu states.

01:24With the aim of providing a healthy diet and promoting the use of pesticides, the youths are starting their own youth centre.

01:33Every month, the youths are attending the youth centre once or twice a year.

01:36The youths are giving advice to the farmers and are interested in agriculture.

01:41They are also educating the youths on marketing.

01:45We have 5 acres of land.

01:48I did my B.Tech in agriculture engineering.

01:50After B.Tech, I worked in different companies.

01:55With the thought that we are living in the city, we came to the village.

02:00We brought solar dryers to add value to the vegetables and fruits grown in our land.

02:07We started a small company called AgriSolar.

02:10We brought the products of the farmers around us and added value to them.

02:17With the help of AgriSolar, we are doing online marketing.

02:23Through this youth centre, many farmers in the districts of Hyderabad, Vijayawada, Vongole and Nellore are participating.

02:31They are growing carrots, beetroot, tomato, sapota, mango, dragon and lemon.

02:39They are drying them in solar dryers.

02:42With the help of AgriSolar, the youths are participating in online markets.

02:48With the help of organic farming, we came up with the idea of procuring organic food.

02:53We started this recently.

02:55We came to other countries to procure dry fruits and vegetables.

03:02In the U.S., the elderly face health problems.

03:37They are encouraging the youths to do organic farming.

03:42We cultivated red, yellow and green capsicum.

03:48There was good demand and good quality of the product in the market.

03:52Last year, we added English cucumber.

03:55We supply the quality of the product directly to Reliance.

03:58We also give it to Home Delivery.

04:00Last year, the highest sale of European cucumber was in Nellore.

04:06We are able to export the quality of cucumber to other countries.

04:10We have broccoli, pak chai and exotic leafy greens.

04:14We want to provide natural, organic food with low cost.

04:18If we don't have healthy food in this generation,

04:21we will fail to provide healthy food to the next generation.

04:25If we don't provide healthy food to the next generation,

04:28the children's health will deteriorate.

04:33I have always wanted to do agriculture.

04:37I don't have land to do it.

04:39I earn Rs. 1,30,000 a month.

04:43I don't want to make money out of agriculture.

04:47I want to satisfy my mind.

04:50My main goal is to provide good food to 10 people.

04:54I am doing this job.

04:57I don't want to do this job.

04:59I want to do organic farming.

05:01Today, many young farmers are earning well.

05:06But, they don't know how to market their products.

05:11We are helping them.

05:14I am Bhoopesh Reddy, CEO of Pragati Yuva Kendram.

05:17Today, farmers are able to produce good food.

05:21But, they face problems in marketing.

05:24They don't know how to do marketing, branding and designing.

05:27They don't know how to give training.

05:29They don't know about government subsidies and schemes.

05:33They are facing many problems.

05:35Guna Parties have identified all these problems.

05:37Guna Parties have conducted workshops in Nellore district, Kovur mandal and Veguru village.

05:43They have discussed about government subsidy schemes,

05:46how to get bank linkage,

05:48how to develop a product,

05:50how to do branding and marketing,

05:53how to promote it,

05:55how to create social media platforms.

05:56Similarly, solar drying units are trending.

06:01How to install solar drying units,

06:03how to run it,

06:05how to dehydrate it,

06:07how to package it, design it, brand it,

06:12and how to sell it in the market.

06:14We are giving all these trainings.

06:16Guna Parties has promoted 13 FPOs.

06:19We are working with NABARD, Horticulture, Agriculture, Atma, KVK and other departments.

06:23We are trying to bring youth into farming.

06:26We are trying to make him an agri-penurer and an agri-businessman.

06:53Music.

07:24Degrees and engineering students are moving towards agriculture.

07:30They are eager to learn about the benefits of agriculture.

07:38Raja Rao, ETV News.

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