00:00The industry is extremely interested in sustainability because it is at the center of all the agendas
00:18of private business owners and their delegated managers.
00:24This is a topic that has now become focal for everyone, both from an environmental point of view
00:34and from a social responsibility towards the territory.
00:38Private companies treat the territory like family and are therefore extremely exposed to the social component.
00:46The essential issue is that, being a confindustria that represents medium-sized or medium-sized
00:56artisans or companies of small size, these associates will have the need to fill,
01:06to remain in the ranks of large companies that must fulfill new obligations of sustainability
01:14that have been introduced by directives that must bring Italy towards the OXXE 2030 Sustainable Development Goals
01:27and that foresee that the small company must invest in sustainability at the level of a large company
01:34because otherwise it would remain out of the circuit of its main customers but above all of the banking system
01:42that has witnessed how it is ready to finance only subjects that are ESG compliant, that is, that are sustainable.
01:55From this point of view, since the trade fair and the nautical product is an extremely technological product,
02:06investing in technology that enables sustainability becomes an essential element
02:13because you have to invest in technology but you have to be sustainable,
02:17so by mixing the two things you get, with a single investment, two essential goals.
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