00:00It makes this process so easy.
00:04It's going to be the land.
00:06If you guys have any questions, comments, or concerns...
00:08I'm almost embarrassed to admit this, but I was checking daily.
00:14The video took off.
00:15The numbers started to skyrocket.
00:20And then...
00:23It hit a million views.
00:25When I saw it hit a million views, that's when I knew.
00:30We were going to be successful.
00:38I've always felt like I've been an entrepreneur at heart.
00:41I've always had an entrepreneurial spirit.
00:44But I never felt like I had the resources to do anything with that.
00:55Yard work was always a hobby of mine.
00:57We bought our first house in 2009.
01:03We wanted curb appeal, so we started to plant grass.
01:06I started to educate myself.
01:08My wife would help every year planting seeds and putting peat moss down on top of the seed to protect it.
01:19The grass started to look nicer and nicer throughout the years.
01:27After several years of putting peat moss down, she came to me and said,
01:30there has to be a better way.
01:32She was right.
01:33Peat moss is messy.
01:36So I did some research.
01:38I found the peat moss spreader online.
01:41It ended up doing the job, but not as well as I would have liked.
01:45They overcomplicated it, and it was very poorly engineered.
01:50I wasn't going to accept that.
01:51I felt like I could do better.
01:54So that's when I reached out to manufacturers through Alibaba.com and leaned on their resources.
02:01I submitted an RFQ, a request for quotation on Alibaba.
02:06The RFQ process just really made everything so simple for me
02:10because it gave me the ability to narrow down the manufacturers
02:13based off of their years of experience, based off of their star rating,
02:17based off of if they have trade assurance or not.
02:20Suppliers got back to me so quickly and worked under the specifications that I wanted for this product
02:26because that was really important to me, to make a better product.
02:31I didn't want to compromise.
02:34No other place out there allowed me to find so many qualified suppliers
02:39who would work with me and allow me to customize my product.
02:43I founded Lanzi with one product in mind, and that was a peat moss spreader.
02:47The culmination of this product and discovering Alibaba.com, that's what fueled this fire.
02:56I had someone on YouTube I followed, a lawn care influencer.
03:01So I reached out to him, knowing that he put peat moss down.
03:04I said, let me send you a product.
03:07We sold out within a week.
03:09We already had another container on the way.
03:11That container arrived, and we unloaded it.
03:14We wanted to make high quality products, but we also strive to educate the customer as well.
03:19We've always had a desire to help people,
03:23and Alibaba.com made it easier for me to do it my way.
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