01:00This young lady you are seeing is Kiran Sahu.
01:29She is from Odisha and has a passion for cooking since her childhood.
01:37She completed her M.B.A.
01:41She came to Hyderabad as an employee and settled in ITU.
01:45She has been a food blogger for 8 years now.
02:00How do we influence people to go and try new food, new places, new cuisines?
02:07I had no idea about it.
02:09I just had a Facebook page, I mean a profile, not a page even.
02:14One of my school friends suggested, Kiran, why don't you start a page on Instagram?
02:21I was just on Facebook and on my profile I used to share random pictures of food
02:26wherever I used to go, try new food and all.
02:28I just used to post.
02:30When my friend suggested me, I opened Instagram.
02:33I opened a profile and I named it Food Hood.
02:37But then, ultimately, because of some other reasons, I had to change it and do it FWD HUD.
02:44So that it at least sounds like that.
02:46Kiran Sahu wants to make people aware of the cooking culture here.
02:52Kiran Sahu, apart from winning 3 awards, is one of the top 10 food bloggers in Hyderabad.
03:00She has established a digital organization called Blue Butterfly and provides services to 17 companies.
03:06She also says that this field is not as easy as it seems.
03:10She says that she is always balancing her job and health with the food she eats.
03:19First recognition that I got was back in 2019,
03:23which was for the category Best Budding Influencer in the Female category in Hyderabad.
03:29And then the second and third award came back to back in 2024, this particular year,
03:36which was again in the category Best Influencer Awards, both of them.
03:40And yeah, it's still going on and I'm quite happy about it.
03:45Kiran Sahu, on the one hand, is fulfilling her job and on the other hand, she is satisfying many people's hunger.
03:50She doesn't waste the food she orders for reviews and fills the hungry stomachs of the poor.
03:55Prior to her job, she was a runner, basketball player, badminton player.
04:00She is a young woman who ruled in the caste system.
04:02She says that she got a special recognition as a food blogger.
04:06Like this, the young woman is carrying the weight of the burden and moving towards the victory.
04:11We do get feedbacks. It's not that whatever we do, everyone loves it.
04:16There is always two sides for a coin.
04:19So, if we have followers who love us, we have certain people who give very, very strong feedbacks
04:25and constructive feedbacks and sometimes on the negative side as well, whom we call as trolls.
04:30So, we have to handle both sides of the coin, I would say. It's not always happy and merry.
04:36Support as in, I would say, the greatest support that I have right now is my family and the friends that I have.
04:46The best friend that I have, she is also an influencer.
04:49Happiest, I would say, when anyone in this whole world, in this case an influencer, gets any recognition.
04:58That is the most important thing and I am quite very, very happy about it
05:03because when we work hard, we love that our followers love us unconditionally.
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