Jermaine Dupri Shares His Excitement for Usher at the BET Awards 2024 | THR Video - video Dailymotion

The Hollywood Reporter

Jermaine Dupri shares his pride and excitement to watch Usher receive a lifetime achievement award tonight at the BET Awards. He also explains to THR how he continues to develop hits.

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00:00Hi Jermaine, so Usher is being honored with the Lifetime Achievement Award and you are very closely with him

00:07Yeah, so what does that mean for you as being his longtime producer?

00:10You say what now? What does that mean to you that he's being honored as his longtime producer?

00:15I

00:16mean, it's like a dream come true of something that you know being a guy that was sitting there from the beginning and

00:22Having these conversations with him at every night in the studio and saying, you know

00:27I hope we make records that get us to this point and I hope we I hope you become the artists that this

00:32That people talk about and do this with

00:36All of those things we we had these conversations. So to be here and see it happening

00:43I couldn't miss it and I'm excited about I'm excited for him for this

00:47You have worked with other great artists like escape and I feel like you keep your ear to the streets

00:53You have a very good ear for music. So when it comes to

00:56Maintaining relevancy as far as the modern sound how do you integrate like the skills that you've developed over the years?

01:02Um, you don't pay attention to the once you the algorithm you the algorithm. That's what it is

01:08I just I view myself as the algorithm. I don't really view myself as a time place or whatever was time space

01:14I what I did for us I could do for somebody else and what I did for somebody else I could do for that person

01:19So I just that when you got out of belief, it's just what it is

01:22And I know you're from the South you're from Atlanta, but when you hear a day not like us what does that mean to you

01:28It means a lot because I'm from the South but they not like us from the South

01:32so it means a lot of different things, but

01:35Yes a lot

01:36It's a lot of things that we move a lot of ways that we move a lot of things we go by in the South

01:40That that resonates with me

Jermaine Dupri Shares His Excitement for Usher at the BET Awards 2024 | THR Video

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