00:00TikTok just launched a new feature that can create digital AI avatars based on real creators.
00:06TikTok's latest artificial intelligence development comes in the form of symphony avatars, digital
00:12versions of real people on the app.
00:15In a demo of the new feature, a digital avatar named Adrienne, based off of the real person
00:20and TikTok employee Adrienne Lahens, introduced herself.
00:35The head of creative product at TikTok, Andy Yang, spoke on the launch in an official statement,
00:40sharing,
00:41At TikTok, we aim to empower creators and propel their creativity to a global audience
00:45with the power of generative AI.
00:48Many digital avatars unlock a new avenue, for creators to scale their opportunities
00:52with brands globally.
00:54We aim to fuel the creator economy by investing in creative solutions that spark joy, imagination
00:59and action.
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