Soul redefined the boxy small-car segment when it was first launched in 2009 and has evolved steadily since, appealing to customers across generations with its edgy good looks, practicality, advanced technology and feature-packed trims. The segment-busting urban runabout continues to shine for the 2024 model year with a new EX Designer Package. The new package features 18-inch alloy wheels, a combination of cloth and artificial leather seats as well as Umber Interior Color Package. Models equipped with Smart Key also include a new "sleep mode" that activates 40 seconds after locking the vehicle to help prevent hackers from duplicating the smart key frequency.
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