Law Firm Website Visibility (Websites, SEO & Social Media): http://ow.ly/gki9o
Larry Bodine, Editor in Chief of Lawyers.com and Martindale.com co-hosted this recent webinar for LexisNexis with Stephen Fairley, CEO of The Rainmaker Institute.
Here are just a couple best practices to follow when using the following social media channels.
LinkedIn: - Take your entire bio and dump it into LinkedIn. - Keyword load your bio and don't use legalese terms, use the actual terms people would use to search for you.
Facebook: - Keep your "profile" for individual personal usage - Use your business page to market your law firm
Twitter: - Find trending topics with #hashtags. - Don't advertise, engage, ask questions and learn from your followers.
Watch the whole video for more tips and specific examples that you can use for your law firm.
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