Innovative life insurance marketing ideas

Do you have innovative life insurance marketing ideas? If you are trying to sell life insurance policies, you must be aware of the fact that you are handling a tough job. The main reason for this is that most of the people around us do not have any idea of the advantages and benefits of it. They try to close their doors the moment you step in to explain about the product. You have to increase their awareness through several ways in order to build a decent customer base. Hunt for various opportunities that enable you to connect with more number of people so that you can let them know about your product.
One good idea is to approach several companies in your vicinity to give a chance to meet the employees to give a presentation about your products and policies. Most of these seminars convert a percentage of the listeners into potential customers. Give more preference to business houses where high salaried employees work, as they can afford a policy.