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  • 15 years ago
Medical Marketing - Integrated MedReps
IMR focuses on increasing your patient retention and maximizing the positive patient experience in your medical practice. Here, your practice's marketing representative will receive education, training, management and on-going support in the following areas:

■ developing proper office protocols and effective verbiage and attitudes for office and medical staff to consistently use when interacting with patients
■implementing a new patient intake process
■ integrating referral categories to track patient referrals for marketing management
■ employing a database marketing company that serves your practice in several areas by utilizing and capitalizing on existing and prospective patient contact information
■ activating patient recall campaigns and other means of communication with patients for matters such as special events and appointment reminders
■ creating new patient welcome packets and e-mails, as well as patient discharge p

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