Branded_Bedtime Story #3 You | Bedtime Stories

We’re all grown up but bedtime stories shouldn’t be a thing of the past. With our ASMR-inspired videos, we’ll tell three zen-inducing stories based on real women’s most magical and memorable dreams, showing our readers what they have to look forward to once their head hits the pillow. Between soft, moving whispers and elevated set design, we’ll transport our readers’ minds and bodies to a dreamlike state and rebrand sleep as the ultimate luxury. Leveraging surreal sets, cinematic camera movements, and calming VO, we’ll tell three distinct dream stories and draw our reader into a sensual sleep experience. Each video will get its own unique set and approach while maintaining visual continuity throughout the series. Throughout each story we’ll integrate Bed Bath & Beyond products, positioning them as something to value and adore. We’ll tease the solution to our viewers in a playful way that will empower them to take action.