00:00Hi, I'm Piera Gilardi. I'm the executive creative director and co-founder of
00:04Refinery29 and 29 Rooms.
00:0929 Rooms is our interactive funhouse of style, culture, and technology.
00:14It's kind of like a funhouse because it's full of glee and interactivity, meets a modern museum
00:20full of culturally relevant collaborators and really interesting ideas.
00:49Our theme this year has turned it into art, so we were really thinking about the ways that art can
00:54be a catalyst for people to heal, to provoke ideas, to kind of catalyze different movements.
00:59We really wanted to bring our ethos of inclusivity to life and create an event during New York Fashion Week
01:05that was open to the public.
01:10Really what we want people to come through and experience is interactivity on all levels.
01:15You can touch the art, you can punch the art, you can shred the art.
01:20As a result, we hope to see people come through and just have fun, reflect, feel inspired, and move and
01:28be moved by this experience.
01:31I would leave our guests with the mantra for the event, which is be the spark, live with heart, turn
01:38it into art.
01:42Welcome to 29 Rooms.
01:44Welcome to 29 Rooms.
