00:07Running a company is really difficult and you can tell that by the sheer number of companies that have come
00:12and gone over the years.
00:13You don't have to be the coolest guy, you don't have to have the freshest shit, you don't even have
00:17to be the best. Everyone's included.
00:19It's like we're winging it and people are backing it. There's only a certain amount of live escapable brands having
00:24them. I think it's quite an enigma.
00:25Best for life, isn't it? You know what I mean?
00:37If you know the score and the history and the story behind death, it felt like death skateboarders was an
00:42underdog.
00:42I mean, anyone could be a skateboard brand today, right? But it's really about your heart and what you're willing
00:46to put into it.
00:47I can only say Nick a fucking thousand times.
00:54They didn't change what they thought. This is what we're about. If you don't like it, fuck off.
01:00This is what we're about.